Women in B2B Marketing
Podcast Host: Jane Serra, 17+ years in B2B marketing across all industries from SaaS to Marketing Agencies and International Outsourcing.Women in B2B Marketing is a weekly podcast dedicated to motivating marketers at all levels in their careers through real-life stories of victory and defeat, challenge and triumph. Our goal is to inspire listeners to achieve more, strive for success, and feel a sense of understanding and community. This is a place where CMOs, VPs of Marketing, and all strong women B2B marketing leaders discuss thei... more
| Publishes | Weekly | Episodes | 126 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEducationHow To | |||
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Latest Episodes
Sidney Waterfall has led agencies, advised high-growth teams, and now runs marketing in-house at OpenBrand. In this episode of Women in B2B Marketing, we unpack how focusing on process, not outcomes, builds momentum, clarity, and GTM efficiency that ... more
Molly George has spent her career inside B2B tech and on the agency side. Today she is the CEO and founder of Kickstand, a PR and research firm helping brands win in an AI-shaped search world.
In this episode of Women in B2B Marketing, we unpack why... more
Ruta Sudmantaite and Emma Davies have built their careers across marketing, consulting, and now tech entrepreneurship. After meeting as teammates at a B2B SaaS company, they went on to become fractional CMOs, podcast co-hosts of Blame It On Marketing... more
Recorded IRL at Pavilion’s GTM2025, Washington DC!
Amanda McGuckin Hager has worn many hats in her career—sales, marketing, fractional consulting—and today she holds two big ones: CMO and CRO at TrueDialog. After starting out in sales and quickly re... more
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Reviews
- My favorite marketing podcast!
Jane is such a thoughtful host, so engaged and asks great questions. Always interesting people on and I always learn something. Definitely my favorite podcast to grow professionally.
Apple Podcasts5Nycole W
United States2 months ago - Thoughtful and engaging!!!!
Jane does an incredible job both bringing in high frequency and talented individuals and unpacking their stories and advice in really tactical and tangible ways!!! Her positive energy, active listening and context driven questions make for amazing content with all of her guests! There is so much all leaders can learn from this podcast!! A must follow!
Apple Podcasts5Avila, ValUnited States2 months ago - Awesome Work Jane!
A great place for various B2B marketing perspectives. Valuable in showing that while many of us face similar challenges, there are many different solutions.
Apple Podcasts5AdriannamrktUnited States2 months ago - A host and guests worth pressing play for
Jane has built a show with thoughtful focus and deeply interesting guests… one of my favorites to press play and listen throughout my day. The b2b marketing landscape is ever evolving and this is how to stay current.
Apple Podcasts5M907MUnited States2 months ago - Insightful + Authentic
Really loving this podcast featuring incredibly smart and joyful women leaders. Jane is an amazing host whose empathy and authenticity shines. Definitely recommend!!
Apple Podcasts5lydiarose1122United States6 months ago
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Apple Podcasts | #99 |  South Africa/Business/Marketing |
Talking Points
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Frequently Asked Questions About Women in B2B Marketing
What is Women in B2B Marketing about and what kind of topics does it cover?
A motivational series aimed at empowering professionals in the B2B marketing realm, this show features insightful discussions led by successful women leaders. Episodes encompass a wide range of themes, including innovative marketing strategies, personal growth journeys, team dynamics, and overcoming challenges in the workplace. Listeners can expect tips and real-life experiences shared by CMOs, VPs, and marketing leaders from various sectors, fostering a sense of community and encouraging engagement among listeners who aspire to advance their careers. Amidst ongoing discussions on industry trends and practical advice, the show promotes female empowerment in a predominantly male-dominated field, making it especially resonant for women in bus... more
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How many listeners does Women in B2B Marketing get?
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How many subscribers and views does Women in B2B Marketing have?
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Which podcasts are similar to Women in B2B Marketing?
These podcasts share a similar audience with Women in B2B Marketing:
1. The Mel Robbins Podcast
2. Dateline NBC
3. Unicorn Girl
4. Crime Junkie
5. The Diary Of A CEO with Steven Bartlett
How many episodes of Women in B2B Marketing are there?
Women in B2B Marketing launched 3 years ago and published 126 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Women in B2B Marketing?
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What guests have appeared on Women in B2B Marketing?
Recent guests on Women in B2B Marketing include:
1. Ruta Sudmantaite
2. Emma Davies
3. Amanda McGuckin Hager
4. Liza Adams
5. Paige Tills
6. Michelle Denogean
7. Thao Ngo
8. Sheevaun Thatcher
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.