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Detroit Tigers
Detroit Lions
Major League Baseball
NFL
Paul George
Cleveland Guardians
NBA
Philadelphia 76ers
LA Clippers
Amon-Ra St. Brown
Detroit Pistons
USA Men's Basketball
Seinfeld
Joel Embiid
Kawhi Leonard
Trade Deadline
Meyer
Jose Ramirez
NCAA
Michigan State Football

Matt Shepard is the host of the X's and Bro's Morning Show heard live across the state of Michigan every weekday morning. An award winning Detroit sports personality, Matt has lived and breathed Detroit and Michigan sports for over three decades. Matt Shepard - the consummate Detroit sports insider, analyst, and interviewer. Text SPORTSRADIO to 21000 | Call (866) 838-4843 | Weekday Mornings 6a-9am... more

PublishesDailyEpisodes4637Founded9 years ago
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Artwork for X's and BrO's

Latest Episodes

Shep chronicles Gary Woodland's journey to rally back from brain surgery. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Mitch Lyons joins for our weekly "Mondays with Mitch" chat to discuss a tough weekend for Michigan State, Tigers baseball, and more. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of... more

Bobby Reagan of Barstool Sports joins the show to talk all things March Madness as the Sweet 16 rolls on with both Michigan and Michigan State in action Friday. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information abo... more

Dan Hasty fills-in for Matt Shepard on a Friday, right after the Tigers grabbed an Opening Day win with Kevin McGonigle leading the charge. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and... more

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Recent Guests

Mitch Lyons
Wealth advisor and former Spartan athlete referenced as Mitch Lyons Wealth
Mitch Lyons Wealth
Episode: X's and BrO's - "Mondays with Mitch" - March 23, 2026
Shane McNichol
College basketball insider for Action Sports Network
Action Sports Network
Episode: X's and Bro's - Shep and Shane McNichol preview the NCAA Tournament
Tim Hardaway
Hall of Fame NBA player
NBA
Episode: X's and BrO's - Best of Friday, March 13th
Chris Balas
Writer for The Wolverine
The Wolverine
Episode: X's and BrO's - Chris Balas and Chris Solari talk Big Ten Tournament
Chris Solari
Detroit Free Press Spartan beat writer
Detroit Free Press
Episode: X's and BrO's - Chris Balas and Chris Solari talk Big Ten Tournament
Felipe Alvarez
Video journalist down in Miami
Miami, FL (on-site correspondent)
Episode: X's and BrO's - Felipe Alvarez on Bam Adebayo's 83-point game
Tim Hardaway Sr
Hall of Fame basketball player and guest discussing NBA topics
The Crossover Podcast discussion participant
Episode: X's and BrO's - Tim Hardaway Sr. on irritable Lakers, Cade's MVP case & more
Lindsey Hunter
Former NBA player and co-host of the Crossover Podcast
Crossover Podcast
Episode: X's and BrO's - Lindsey Hunter talks all things DETROIT BASKETBALL
Bobby Reagan
College basketball analyst for Barstool Sports.
Barstool Sports
Episode: X's and BrO's - Bobby Reagan previews (1) Michigan vs. (3) Duke

Host

Matt Shepard
Host of the morning show, he is an experienced sports analyst with a deep understanding of Detroit sports. He brings a mix of humor, analytical insights, and personal stories to the show.

Reviews

4.6 out of 5 stars from 69 ratings
  • Hit and run pot shot

    I beet tweedle dee and tweedle dumb are tinkling their pants after the nice little dig on Kid Rock after Thursday’s show. I also bet they were laughing at Riley Gaines…..If you want a political show let’s have it. I’m sick of

    these pubescent hahaha comments.

    C

    Apple Podcasts
    1
    padinovots
    United States3 years ago
  • Where did you go?

    You guys have not been sending out the episodes. Tell me you guys will be back!!!’

    Apple Podcasts
    5
    jd eggsjnf t
    United States3 years ago
  • Great Show

    Glad to have Sean B back on the radio. Love listening of Denver!

    Apple Podcasts
    5
    kevalt
    United States6 years ago
  • X's & Bro's is AWESOME!

    Great sports show! Been listening to Sean Baligian for years! Love the show.

    Apple Podcasts
    5
    JoeCanada72
    Canada7 years ago
  • podcast rules.

    sean’s one of the best in the bizz. always looked forward to listening to him after the games but now i can get my fix in at anytime. keep up the good work boys!

    Apple Podcasts
    3
    AlwaysBornToLose
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some feedback mentions the desire for more diverse topics beyond local sports, but this is outweighed by positive remarks about the show's community focus.
The engaging personality of the host is frequently highlighted, as listeners enjoy his strong connection to Detroit sports.
Listeners appreciate the in-depth analysis and honest perspectives on local teams, especially the Detroit Pistons and Lions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#242
Germany/News/Sports News
Apple Podcasts
#44
Israel/News/Sports News

Talking Points

Recent interactions between the hosts and their guests.

X's and BrO's - "Mondays with Mitch" - March 23, 2026
Q: What do you think about their free agent signings so far?
Solid, not spectacular; they need to address the left tackle spot in the draft and hope new depth can step up in case of injuries, which is crucial for a 54-man NFL roster.
X's and BrO's - "Mondays with Mitch" - March 23, 2026
Q: What'd you like most about the Spartans weekend?
They played with tenacity and depth, showing shooting efficiency and energy from multiple players, which makes me optimistic about their tournament run.
X's and BrO's - Bobby Reagan talks the Madness!
Q: Michigan and Michigan State, both play tonight. I want your predictions for both games and who's moving on.
I think Michigan will win because they're the second-best team in the country and can match up with Alabama in ways that could neutralize some of their strengths, though the variance of their matchups always leaves a margin for error. Michigan State is more of a long shot in this bracket but could surprise depending on how the draw opens up, especially in a favorable matchup from the region.
X's and BrO's - Tim Hardaway talks hoops
Q: When does the regular season matter, and when does it become inconsequential for postseason matchups?
Tim Hardaway explains that the regular season matters for seeding, home-court advantage, and overall consistency; it sets the stage for playoff success and cannot be dismissed as inconsequential.
X's and BrO's - David Laurila previews MLB & Tigers
Q: What statistics should fans pay attention to beyond traditional stats when evaluating the Tigers or any team?
Laurila explains that old-school stats still have value but emphasizes advanced metrics like WRC+, strikeout rates, and context from projections to better understand a player's production.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Social Media Reach

Frequently Asked Questions About X's and BrO's

What is X's and BrO's about and what kind of topics does it cover?

The show provides an engaging and passionate discussion on a wide range of topics related to Detroit and Michigan sports. Topics frequently covered include detailed analysis of local teams, particularly the Detroit Pistons and NFL discussions surrounding the Lions, as well as college basketball matchups. The hosts often share personal insights and opinions, creating a dynamic conversation that resonates with the local sports community. Noteworthy features include interviews with prominent sports personalities and a focus on the fans' connection to the teams, enhancing the community-centric feel of the discussions.

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How many listeners does X's and BrO's get?

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How many subscribers and views does X's and BrO's have?

To see how many followers or subscribers X's and BrO's has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to X's and BrO's?

These podcasts share a similar audience with X's and BrO's:

1. The Detroit Lions Podcast
2. Dungeon of Doom: A Detroit Lions podcast from MLive
3. Pride of Detroit: for Detroit Lions fans
4. Couch and The Rube
5. The Drew Lane Show

How many episodes of X's and BrO's are there?

X's and BrO's launched 9 years ago and published 4637 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on X's and BrO's?

Recent guests on X's and BrO's include:

1. Mitch Lyons
2. Shane McNichol
3. Tim Hardaway
4. Chris Balas
5. Chris Solari
6. Felipe Alvarez
7. Tim Hardaway Sr
8. Lindsey Hunter

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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