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Before the Launch with Brenna McGowan

Brenna McGowan
Pre-Launch Plan Program
Launch Strategy
Product Launch
Pre-Launch Strategies
Online Summits
Marketing
Launch Strategies
Audience Engagement
Email Marketing
Black Friday
Copywriting
Event Management
Pre-Launch Strategy
Sales Calls
Waitlists
Buyer Psychology
Marketing Strategy
Outstanding Offer Overview
Email Writing
Anticipation Marketing

Before the Launch is your go-to shortcut for what to say and do — and how to warm up your audience — so they’re already nodding “yes” before you ever pitch a thing.If you're tired of guessing what content actually moves the needle, this podcast pulls back the curtain on what really works (and what doesn’t) when it comes to generating demand before the cart opens.Each short, unfiltered episode give... more

PublishesWeeklyEpisodes52Foundeda year ago
Number of ListenersCategories
MarketingManagementBusiness

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Artwork for Before the Launch with Brenna McGowan

Latest Episodes

In this episode, I’m pulling back the curtain on the systems, admin tasks, onboarding processes, and team support that keep my launches running smoothly. From payment tracking and onboarding emails to private podcasts and implementation weeks, I’m sh... more

I’m doing something that I’ve never really done before in my business: saying NO.

Why am I telling you about it?

Because I think this conversation will help you understand why your dream collaborators may not be saying yes, even when your event or ... more

I recently wrapped a launch that brought in a 94% increase in sales compared to my previous one, and I made one simple change that I think made a massive difference.

In this episode, I’m breaking down the fast-action bonus strategy I tested for the ... more

How should you approach a pre-launch if you’re selling something on evergreen?

That’s what I’m breaking down in this episode!

Listen in to find out:

• Why most people are not ready to buy the first time they see your offer

• What to do with the p... more

Key Facts

Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Paddy Johnson
Artist and founder of Network (membership for mid-career visual artists)
Network
Episode: The Pre-Launch Strategy That Generated $300K in Two Months
Tess Masters
Founder of Skinny 60 program and author of The Blender Girl Cookbooks
Skinny 60
Episode: The Pre-Launch Strategy That Doubled Conversions
Anna Powers
Episode: Launch Predictions Part Two
Joyce Hamilton
Episode: Launch Predictions Part Two
Michelle Thames
Episode: Launch Predictions Part Two
Angela Tan
Episode: Launch Predictions Part Two
Wendy Brakestone
Episode: Launch Predictions Part Two
Chris Orszakowski
Episode: Launch Predictions Part Two
Meg Elainey
Episode: Launch Predictions Part Two

Host

Brenna McGowan
Host of the show and creator of the pre-launch framework; frequent guidance on messaging, pre-launch strategy, and audience warming.

Reviews

5.0 out of 5 stars from 39 ratings
  • Even as a service provider

    I really enjoy listening to these episodes as a done for you service pro . Launching isn’t something I typically think about for myself but I’m always thinking about it for the clients we serve ! I love Brenna’s realistic approach

    Apple Podcasts
    5
    Zhara97
    United States3 months ago
  • So glad I found this….

    Wow! I just found this podcast and I love it! Brenna is very down to earth, gives incredible insight into planning for launching your product, and is just a delight to listen to. I’m definitely taking notes for my next launch!

    Apple Podcasts
    5
    byrdsteve
    United States4 months ago
  • My go-to for messaging & marketing !

    Love learning everything launch related so I can make more money - every episode delivers!

    Apple Podcasts
    5
    emily reagan
    United States6 months ago
  • True to Form

    Once again Brenna brings it! I’ve learned more from listening to her podcasts than most of the lengthy trainings I can’t wait to hear more.

    Apple Podcasts
    5
    tinademarco
    United Statesa year ago
  • Keep them coming!

    I always love listening to Brenna’s tips when it comes to pre-launch. She’s the GOAT!

    Definitely my new fave podcast - a must subscribe!

    Apple Podcasts
    5
    LisaKleinCo
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Episodes are concise, actionable, and easy to implement in real launches.
Listeners praise Brenna's practical, no-fluff approach to pre-launch and messaging.
The host blends psychology with concrete steps, making complex concepts approachable.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

BONUS: How Steffeny Feld Sold Out Her Brand New Program
Q: Can you talk about what the results were and that experience with launching?
Steffeny shares that she completed a six-week pre-launch plan, had a successful event, and exceeded her sales goal by selling 12 spots instead of the initial 10.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Before the Launch with Brenna McGowan

What is Before the Launch with Brenna McGowan about and what kind of topics does it cover?

Pre-launch focused discussions with practical frameworks for warming audiences, shaping messaging, and guiding buyers from interest to purchase. Short, actionable episodes emphasize why-content, audience trust, and a structured pre-launch process, often including real-world case studies and guest experiences. Notable is a consistent emphasis on authentic, psychology-driven tactics over hype, plus regular references to a repeatable pre-launch system and ongoing events that expand the strategy beyond individual episodes.

Where can I find podcast stats for Before the Launch with Brenna McGowan?

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How many listeners does Before the Launch with Brenna McGowan get?

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What are the audience demographics for Before the Launch with Brenna McGowan?

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Which podcasts are similar to Before the Launch with Brenna McGowan?

These podcasts share a similar audience with Before the Launch with Brenna McGowan:

1. The Amy Porterfield Show
2. Good Content with Shannon McKinstrie
3. The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
4. Community Creators with Shana Lynn
5. Marketing Your Business - Marketing Strategies for Business Owners

How many episodes of Before the Launch with Brenna McGowan are there?

Before the Launch with Brenna McGowan launched a year ago and published 52 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Before the Launch with Brenna McGowan?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Before the Launch with Brenna McGowan?

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What guests have appeared on Before the Launch with Brenna McGowan?

Recent guests on Before the Launch with Brenna McGowan include:

1. Paddy Johnson
2. Tess Masters
3. Anna Powers
4. Joyce Hamilton
5. Michelle Thames
6. Angela Tan
7. Wendy Brakestone
8. Chris Orszakowski

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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