
Welcome to the C-Suite Sales & Marketing Perspectives podcast, a resource of the latest updates and insights in B2B growth strategies. Join us as we engage with CMOs, CEOs, and CROs at the forefront of innovation. Discover how these experts push boundaries, experiment with new approaches, and successfully implement cutting-edge strategies. Stay informed and ahead in the ever-evolving landscape of ... more
| Publishes | Daily | Episodes | 299 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Episode #299:
Emil Reister, Chief AI Sales Officer at BCC Research, explains how AI is transforming modern sales leadership, buyer expectations, and team productivity. He discusses connected systems, AI-powered coaching, sales enablement, and the f... more
Episode #298:
Richard O'Connor, Chief Executive Officer at B2B Marketing, shares why traditional growth structures are breaking down across modern B2B organizations. He explains why CEOs and boards must rethink how sales, marketing, brand, and custo... more
Episode #297:
Valeria Balaro, Chief Marketing Officer at Star, explains how AI is forcing companies to rethink growth, talent development, marketing influence, and customer engagement. She discusses why human judgment, differentiated thinking, and ... more
Episode #296:
Giuseppe Colucci, Chief Growth Officer at Textbroker International, shares how AI disruption forced his company to rethink its business model, reposition its growth strategy, and rebuild around evolving customer needs. He explains why ... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Recent interactions between the hosts and their guests.
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This show focuses on practical, strategy-heavy discussions at the intersection of sales and marketing in B2B. Episodes spotlight CMOs, CEOs, and CROs as they explore how to balance short-term performance with long-term brand and customer relationships, often emphasizing human-centric approaches, trust-building, and data-informed decision making. Common threads include optimizing marketing spend, proving B2B value, scaling content and conversations, and refining buyer journeys with a strong emphasis on customer success, team culture, and authentic storytelling. A notable strength is its blend of real-world case studies and frameworks (e.g., RevOps science, land-and-expand critiques, and value alignment across functions), which can help liste... more
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C-Suite Sales & Marketing Perspectives launched 3 years ago and published 299 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on C-Suite Sales & Marketing Perspectives include:
1. Giuseppe Colucci
2. Grant Johnson
3. Olivia Brooks Allan
4. Madison Conway
5. Jamie Thorpe
6. Paul Sial
7. Margaret Dawson
8. Ryan Wilson
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