Women in B2B Marketing
Podcast Host: Jane Serra, 17+ years in B2B marketing across all industries from SaaS to Marketing Agencies and International Outsourcing.Women in B2B Marketing is a weekly podcast dedicated to motivating marketers at all levels in their careers through real-life stories of victory and defeat, challenge and triumph. Our goal is to inspire listeners to achieve more, strive for success, and feel a sense of understanding and community. This is a place where CMOs, VPs of Marketing, and all strong women B2B marketing leaders discuss thei... more
| Publishes | Weekly | Episodes | 129 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | How ToMarketingBusinessEducation | |||
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Latest Episodes
Leslie Forde is the CEO and founder of Mom's Hierarchy of Needs, a long-time B2B marketer, a strategic advisor to HubSpot, and the author of Repair with Self Care. She also runs the longest running national parent study on pandemic and post pandemic ... more
Originally published on August 26, 2024
This replay features the wonderful Surbhi Agarwal, 25+ year industry vet and former CMO at Applied Intuition. We talked about her path from engineering to product marketing to the CMO seat, what really changes... more
Kim Winter has spent nearly a decade building and scaling product marketing across Yotpo and multi product orgs. In this episode of Women in B2B Marketing, we unpack how true product marketing starts with market context and the voice of the customer,... more
Sidney Waterfall has led agencies, advised high-growth teams, and now runs marketing in-house at OpenBrand. In this episode of Women in B2B Marketing, we unpack how focusing on process, not outcomes, builds momentum, clarity, and GTM efficiency that ... more
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Reviews
- B2B SaaS Marketing Business Owner
So few podcasts have the empathetic, highly attuned, and highly skilled roster of marketing professionals. I love listening to this podcast for inspiration and insights to support my consultancy work. It’s the antithesis of bro-marketing and a breath of fresh air.
Apple Podcasts5Kelly V. Cline
United Statesa month ago - My favorite marketing podcast!
Jane is such a thoughtful host, so engaged and asks great questions. Always interesting people on and I always learn something. Definitely my favorite podcast to grow professionally.
Apple Podcasts5Nycole WUnited States3 months ago - Thoughtful and engaging!!!!
Jane does an incredible job both bringing in high frequency and talented individuals and unpacking their stories and advice in really tactical and tangible ways!!! Her positive energy, active listening and context driven questions make for amazing content with all of her guests! There is so much all leaders can learn from this podcast!! A must follow!
Apple Podcasts5Avila, ValUnited States3 months ago - Awesome Work Jane!
A great place for various B2B marketing perspectives. Valuable in showing that while many of us face similar challenges, there are many different solutions.
Apple Podcasts5AdriannamrktUnited States3 months ago - A host and guests worth pressing play for
Jane has built a show with thoughtful focus and deeply interesting guests… one of my favorites to press play and listen throughout my day. The b2b marketing landscape is ever evolving and this is how to stay current.
Apple Podcasts5M907MUnited States3 months ago
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Chart Rankings
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Apple Podcasts | #185 |  India/Business/Marketing |
Apple Podcasts | #195 |  Singapore/Business/Marketing |
Apple Podcasts | #216 |  South Africa/Business/Marketing |
Apple Podcasts | #226 |  Russia/Business/Marketing |
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Frequently Asked Questions About Women in B2B Marketing
What is Women in B2B Marketing about and what kind of topics does it cover?
A motivational series aimed at empowering professionals in the B2B marketing realm, this show features insightful discussions led by successful women leaders. Episodes encompass a wide range of themes, including innovative marketing strategies, personal growth journeys, team dynamics, and overcoming challenges in the workplace. Listeners can expect tips and real-life experiences shared by CMOs, VPs, and marketing leaders from various sectors, fostering a sense of community and encouraging engagement among listeners who aspire to advance their careers. Amidst ongoing discussions on industry trends and practical advice, the show promotes female empowerment in a predominantly male-dominated field, making it especially resonant for women in bus... more
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Which podcasts are similar to Women in B2B Marketing?
These podcasts share a similar audience with Women in B2B Marketing:
1. The Mel Robbins Podcast
2. Up First from NPR
3. Good Hang with Amy Poehler
4. a16z Podcast
5. Pod Save America
How many episodes of Women in B2B Marketing are there?
Women in B2B Marketing launched 3 years ago and published 129 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Women in B2B Marketing?
Recent guests on Women in B2B Marketing include:
1. Kim Winter
2. Sidney Waterfall
3. Ruta Sudmantaite
4. Emma Davies
5. Amanda McGuckin Hager
6. Liza Adams
7. Paige Tills
8. Michelle Denogean
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.