Apptivate: App Marketing Explained
RemergeApptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, a... more
| Publishes | Twice monthly | Episodes | 221 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingCareers | |||
Listen to this Podcast
Latest Episodes
Questions Advi answered in this episode:
• What is Social Plus, and how do its in-app social features work?
• Why is retention ‘the new acquisition’ in 2025?
• What mistakes do marketers make when they think about retention?
• How do community feat... more
Questions Louis answered in this episode:
• Why Louis started App Growth Summit
• The moment AGS’s ‘community first’ format revealed the gap in existing event culture
• What are mobile marketers missing in custom product page strategy?
• Where does ... more
Questions Piotr addresses in this episode:
• What is FORMEL SKIN, and how does it solve dermatology’s bottleneck in Germany?
• How did Piotr’s career in analytics develop across multiple verticals?
• Why is ‘perfect data’ a myth in mobile marketing?... more
Questions Seema answered in this episode
• What is Sensor Tower, and how does it analyze the digital retail economy?
• What tactics actually drive engagement and conversion for e-commerce apps?
• How are loyalty programs, membership fees, and incent... more
Questions Moshe answered in this episode
• What is Scrambly, and how does it fit into the rewarded UA landscape?
• Why is rewarded user acquisition resurgent in gaming, finance and surveys?
• What distinguishes high-intent, high-quality traffic from... more
Udhara de Silva, who leads loyalty marketing for Singapore Airlines in Australia, walks through the launch and rapid growth of Kris+, the digital rewards app that enables members to earn and spend miles in restaurants and retail stores – a first for ... more
Andre Kempe is the CEO of Admiral Media, a performance marketing agency based in Europe. He returns to Apptivate to discuss the role of AI in creative development for mobile app marketing campaigns. Find out what types of apps can leverage AI in thei... more
Daniel Lupu is the Senior Marketing Manager at Skyscanner, a search engine for deals on flights, hotels, and car rentals serving 110 million users monthly. In this episode, Daniel shares lessons and results from the tests he’s run. He discusses his t... more
Key Facts
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Reviews
- Always an A+
Maria’s wide variety of knowledgeable guests are truly rockstars! They deliver quality app marketing knowledge in each and every episode. The great advice they provide, combined with the relatable way in which they deliver it had me hooked from the very first listen. I honestly cannot believe this is a free resource! Thanks for putting out such a stellar show, Maria - keep up the great work!
Apple Podcasts5ArlieLP
United States2 years ago - Great show!
The host of the Apptivate podcast highlights all aspects of marketing, data science and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!
Apple Podcasts5malfoxleyUnited States4 years ago - A podcast for mobile marketing professionals!
Discussed by marketing veterans!
Apple Podcasts5Michael - 87
Germany5 years ago - Interesting and useful
Great content
Apple Podcasts5Taparchi
Russia5 years ago - Insightful
One of best mobile podcasts - love it
Apple Podcasts5내이름인데왜못게
France5 years ago - Most forward-thinking podcast in the Digital Marketing Space
This podcast provides me with so much valuable info., particularly state of the market and best practices.
The guests are really top quality and insightful, it’s great to hear fellow advertisers’ opinions on crucial topics that I face daily in my job.
Thanks for bringing high quality content for digital marketers!
Apple Podcasts5essssuuuuGermany6 years ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #115 |  Ukraine/Business/Marketing |
Apple Podcasts | #123 |  Israel/Business/Marketing |
Apple Podcasts | #238 |  India/Business/Marketing |
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Recent interactions between the hosts and their guests.
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Frequently Asked Questions About Apptivate: App Marketing Explained
What is Apptivate: App Marketing Explained about and what kind of topics does it cover?
Focusing on the intricacies of app marketing, this podcast features industry experts who discuss essential topics ranging from customer retention and user acquisition to the evolving landscape of mobile marketing. With a strong emphasis on actionable insights, it delves into strategies for optimizing app performance and fostering user engagement through a community-centric approach. Noteworthy episodes highlight the interactions between technology and creativity, particularly in the context of AI's role in advertising, and strategies for navigating challenges in various verticals such as gaming, e-commerce, and healthcare. This podcast is unique in that it combines expert interviews with real-world applications, making it a valuable resourc... more
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How many listeners does Apptivate: App Marketing Explained get?
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How many episodes of Apptivate: App Marketing Explained are there?
Apptivate: App Marketing Explained launched 7 years ago and published 221 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Apptivate: App Marketing Explained?
Recent guests on Apptivate: App Marketing Explained include:
1. Advi Bishnoi
2. Moshe Even-Israel
3. Luca Stefanutti
4. Liam Branaghan
5. Kevin Bell
6. Joshua Javaheri
7. Aaron Diaz
8. Mick Rigby
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.