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Artwork for SEO Strategy for Business Owners Who Want More From Their Website

SEO Strategy for Business Owners Who Want More From Their Website | The Website Success Show

Jules White: Website & SEO Marketing Consultant
SEO
Website Optimization
Search Engine Optimization
Google Business Profile
Google
User Experience
Social Media
Google Search Console
Content Marketing
Local SEO
Content Creation
Conversion Rate Optimization
Keyword Research
Website Traffic
Digital Marketing
Chatgpt
AI Search
AI Tools
Podcast SEO
Content Strategy

Want to get more traffic & sales from your website – without spending hours on social media or pouring money into ads?

You need simple, effective SEO.

This podcast is for growth minded business owners who need a steady stream of clients coming into their business – including local businesses like luxury retreats, skin clinics, medspas, private practitioners, mental health professionals, training ... more

PublishesWeeklyEpisodes137Founded2 years ago
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MarketingEducationBusiness

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Artwork for SEO Strategy for Business Owners Who Want More From Their Website

Latest Episodes

In this episode, Jules White shares how networking and building genuine relationships has been one of the most powerful growth strategies in her business - and how it can help you to market your business without relying on social media.

Jules reflec... more

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In this episode, Jules White gets real about how she actually gets clients - and spoiler: social media isn't part of it. After stepping away from social media a few months ago, Jules shares the practical strategies that genuinely bring clients into h... more

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In this episode, Jules White cuts through the noise around AI search by sharing what Google has officially said in their new guide on showing up in AI search features - and perhaps more importantly, what they say you don't need to do.

Jules walks th... more

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In this episode, Jules White tackles a question that came up at a recent in-person event - is Google Business Profile just another form of social media? The answer is a firm no, and Jules explains exactly why it's one of the most powerful (and most o... more

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Recent Guests

Sara Southgate
Naturopath and perimenopause specialist
Sara Southgate Naturopath
Episode: 129: Why Your Website Isn't Converting (And What to Fix First) LIVE WEBSITE STRATEGY
Bea in the Kitchen
Online Specialist, Cookery School; runs an online cookery school teaching teenagers
Bea in the Kitchen Online Specialist, Cookery School
Episode: 126: How to Improve Your Website SEO Without Overcomplicating It LIVE WEBSITE STRATEGY
Rachel Mess
Owner of the Inclusive Design Company
Inclusive Design Company
Episode: 125: Website Accessibility Basics: Small Changes That Help People and Search Engines With Rachel Mess
Claire Crouch
Founder of Nourish Nurture Knit
Nourish Nurture Knit / NNK2TOG Growth Club
Episode: 117: Simple Steps to Help Your Website Get Found: LIVE SEO STRATEGY
Alice Yeates
Nutritionist and behavioral coaching practitioner
Alice Yeates Nutrition
Episode: 107: Why Your Wellness Website Isn’t Turning Visitors into Clients (and Simple Fixes That Work) LIVE WEBSITE STRATEGY
Candice Mason
Founder of Mother Cuppa Tea, specializing in herbal teas for women's hormone health.
Mother Cuppa Tea
Episode: 074: How to Optimise Your Blog & Homepage for More Conversions - with Candice from Mutha Cuppa Herbal Teas LIVE WEBSITE STRATEGY
Jo Bolton
Social media marketer and owner of Flourish Socials
Flourish Socials
Episode: 070: Simple SEO Fixes to Get More Local Clients with Social Media Manager Jo Bolton LIVE SEO STRATEGY
Brittany Long
Entrepreneur helping businesses utilize AI for automation and efficiency
Impact Driven AI
Episode: 068: What to Do When Your Website Feels Like a 'Hot Mess' with Entrepreneur Brittany Long LIVE WEBSITE STRATEGY
Olivia Radcliffe
Runs a marketing agency and helps mothers with businesses grow.
The Bluebell Group
Episode: 066: Optimising Your Podcast SEO: with business and marketing strategist Olivia Radcliffe LIVE SEO FOR PODCASTS STRATEGY

Host

Jules White
Founder of The Website Success Hub and a website and SEO consultant, Jules White emphasizes practical website management and SEO strategies tailored for beauty, health, and wellness industries. She focuses on simplifying complex digital marketing concepts for entrepreneurs, particularly those operating within the beauty and wellness sectors.

Reviews

5.0 out of 5 stars from 9 ratings
  • Such a refreshing perspective on online business!

    I absolutely love The Website Success Show! Jules has this calm, grounded way of talking about websites and marketing that just makes everything feel easier and more aligned. Her series, “Social Media is Optional,” honestly felt like such a relief. I’ve always felt like I had to be on social media all the time, even though it drains me and doesn’t feel like the best use of my energy. Hearing Jules explain that your website can actually do the heavy lifting for you — and that it’s possible to att... more

    Apple Podcasts
    5
    K107L
    United States8 months ago
  • Everything is bite-sized and easy to follow

    I love how Jules de-techies everything. She just makes all the parts of SEO so easy to understand and gives you so much help and advice about what you can do in your business to make a difference now and in the future. Every episode is loaded with good stuff. Thanks Jules! LogoLady x

    Apple Podcasts
    5
    Trudiescrumptious
    United Kingdoma year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Feedback indicates a strong preference for practical examples and relatable content geared toward understanding real-world applications.
Many find the insights on bypassing social media for client attraction refreshing and empowering.
Listeners appreciate the straightforward and actionable SEO advice that is easy to implement for their businesses.
Reviews highlight the relatable tone and expertise of the host, making complex topics less intimidating.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

107: Why Your Wellness Website Isn’t Turning Visitors into Clients (and Simple Fixes That Work) LIVE WEBSITE STRATEGY
Q: What are the main changes you'd like to see on your homepage to improve conversions?
The host and guest discuss simplifying the hero area, clarifying the three-step path to working with Alice, improving mobile UX, and using social proof to boost credibility; a stronger CTA and better positioning of the transformed state are emphasized.
107: Why Your Wellness Website Isn’t Turning Visitors into Clients (and Simple Fixes That Work) LIVE WEBSITE STRATEGY
Q: How are you currently getting clients, and how does the website fit into that pipeline?
Clients primarily come via word of mouth and retreat appearances; the website acts as an additional touchpoint and a place for potential clients to learn more and potentially book, though it isn't yet optimized to convert visitors consistently.
107: Why Your Wellness Website Isn’t Turning Visitors into Clients (and Simple Fixes That Work) LIVE WEBSITE STRATEGY
Q: Tell us a little about your business and how your website currently sits within your marketing activities.
Alice explains she does nutritional therapy and behavior coaching to help women regain energy and health; her blog and freebie ebooks exist but traffic or engagement could be better, and most client discovery comes from word of mouth and retreats rather than direct site conversions.
129: Why Your Website Isn't Converting (And What to Fix First) LIVE WEBSITE STRATEGY
Q: What specific on-page changes can dramatically improve conversions for your homepage?
Clarify the hero messaging, align calls to action with the most important next step (e.g., book a discovery call or sign up for a valuable free resource), and use testimonials in a skimmable, benefit-focused way.
129: Why Your Website Isn't Converting (And What to Fix First) LIVE WEBSITE STRATEGY
Q: How are your clients currently finding you, and what marketing activities are driving those leads?
Lead sources include word-of-mouth, a cortisol detox program, a six-month Nourish Club, mailing lists, and some social channels like LinkedIn and Facebook.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focused on empowering beauty, health, and wellness businesses, this podcast offers actionable strategies to enhance website performance and drive traffic, clients, and sales without excessive reliance on social media or paid advertising. Each episode features simple SEO strategies, marketing insights, and real-world examples tailored to the unique challenges faced by salon owners, health clinics, and practitioners. The host emphasizes the importance of making websites more than just a digital presence, pushing for actionable, practical solutions that help the listener's website act as a key business asset rather than merely a static online brochure.

Listeners can expect to learn how to utilize SEO effectively, market their business without... more

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These podcasts share a similar audience with this podcast:

1. Global News Podcast
2. Business Real Talk- Content Marketing & Sales Innovation Without the BS

How many episodes of this podcast are there?

this podcast launched 2 years ago and published 137 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Sara Southgate
2. Bea in the Kitchen
3. Rachel Mess
4. Claire Crouch
5. Alice Yeates
6. Candice Mason
7. Jo Bolton
8. Brittany Long

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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