直击本质：洞察事物底层逻辑的思维方法
罗小新读书这是一本专注于“思考的方法”的书。随书附赠独创开放式思维导图。上半部分聚焦于本质思考，这种思考方法能够帮你看透问题本质，并高效地解决复杂问题，让你成为只需半秒就看透事物本质的人，而不是一辈子也看不清事物本质的人。下半部分则跳脱出思维的框架
| Publishes | Daily | Episodes | 32 | Founded | a year ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Categories | PhilosophyBusinessSociety & CultureEntrepreneurship | ||
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创新、创意靠什么实现？美国广告大师詹姆斯·韦伯·扬说，创意就是旧元素的新组合。这是正向思维的创新方法，聚焦于“旧元素、新组合”；而逆向思维则关注“反向创新”，它启发我们思考这件事的反面是什么，如果朝着相反的方向这个问题能否被解决……这就是组合-反向模型，是一个针对创新与创意的思维模型。 组合-反向思维模型主要运用在以下三个领域：发明创造领域、解决一般问题领域，以及商业创新领域。
假如你的身体健康无恙，但有一个地方受伤或疼痛，你的注意力就会始终集中在那个受伤或疼痛之处。于是，你生活的总体舒适感会因为这一处伤痛而烟消云散。同样，尽管各种各样的事情都在按照你的想法进行和发展，但只要有一件事违背了你的意愿——也许只是一件微不足道的小事——这件事情就会占据你的头脑。然后，你就会一直惦记着这件事，而不会想到其他更重要的、已经如你所愿发生了的事。
很多年以来，我们追求的目标都是更多——更多的时间、更多的物质、更多的人脉、更多的衣服、更多的房子、更多的资产……这是因为，在我们的头脑中，多就代表着好，越多就代表着越富足、越安全、越幸福。 然而，很有趣的是，随着我们拥有的物质越来越多，我们发现，拥有更多未必会让我们感觉更富足、更安全、更幸福；相反，拥有更多在很多时候意味着选择过多、注意力耗散、身心俱疲，甚至不满足和不幸福。
自己明明很忙，却还想做更多的事情，这究竟是为什么？后来我意识到，这与我们一直以来的思维定式及习惯有关。在从小到大的成长环境中，我们一直以来接受的教育，都是要争取和追求更多的东西，而非更少。所以，每当需要舍弃的时候，我们都会感到非常难受。明明还没有获得，但那种像是失去自己早已拥有的一切的感觉，真是让人无法接受。
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