VW-Chef Diess - Der Boss. Der Influencer. Die Reizfigur.
Lukas MauriMit Herbert Diess als Chef steht eine außergewöhnliche Reizfigur, die es so bei VW wohl noch nie gegeben hat, an der Spitze des Megakonzerns. Als "Transformator des Jahres" ausgezeichnet und wenig später kurz vor dem Rauswurf - ist Herbert Diess der richtige Mann zur richtigen Zeit, um den größten Wandel zu vollziehen, den Volkswagen je gesehen hat? In diesem Podcast-Spezial durchleuchten VW-Exper... more
| Publishes | Daily | Episodes | 4 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  German | Categories | Tech NewsNewsManagementBusiness | ||
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"Die nächsten 20-30 Jahre werden über das Schicksal unserer Region entscheiden", sagt Thomas Kruse, Redakteur der Braunschweiger Zeitung und Wolfsburger Nachrichten. Und VW-Chef Diess hat einen entscheidenden Einfluss darauf - so viel steht fest. Doc... more
Ist Michael Manske der Diess-Flüsterer, der den VW-Vorstand zum erfolgreichen Influencer macht? Als "Head of CEO & Digital Communications" beantwortet er im Podcast die Frage, wie schwierig es ist, die Öffentlichkeitsarbeit von Herbert Diess zu betre... more
Muss sich Herbert Diess ein fehlendes Gespür für die Belegschaft vorwerfen lassen? Oder geht es Volkswagen einfach noch zu gut, weshalb es bitter aufstößt, wenn der "Transformator Diess" den Finger in die Wunde legt? Lukas Mauri spricht in der zweite... more
In der ersten Folge des Podcast-Spezials ziehen Lukas Mauri und Hannah Schmitz Bilanz über das Wirken von VW-Chef Herbert Diess. Wo steht der Konzern nach der Dieselkrise? Kann Diess die große Transformation wirklich vollziehen oder ist zu befürchten... more
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Apple Podcasts | #242 | Germany/Business/Management |
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