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Artwork for Marketing Moms

Marketing Moms

Kelly Callahan-Poe
Artificial Intelligence
Leadership
Career Development
Marketing
Thought Leadership
Perfectionism
Imposter Syndrome
Women In Leadership
Burnout
Storytelling
Energy Alignment
Transitions
Challenger Brand Marketing
Trust
Linkedin
Inner Critic
Neuroscience
Job Search
Marketing and Messaging
Clifton Strengthsfinder

Your career accelerator guide with real-world advice and expert insights for marketing & advertising professionals, hosted by Kelly Callahan-Poe.

PublishesTwice weeklyEpisodes94Founded6 years ago
Number of ListenersCategories
MarketingBusinessCareers

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Artwork for Marketing Moms

Latest Episodes

In this episode, Kate Crane — founder of Direction Over Perfection and former DoorDash and OpenTable exec — joins us to share the job search skills no one taught you but everyone needs. We learn how she teaches young people to “fish”, the art of aski... more

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Most brands don't lose because they're inferior. They lose because they're indistinguishable. In this episode, Kelly sits down with John Gumas, President of Commit Agency and one of the country's leading authorities on Challenger Brand Marketing® — t... more

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Neal Foard breaks down the human psychology of persuasion, why people buy on emotion and justify on logic, and how the fundamentals of great advertising storytelling apply to every pitch, presentation, and conversation you'll ever have. We talk about... more

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The career ladder was never a guarantee — but for a long time, it was a map. Now the map is gone. McKinsey estimates 375 million workers will need to switch occupational categories by 2030. The World Economic Forum says 44% of core skills will be dis... more

YouTube

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Recent Guests

Kate Crane
Founder of Direction Over Perfection, career mentorship for college students and early career professionals
Direction Over Perfection
Episode: Job Search Skills for Life with Kate Crane
John Gumas
President of Commit Agency (formerly Gumas Advertising)
Commit Agency
Episode: How to Win When You’re Outspent, Outscaled, and Overlooked with John Gumas
Neal Foard
StoryFire principal and founder of the Conspiracy of Kindness
StoryFire / Conspiracy of Kindness
Episode: Story Sells in Advertising and in Life with Neal Foard
Sam Alvita
Learning designer, career coach, author of Work Rewritten
Masterclass (Director of Learning Design)
Episode: The Future of Work in the Age of AI with Sam Alvita
Sue Kirchner
Founder and CEO of Brand Strong Marketing
Brand Strong Marketing
Episode: Betting on Yourself, What it Takes to Fly Solo with Sue Kirchner
Christine Blosdale
Expert Authority Coach, brand visibility strategist, podcast host, and author
Independent consultant
Episode: How to Become an Expert Authority with Christine Blosdale
Javier Lozano Jr.
Founder of Bolder Media Company; fractional CMO with 20+ years of experience
Bolder Media Company
Episode: How to Become a Fractional CMO with Javier Lozano, Jr.
Zander Sprague
Award-winning speaker, author, and licensed professional clinical counselor
Episode: Your EPIC Career Starts With One Step Forward with Zander Sprague
Rich M. Smith
CMO with 30+ years in leadership roles; founder of Rich M. Smith Growth Studio
Rich M. Smith Growth Studio
Episode: Think Like a Marketer, Talk Like a CEO with Rich M. Smith

Host

Kelly Callahan-Poe
host of Marketing Moms

Reviews

4.9 out of 5 stars from 15 ratings
  • Actions!

    Kelly is a fantastic host and Two Marketing Moms presents actionable ideas for women navigating their careers, and life.

    Apple Podcasts
    5
    Lisa22B
    United States9 months ago
  • A difficult but important topic

    Kudos to both of you for being vulnerable enough to host this topic. So often it is difficult to talk about the lemons that you were served before you had the courage to make your own lemonade out of them! Kelly I like what your Dad said about people & politics being the same thing. Being of the baby boomer generation I am glad to hear that your generation is more willing to help a lady up. I would say that the boomer generation was an improvement over the greatest generation who really were th... more

    Apple Podcasts
    5
    Katndenver
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests consistently bring domain expertise and actionable frameworks.
Host prompts vulnerability and practical storytelling.
Actionable ideas for women navigating their careers and life.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Power of Thought Leadership with Aquila Mendez-Valdez
Q: What should early-career professionals focus on to start building thought leadership?
Focus on discovering a real area you are passionate about, share your learning journey, and be willing to be curious and visible even before you feel fully qualified.
The Power of Thought Leadership with Aquila Mendez-Valdez
Q: How is thought leadership different from personal branding?
Thought leadership is about demonstrating depth and expert insight to the world after you have established credibility, whereas personal branding is about presenting who you are and what you stand for, especially early in your career.
Grow Your Authority on LinkedIn with Kelly Schuknecht
Q: How does the Thought Leadership Score Tool assist clients?
It gives a quick score and actionable takeaways showing where you stand and what to work on next to strengthen your thought leadership efforts.
Grow Your Authority on LinkedIn with Kelly Schuknecht
Q: What are the five frameworks for LinkedIn content and how do they help someone show up consistently?
The five frameworks—'I used to believe' posts, 'problem insight advice' posts, 'behind-the-scenes' lessons, mini list posts, and the 'credibility boost' posts—provide structured, repeatable formats that turn experiences into teachable content and keep your posting cadence steady.
Grow Your Authority on LinkedIn with Kelly Schuknecht
Q: What are the top three pillars of thought leadership and why are they important?
Visibility gets you in front of the right audience; credibility ensures you're seen as the expert; and consistency keeps your message and presence reliable, which together build a strong thought leadership platform.

Audience Metrics

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Frequently Asked Questions About Marketing Moms

What is Marketing Moms about and what kind of topics does it cover?

This show centers on practical, real-world guidance for marketing and advertising professionals seeking career acceleration, leadership impact, and smarter business outcomes. Episodes frequently explore challenger-brand positioning, storytelling, authority-building, and how to navigate AI-driven changes in work. Guests come from marketing leadership, branding, product marketing, and coaching backgrounds, offering frameworks and actionable tactics—ranging from how to pitch and win business to how to design career paths in a rapidly evolving landscape. A notable through-line is helping listeners translate marketing value into measurable business impact, while often emphasizing personal branding, collaboration, and leadership development. The ... more

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How many listeners does Marketing Moms get?

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Which podcasts are similar to Marketing Moms?

These podcasts share a similar audience with Marketing Moms:

1. The Daily

How many episodes of Marketing Moms are there?

Marketing Moms launched 6 years ago and published 94 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Marketing Moms?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Marketing Moms?

Recent guests on Marketing Moms include:

1. Kate Crane
2. John Gumas
3. Neal Foard
4. Sam Alvita
5. Sue Kirchner
6. Christine Blosdale
7. Javier Lozano Jr.
8. Zander Sprague

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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