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Artwork for 7-Figure Copy

7-Figure Copy | Conversion Copywriting, Messaging Strategy, Website & Sales Page Copy for Established Female Entrepreneurs

Gina Whitehouse | Conversion Copywriter + Messaging Strategist
Conversion Copywriting
Copywriting
Yes Vault
Website Copy
Brand Positioning
Messaging Strategy
Copy Caliber Checklist
Sales Page
Messaging
Premium Clients
Sales Pages
Gina Whitehouse
Website Messaging
Whitehouse SM
Marketing
Landing Page
Premium Buyers
Homepage Clarity
Pinterest
Systems and Productivity

7-Figure Copy is the podcast for expert-led and established female online business owners who know their expertise is exceptional — but their message no longer reflects the level they’re operating at.

If you’ve built a successful online business through reputation, referrals, and results, but you’re realizing that your website copy, sales pages, and messaging strategy need to evolve in order to b... more

PublishesWeeklyEpisodes56Founded2 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for 7-Figure Copy

Latest Episodes

There comes a point when continuing to rewrite your own website messaging is no longer the most effective way to move your business forward.

You can keep tweaking your homepage, revising your sales page copy, and trying to make your offers sound cle... more

YouTube

When your business has outgrown its messaging, rewriting your website copy or tweaking a sales page usually isn’t enough.

The deeper issue is often the messaging strategy underneath the words and whether it still reflects your current offers, your i... more

YouTube

What happens when your website messaging is clear, your emails are going out, and people are showing interest, but they still aren’t moving forward?

In Part 4 of this six-part series, I’m sharing a real client story with Katherine Schultz, founder o... more

YouTube

When your business has reached a higher level, the goal is not always to market more.

Sometimes, the real shift is learning how to communicate differently.

In Part 3 of this six-part series, I’m talking about what changes when your website messagin... more

YouTube

Key Facts

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Recent Guests

Katherine Schultz
Founder of the 3D Worldview Survey
3D Worldview Survey
Episode: S3-#54: She Thought It Was Her Emails: Why Clear Messaging Still Wasn’t Converting (Part 4)
Caleb Whitehouse
Insurance wholesale intermediary and commercial underwriter with 25 years of experience
Independent insurance underwriting practice
Episode: S3-#50: How Clients Decide Your Value Before They Buy From You & Why Saying "No" Matters with Caleb Whitehouse
Jordan Tait
Guest, lifestyle-oriented business coach
The Intentional Business
Episode: S3-#46: Is Your Website Messaging Attracting the Wrong Clients and Slowing Your Growth? With Business Coach Jordan Tait
Elaine Timms
Pinterest strategist helping established business owners grow long-term visibility
Elaine Timms Creative
Episode: S3-#43: How Website Copy & Messaging Drive Visibility and Get You Found Online with Pinterest Expert Elaine Timms
Kathy Schneider
Systems and productivity expert for business owners
Episode: S3-#41: Why Your Website Messaging & Copy Get Confusing When Your Systems Are Messy with Systems Expert Kathy Schneider
Shauna Thayer
Marketing strategist, brand expert, founder of Bloom Creative
Bloom Creative
Episode: S3-#40: When Your Brand No Longer Reflects the Level of Your Business with Marketing Strategist Shauna Thayer
Jan Ditchfield
Business strategist and podcast monetization coach; host of Run Your Day in Business
Run Your Day in Business / Jan Ditchfield
Episode: S3-#38: Why Established Business Owners Outgrow Old Marketing Strategies with Business Strategist Jan Ditchfield
Shannon Boyer
Online course strategist, award-winning educator, curriculum expert
Your Best Course Experience / The Build Lab
Episode: S2-#35: Why Feedback and Testimonials Are the Missing Link in Your Sales Page with Course Strategist Shannon Boyer
Kelly Leardon
Certified Director of Operations and Business Coach for Women Small Business Owners
Walk Like Warriors / The Success Squad
Episode: S2-#31: Behind the Copy: How Kelly Leardon’s Sales Page Fueled 3+ Five-Figure Launches

Host

Gina Whitehouse
Host of the show; expert conversion copywriter and messaging strategist; focuses on high-level, ethics-based copy and brand positioning for established female entrepreneurs.

Reviews

5.0 out of 5 stars from 10 ratings
  • Learning so much!

    So happy I discovered this podcast! Gina is helping me really tighten my website copy and I couldn’t be happier. Thank you for all your advice Gina!

    Apple Podcasts
    5
    societyhillmom
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate practical, action-oriented advice that translates into real revenue impact.
Guests offer diverse perspectives on branding, systems, and messaging that helps listeners upgrade their businesses.
The host makes complex concepts actionable, with checklists and auditable frameworks.
The show consistently emphasizes credibility and premium positioning over gimmicks.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#153
Canada/Business/Marketing
Apple Podcasts
#151
Norway/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

S2-#23: The 5 Seconds That Make or Break Your Offer with People Strategy Expert Lindsay White
Q: What mindset shift do you recommend for female entrepreneurs to show up with yes-worthy leadership and copy?
Lindsay emphasizes recognizing and affirming one's experience and expertise, using a personal mantra to internalize that they are an expert and deserve to lead, which helps reduce self-doubt in copy and leadership.
S3-#54: She Thought It Was Her Emails: Why Clear Messaging Still Wasn’t Converting (Part 4)
Q: What changed once your messaging became more clear and aligned with the level of your work?
messaging became cohesive across the site and emails, I gained a clearer understanding of the customer journey, and the content began guiding buyers through a deliberate path toward a decision.
S3-#54: She Thought It Was Her Emails: Why Clear Messaging Still Wasn’t Converting (Part 4)
Q: What surprised you about what was missing when we first started looking at everything together?
I realized my background in education had made me very clear but not persuasive; the missing piece was addressing why the buyer should act now and anticipating their hesitations with clear, decision-focused language.
S3-#54: She Thought It Was Her Emails: Why Clear Messaging Still Wasn’t Converting (Part 4)
Q: You had people even joining your email list, but it wasn't converting the way you wanted it to. What did that feel like in your business at that time?
There was steady interest, but the messaging wasn't addressing the buyer's questions or hesitations; the solution involved aligning the homepage, sales page, and email sequence so that the language spoke directly to the audience's needs and questions.
S2-#29: Struggling to Show Your Value? Fix These Sales Page Blind Spots with Business Coach Shannon Russell
Q: Where should an About Me section live on the sales page, and why?
Move About Me higher on the page, right before the transformation section, to establish credibility and connection early, so readers trust the guidance being offered.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About 7-Figure Copy

What is 7-Figure Copy about and what kind of topics does it cover?

This show targets established, expert-led female online business owners whose messaging and conversion copy needs to reflect their high level of offerings. Episodes cover alignment between brand narrative, website copy, and sales pages to attract premium clients, with practical audits, naming strategies, and positioning shifts. A recurring emphasis is on ethical, high-conversion copy, research-backed messaging, and partnering with specialized copywriters to upgrade messaging as the business grows. Notable angles include integrating branding with copy, leveraging client interviews for authentic language, and using structured frameworks (like a caliber checklist) to guide upgrades. Listeners are likely seeking tangible improvements that trans... more

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Which podcasts are similar to 7-Figure Copy?

These podcasts share a similar audience with 7-Figure Copy:

1. The Game with Alex Hormozi

How many episodes of 7-Figure Copy are there?

7-Figure Copy launched 2 years ago and published 56 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on 7-Figure Copy?

Recent guests on 7-Figure Copy include:

1. Katherine Schultz
2. Caleb Whitehouse
3. Jordan Tait
4. Elaine Timms
5. Kathy Schneider
6. Shauna Thayer
7. Jan Ditchfield
8. Shannon Boyer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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