Welcome to the C-Suite Sales & Marketing Perspectives podcast, a resource of the latest updates and insights in B2B growth strategies. Join us as we engage with CMOs, CEOs, and CROs at the forefront of innovation. Discover how these experts push boundaries, experiment with new approaches, and successfully implement cutting-edge strategies. Stay informed and ahead in the ever-evolving landscape of ... more
Publishes | Daily | Episodes | 219 | Founded | 2 years ago |
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Number of Listeners | Categories | BusinessMarketing |
Episode #219:
Jereme Baker, Founder & CEO at Baker Law Group, and Maureen Berkner Boyt, Founder & CEO at C2IQ Inc., share why people are the lifeblood of growth. They detail how culture, values, and incremental improvement keep teams thriving. They... more
Episode #218:
Shirin Hameed, CMO at Detroit Engineered Products, explains why trust is the missing link in B2B growth. She shows how post-sale experiences create loyalty. She urges authentic alignment across teams. She shares practical ways to maint... more
Episode #217:
Aviv Canaani, Chief Revenue Officer at Datarails, breaks down how to engineer a predictable revenue model by treating go-to-market like a factory. He explains the handoffs between marketing, SDRs, AEs, and solution consultants, and why... more
Episode #216:
Tarmo Van Der Goot, Chief Revenue Officer at Frisbii, explains how to reconcile quarterly targets with durable growth. He frames Net Revenue Retention as the North Star that keeps short-term choices tethered to strategy. He details ho... more
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Apple Podcasts | #89 |
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The content captures the evolving and dynamic landscape of B2B sales and marketing by featuring industry leaders who share their insights on effective strategies for business growth. Key topics include optimizing marketing spend, understanding customer experiences, and the importance of forming strong, trust-based relationships in the B2B space. With discussions ranging from account-based marketing to redefining the buyer's journey, guests bring valuable perspectives drawn from their extensive experience in various sectors, highlighting both challenges and innovative solutions. This resource serves as a vital touchpoint for professionals looking to refine their strategies and stay competitive in a rapidly changing environment.
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C-Suite Sales & Marketing Perspectives launched 2 years ago and published 219 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on C-Suite Sales & Marketing Perspectives include:
1. Ines Hubmann
2. Sabina Jasinska
3. Vidhya Srinivasan
4. Guillem Fiter
5. Lina Tonk
6. Ryan Nelsen
7. Aleassa Schambers
8. Sunita Kishnani
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