C-Suite Sales & Marketing Perspectives
Steven MacDonaldWelcome to the C-Suite Sales & Marketing Perspectives podcast, a resource of the latest updates and insights in B2B growth strategies. Join us as we engage with CMOs, CEOs, and CROs at the forefront of innovation. Discover how these experts push boundaries, experiment with new approaches, and successfully implement cutting-edge strategies. Stay informed and ahead in the ever-evolving landscape of ... more
| Publishes | Daily | Episodes | 307 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
Episode #307:
John Laughlin, CEO and President of CTI, shares why earning executive access starts with trust, not selling. He explains how customer understanding, relationship-building, and organizational culture drive long-term growth. The conversa... more
Episode #306:
Julie Zwissler, Global Chief Marketing Officer at Office Beacon LLC, shares why trust, relationships, and internal alignment have become the foundation of sustainable growth. She explains how the Connector Economy is changing the way b... more
Episode #305:
Andrea Kayal, Chief Revenue Officer at Help Scout, shares how alignment, trust, and customer centricity drive sustainable growth. She explains why marketing must own trust-building, how product supports revenue creation, and why stron... more
Episode #304:
Keith Laska, Chief Growth Officer at GridUnity, explores the leadership principles driving sustainable growth amid an unprecedented AI transformation. He explains why executive alignment, customer obsession, and trust remain foundatio... more
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Apple Podcasts | #103 |  Ukraine/Business/Marketing |
Apple Podcasts | #211 |  Singapore/Business/Marketing |
Apple Podcasts | #234 |  Netherlands/Business/Marketing |
Apple Podcasts | #242 |  Israel/Business/Marketing |
Talking Points
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Frequently Asked Questions About C-Suite Sales & Marketing Perspectives
What is C-Suite Sales & Marketing Perspectives about and what kind of topics does it cover?
A pragmatic, business-focused show that centers on how AI, data, and customer-centric strategies reshape go-to-market leadership in B2B. Episodes frequently explore how CROs, CMOs, and revenue leaders leverage AI-enabled tools, unified data, and cross-functional alignment to accelerate growth, improve CRM and ABM outcomes, and strengthen customer trust. Guests span chief marketing and growth officers, chief customer officers, and CEOs from technology, services, and digital-enabled industries, sharing actionable frameworks, governance practices, and real-world anecdotes about scaling revenue, transforming GTM teams, and delivering measurable impact. What stands out is a clear emphasis on human-centered execution alongside automation—prioriti... more
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How many listeners does C-Suite Sales & Marketing Perspectives get?
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How many subscribers and views does C-Suite Sales & Marketing Perspectives have?
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How many episodes of C-Suite Sales & Marketing Perspectives are there?
C-Suite Sales & Marketing Perspectives launched 3 years ago and published 307 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on C-Suite Sales & Marketing Perspectives?
Recent guests on C-Suite Sales & Marketing Perspectives include:
1. Emil Reister
2. Richard O'Connor
3. Valeria Balaro
4. Giuseppe Colucci
5. Grant Johnson
6. Olivia Brooks Allan
7. Madison Conway
8. Jamie Thorpe
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.