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Artwork for AEO Decoded

AEO Decoded

Gary Crossey
Answer Engine Optimization
Structured Data
AI Systems
Content Creation
AEO
Ai-Powered Search Tools
Content Strategy
Multimodal Optimization
SEO
AI Assistants
Question-Based Content
Entity Graphs
AI Search Tools
Chatgpt
Content Optimization
Search Engine Optimization
Accessibilty
Schema.org
User Accessibility
Digital Marketing

A bite-sized, charm-filled podcast that demystifies Answer Engine Optimization (AEO) for everyday content creators. Each 5-10 minute episode breaks down one key AEO concept in an accessible, entertaining way. Listeners will learn how to optimize their content for AI-powered search tools like ChatGPT, Siri, and Google Assistant - without the technical jargon that makes their eyes glaze over.

PublishesWeeklyEpisodes24Founded8 months ago
Number of ListenersCategories
How ToEducationBusiness

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Artwork for AEO Decoded

Latest Episodes

In this episode, we're diving into AEO content auditing—finding the quick wins hiding in your existing pages. You don't need to start from scratch. Most sites are sitting on content that's already close to working in AI systems; it just needs tighten... more

Welcome back to AEO Decoded with Gary Crossey. In this episode, we're diving into the essential tech stack you need to execute an effective Answer Engine Optimization strategy.

Key Topics Covered:

• Schema markup tools and validation

• AI visibilit... more

Season 2 Bonus Recap: Advanced AEO Strategies

Welcome to a special bonus recap of AEO Decoded Season 2. This episode pulls together all 10 advanced episodes into one actionable system you can start using today.

What You'll Learn:

• The 20 core AEO... more

In this Season 2 finale of AEO Decoded, Gary Crossey reveals the operating cadence that turns AEO from a one-time project into a sustainable competitive advantage.

This episode covers:

• The quarterly audit framework: entity graph maintenance, sche... more

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Host

Gary Crossey
Your guide through this AI optimization journey, focusing on practical strategies for enhancing content visibility to AI systems.

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#65
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Talking Points

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2.8 Industry Adapters: Regulated, Local, Marketplace, and UGC Patterns
Q: Do I really need all this medical schema markup and E-E-A-T signals? Or is that just for big hospital systems?
Credibility matters regardless of size; even small practices can win if they show clear credentials, local relevance, and properly structured sources linked to clinical guidelines.
2.7 Resilience Engineering for AEO
Q: What if I've over-optimized for current models—how do I recover?
Strengthen foundations first, ensure content is clear and valuable to humans without AI tricks, then selectively layer in principle-based optimizations while preserving some tactics.
2.7 Resilience Engineering for AEO
Q: How often should optimization strategies be updated?
Review principles quarterly and tactics monthly, adjusting more frequently based on performance data.
2.7 Resilience Engineering for AEO
Q: Is it worth optimizing for smaller AI platforms, or should I focus on major players?
Prioritize principles that work across platforms; monitor the three to four largest platforms to ensure baseline strategies hold, rather than chasing every niche tool.
2.7 Resilience Engineering for AEO
Q: How do I balance optimizing for current models versus building for future resilience?
Use an 80-20 rule: 80% on principle-based optimization that survives model generations, and 20% on tactical optimizations for current model behaviors, with clear documentation to revisit as models change.

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Frequently Asked Questions About AEO Decoded

What is AEO Decoded about and what kind of topics does it cover?

Focusing on Answer Engine Optimization (AEO), this podcast offers bite-sized insights designed for content creators looking to enhance their visibility and engagement with AI-powered search tools. Each episode, ranging from 5 to 10 minutes, provides a clear breakdown of essential AEO concepts, such as schema markup, multimedia optimization, and structuring content for improved AI interaction. The host shares practical strategies, real-world examples, and engaging anecdotes, making complex topics accessible without overwhelming listeners with technical jargon. Notably, the format blends education with entertainment, likely keeping the audience engaged while they learn about improving their content for AI-driven systems.

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1. The a16z Show
2. Up First from NPR
3. The Mel Robbins Podcast

How many episodes of AEO Decoded are there?

AEO Decoded launched 8 months ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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