Whazzup?! in Media
DPG MediaWhazzup?! in Media
In de media, over de media
In een klein kwartiertje nemen René Zeedijk, Head of Advertising Special Interest Media en Roger Verdurmen, Manager Brandstudio van DPG Media je mee in de dynamische wereld van media, marketing en technologie. En zullen hier ook iets van vinden. Luister tweewekelijks op dinsdag naar scherpe analyses, de opinie van Nederland op het medialandschap en i... more
| Publishes | Twice monthly | Episodes | 26 | Founded | a year ago |
|---|---|---|---|---|---|
| Language | Dutch | Number of Listeners | Categories | ManagementBusinessMarketing |
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Latest Episodes
In onze vorige aflevering trokken we samen met Darre van Dijk (Chief Creative Officer bij TBWA\NEBOKO) een duidelijke conclusie: saaiheid in je creatie kost je miljoenen aan extra media-euro's. Maar hoe nu verder? Gaan we die saaiheid oplossen met de... more
Dat saaiheid in reclame bakken met geld kost, werd in onze vorige aflevering al pijnlijk duidelijk. En met wie kun je die 'Cost of Dull' beter bespreken dan met de man achter de meest besproken campagnes van Nederland? We hebben het hier natuurlijk o... more
Het is de grootste onzichtbare kostenpost in ons vak: de advertentie die niemand raakt. Uit recent onderzoek van System One blijkt dat 50% van de wereldwijde advertenties helemaal niets losmaakt bij het publiek. In Nederland is de situatie nog tragis... more
We hebben een primeur! In de nieuwste aflevering ‘Whazzup?! in Media’ bespreken Roger Verdurmen en René Zeedijk de uitkomsten van het zojuist gepresenteerde VIA Deloitte AdSpend Report 2025. De cijfers liegen er niet om: de mediabestedingen in Nederl... more
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Apple Podcasts | #23 |  Netherlands/Business/Marketing |
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| Listeners per Episode | Gender Skew | Location | |||
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1. Dit Was De Radio
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Whazzup?! in Media launched a year ago and published 26 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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