Asia AIM
Robert HeldtB2B marketing in Asia starts here. Discover APAC growth strategies, brand localization, PR, ABM and demand generation in Japan and across Asia-Pacific. The Asia AIM Podcast is your front row seat to the strategies, stories and successes powering today’s most innovative B2B brands in Japan, Southeast Asia & the wider APAC region. From generating demand and localizing brands to shaping PR strategy a... more
| Publishes | Monthly | Episodes | 13 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingTechnology | |||
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Latest Episodes
Marketing transformation sits at the heart of this conversation with Dr. Laura Bonamici, former SVP and Global Head of Marketing at Fujitsu. In a world flooded with AI-generated content, brand strategy must go beyond impressions to drive real behavio... more
Japan's workforce is shrinking, the competition for top talent is fierce, and the old playbook simply does not work anymore. In this episode, Robert Heldt speaks with Dr. David Sweet, one of Japan's most respected executive recruiters, about what is ... more
The B2B buyer journey has fundamentally changed. Agentic websites and AI are reshaping how buyers discover, compare, and decide, often before they ever visit your site. Robert Heldt speaks with Halel Porat, COO of Trendemon, about why buyer behavior ... more
Brand operating system thinking transforms how businesses compete and grow. In this Asia AIM podcast episode, host Robert Heldt speaks with global brand strategy expert Andreas Moellmann about reimagining brands as a decision-making framework rather ... more
Entering the Japanese market is notoriously challenging, but the real barriers are rarely what global brands expect. In this conversation on Asia AIM, host Robert Heldt visits with Sayuri Namiki, President of Pelikan Japan K.K., and they pull back th... more
Earning attention has become the defining challenge for B2B brands navigating Japan's complex communication landscape. In this episode of Asia AIM, host Robert Heldt sits down with Ross Rowbury, Senior Managing Director at Nomura Holdings and former ... more
B2B storytelling in Asia requires more than data; it demands emotion and cultural intelligence. In this episode, host Robert Heldt speaks with Dave McCaughan, founder of Bibliosexual, about why B2B marketing in the region succeeds when brands underst... more
Cross-cultural leadership is one of the most critical challenges facing business leaders in Asia today. Host Robert Heldt welcomes Paul Dupuis to the Asia AIM podcast to discuss his remarkable journey leading organizations across Japan, India, and th... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #93 |  Japan/Business/Marketing |
Top Marketing Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Asia AIM launched a year ago and published 13 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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