
A podcast series focusing on audience engagement through visual storytelling and behavioral principles that influence emotion, memory, and decision-making. A 360 view on connecting with the audience that matters to you, whether that’s consumers, clients, stakeholders, or employees. Through entertaining and practical conversations with experts from various industries and disciplines, listeners wil... more
| Publishes | Twice monthly | Episodes | 45 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

What if the biggest barrier to your marketing isn't your budget or your production values, but the fact that you're speaking to the 5% of the brain that's actually paying attention?
Oliver Atkinson sits down with Nancy Harhut, author of Using Behavi... more
In this episode of Audience Connection, Lydia Chan sits down with Kristen Berke, VP of Entertainment and Branded Content Partnerships at LA Times Studio, to unpack a campaign that on paper shouldn't have worked, and absolutely did.
The campaign, Dia... more
Lydia Chan sits down with Tori Jackson, Senior Manager of Partnerships and Commercial Strategy at Sundial Media and Technology Group — home to Essence, Refinery29 and Beauty Con — to explore how brands earn real loyalty from multicultural audiences t... more
Oliver Atkinson sits down with media pioneer Bill Harvey, creator of Resonance Media Theory (RMT), to explore why understanding human motivation beats chasing attention, and how a breakthrough audience measurement system is reshaping the future of ma... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #156 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show centers on practical, human-centered approaches to audience engagement through storytelling, neuroscience, and behavioral science. Across episodes, guests explore how to connect with specific audiences—whether consumers, clients, employees, or stakeholders—by moving beyond traditional messaging to emotionally resonant, context-aware narratives. Key themes include authentic multicultural marketing, audience-driven storytelling frameworks, brand storytelling in B2B tech, immersive and interactive media, and ethical persuasion. Notable strengths include drawing from neuroscience and real-world case studies, offering actionable frameworks, and featuring a steady stream of senior practitioners and thought leaders who bridge creativity ... more
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These podcasts share a similar audience with Audience Connection:
1. Nudge
2. Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
3. The Rest Is Entertainment
4. The Rest Is Politics
5. The Rest Is Politics: Leading
Audience Connection launched 2 years ago and published 45 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Audience Connection include:
1. Nancy Harhut
2. Kristen Berke
3. Tori Jackson
4. Bill Harvey
5. Jenni Field
6. Kristian Alomá
7. Jordan P. Kelley
8. Sandra Gaudenzi
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