
Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, a... more
| Publishes | Twice monthly | Episodes | 223 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessCareersMarketing | |||

Shilpa Reddy, CMO of Down Under School of Yoga and former Marketing VP at Acorns, maps her journey from fintech to wellness and explains why the same principles drive both: make time-tested tools accessible, and build a community that keeps people en... more
Alejandro Hernandez, Senior CRM Notifications and Lifecycle Specialist at Babbel, explains how AI and human creativity intersect to drive retention in language learning. He shares how Babbel uses ecosystem segmentation, predictive models, and deep li... more
Advi Bishnoi, Head of Consulting at Social Plus, argues that in 2025, retention has overtaken acquisition as the real growth engine for apps. From Ulta Beauty to Harley Davidson, Advi has helped brands turn community features into measurable revenue ... more
Louis Tanguay, founder and managing director of App Growth Summit, traces his arc from music magazine founder to film marketer to architect of a global mobile industry community now marking its 100th event. Louis explains why mobile marketers keep mi... more
Maria’s wide variety of knowledgeable guests are truly rockstars! They deliver quality app marketing knowledge in each and every episode. The great advice they provide, combined with the relatable way in which they deliver it had me hooked from the very first listen. I honestly cannot believe this is a free resource! Thanks for putting out such a stellar show, Maria - keep up the great work!
The host of the Apptivate podcast highlights all aspects of marketing, data science and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!
Discussed by marketing veterans!
Great content
One of best mobile podcasts - love it
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #158 |
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Focusing on the intricacies of app marketing, this podcast features industry experts who discuss essential topics ranging from customer retention and user acquisition to the evolving landscape of mobile marketing. With a strong emphasis on actionable insights, it delves into strategies for optimizing app performance and fostering user engagement through a community-centric approach. Noteworthy episodes highlight the interactions between technology and creativity, particularly in the context of AI's role in advertising, and strategies for navigating challenges in various verticals such as gaming, e-commerce, and healthcare. This podcast is unique in that it combines expert interviews with real-world applications, making it a valuable resourc... more
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These podcasts share a similar audience with Apptivate: App Marketing Explained:
1. The Daily
Apptivate: App Marketing Explained launched 7 years ago and published 223 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Apptivate: App Marketing Explained include:
1. Alejandro Hernandez
2. Advi Bishnoi
3. Moshe Even-Israel
4. Luca Stefanutti
5. Liam Branaghan
6. Kevin Bell
7. Joshua Javaheri
8. Aaron Diaz
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