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Artwork for Ag Sales Professional's Podcast by Greg Martinelli

Ag Sales Professional's Podcast by Greg Martinelli

Greg Martinelli
Agribusiness
Sales Strategies
Sales Techniques
Customer Relationships
Sales
Sales Performance
Prospecting
Sales Management
Customer Relationship Management
Sales Training
Sales Strategy
Cold Calling
Agribusiness Sales
Customer Service
Time Management
Farmers
SWOT Analysis
Sales Process
Personal Branding
Confidence

Bringing you top sales strategies and information to build your territory and agribusiness

PublishesWeeklyEpisodes100Founded8 years ago
Number of ListenersCategories
ManagementBusiness

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Artwork for Ag Sales Professional's Podcast by Greg Martinelli

Latest Episodes

For the Ag Sales Professionals The following are ideas and concepts that come from all the years of selling, managing salespeople, leading sales teams, and running a sales training service.  As one of the most reluctant salespeople to ever head out i... more

A sales career is built on self-balancing your time For an effective sales career, you need to be self-balancing.  In every sales role, there is a constant pull of your time and energy between two opposites.  For example: “Do I…….

* Focus on my c... more

What to do at those critical moments of doubt Every salesperson at any moment can run into a wall of doubt on any sales call.  Even the most experienced have moments of doubt.  Don’t let bravado or stoic expressions fool you.  We all have it. Confide... more

Do the Sales Two-Step to get there Anyone can build their sales territory into a great empire of profitability for themselves, their company, and their customers.  In my early days of sales, I sometimes needed to repeat the mantra, “Build the empire ... more

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Recent Guests

Kevin Hubschmann
Former salesperson turned comedian, co-founder of Laugh.Events
Laugh.Events
Episode: Using comedy skills to help you sell – Podcast
Colson Steber
Co-CEO of Ag Access, expert in agricultural data collection and market research
Ag Access
Episode: Ag Data for the Ag Salesperson
Jim Miller
Agriculture expert with experience in various agricultural roles and teaching.
University of Idaho
Episode: Prospect Management Skills
Sara Cross
Public speaking coach and founder of Stand Tall LLC
Stand Tall LLC
Episode: Speak with confidence when it counts
Chrissy Wozniak
Runs North American Ag and is the VP of Communications for American Agri-Women.
North American Ag
Episode: Ag Tech…robotics, data, and consumer communication
Dustin Toberman
Owner and operator of Omni Ag, specializing in talent management for the agricultural industry.
Omni Ag
Episode: With Dustin Toberman
Susan Stroud
Founder and analyst at No Bull, experienced in agricultural commodities
No Bull
Episode: Helping Farmers Make their Hardest Decision

Host

Greg Martinelli
Host of the Ag Sales Professional's Podcast by Greg Martinelli

Reviews

5.0 out of 5 stars from 18 ratings
  • A podcast made just for me!

    Finally! Sales training I can relate to. I love it. Short, clear and powerful podcasts packed with relevant information, practical tips and suggestions I can implement immediately. Just the thing for busy AG sales professionals.

    Apple Podcasts
    5
    frmgrlnancy
    Canada4 years ago
  • Enjoyable, succinct, and helpful

    Thanks for this series. Getting into the business and trying to fill my head with the right ideas. Good stuff.

    Apple Podcasts
    5
    Barry Bappington
    Canada4 years ago
  • Great information

    Great information - thanks for the podcast!

    Apple Podcasts
    5
    VXX0
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

A practical resource for real farm sellers.
Clear, actionable tips you can apply on calls.
Concise episodes with practical examples for agribusiness sales.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Q & A with your Ag customer – PODCAST
Q: What's your price on milk?
Move off the surface price and steer the conversation toward value, timing, and how your selling approach—especially a long-term, consultative relationship—can justify the cost and differentiate the supplier beyond a simple price quote.
Q & A with your Ag customer – PODCAST
Q: For example, do you guys own your own trucks?
The host explains that a straight yes/no can be misleading; use the moment to uncover underlying needs by asking follow-up questions and relate the answer to broader capabilities or supplier relationships.
Ag Tech…robotics, data, and consumer communication
Q: Could you give our listeners maybe a big picture view, 10,000 foot view of robotics and AI?
Wozniak states that technology is essential for farmers to find more profit by streamlining processes, noting that in the last 18 months, ag tech has matured to effectively demonstrate benefits to farmers' bottom lines.
With Dustin Toberman
Q: How do you address the current recruitment challenges in agribusiness?
There's a lack of trust and a disconnect between candidates and employers, making it difficult to match opportunities with talent.
With Dustin Toberman
Q: What kind of story do you want candidates to tell?
Candidates should tell a personal story that differentiates them and showcases their skills.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
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Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show delivers practical sales strategies tailored to agribusiness, with a steady emphasis on discovering customer needs, building credibility, and delivering value beyond price. Episodes cover the right timing for pitches, how to present data effectively, navigating volatility in ag markets, and developing a consultative approach that treats the customer as a long-term partner. A standout trait is the host's focus on actionable frameworks and mindset shifts—such as separating customer concerns from vendor talk, quantifying time value, and balancing persistence with relationship-building. Overall, it's likely to appeal to field sales reps, dealers, and managers aiming to grow their territory and improve closing rates in a challenging ag... more

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These podcasts share a similar audience with this podcast:

1. The Business of Agriculture Podcast
2. Grain Markets and Other Stuff
3. The Tucker Carlson Show
4. EntreLeadership
5. Barn Talk

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this podcast launched 8 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Kevin Hubschmann
2. Colson Steber
3. Jim Miller
4. Sara Cross
5. Chrissy Wozniak
6. Dustin Toberman
7. Susan Stroud

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