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Artwork for Transforming Medical Communications

Transforming Medical Communications

MedComms Experts
Medical Communications
Medical Affairs
Healthcare Professionals
Storytelling
Social Media
Artificial Intelligence
Pharmaceutical Industry
Medical Science Liaison
Metrics
Article Level Metrics
Omni-Channel Strategy
Pfizer
Scientific Communications
Cross-Functional Collaboration
Health Care Professionals
Conferences
Oncology
Search Engine Optimization
Therapeutic Area Narratives
Medcomms Experts

Medical Affairs and Communications need to catch-up. The field is being left in the dust by the cutting edge methods and practices in other industries. We’re going to change that. On Transforming Medical Communications we talk to the biggest and brightest names in medical affairs to find out what they’re doing to push our industry forwards and build for the future. If you’re looking for actionable... more

PublishesTwice monthlyEpisodes45Founded3 years ago
Number of ListenersCategories
ScienceLife SciencesBusiness

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Artwork for Transforming Medical Communications

Latest Episodes

The most critical, yet often overlooked, first step in Medical Communications? Truly understanding your audience. In this episode of Transforming Medical Communications, Wesley Portegies is joined by Guy Atchison, Director of Medical Communications S... more

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Diagnosis is often talked about like a formula, but in reality, it’s far messier, more human, and far more dependent on experience, listening, and judgment than most people realize. In this episode of Transforming Medical Communications, Wesley Porte... more

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How AI is reshaping Medical Communications? In this special compilation episode of Transforming Medical Communications, we walk the floor at the MAPS Americas Annual Meeting in Denver to speak with senior Medical Affairs leaders and share their thoug... more

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Innovation in Medical Communications often hits the same wall: legal and compliance. But what if that wall is just a misunderstood part of the process? In this episode of Transforming Medical Communications, Wesley Portegies is joined by Guy Atchison... more

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Recent Guests

Lisa Sanders
Medical Director of Yale's Long COVID Multidisciplinary Care Center, physician behind NYT Magazine diagnosis column
Yale University
Episode: Can AI Diagnose Better Than Doctors?
Wesley Portugese
Chief Strategy Officer and Founder of Metcom's Experts
Metcom's Experts
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)
Catherine Graham
MSL
Dompe
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)
Adiola Davis
Senior Director of R&D Learning and Development
Acadia Pharmaceuticals
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)
Becky Porter
Associate Director of Medical Learning and Capabilities
Servier Pharma
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)
Kevin McGeer
Biogen
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)
Michael Khan
Amicus Therapeutics
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)
Evan Reddick
Leader in leukemia, malodysplastic syndrome, and myelofibrosis
Takeda Oncology
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)
Angela Valadez
Regeneron
Episode: Is AI Overhyped in Medical Affairs? (MAPS Conference Reactions)

Host

Wesley Portegies
Host of Transforming Medical Communications

Reviews

5.0 out of 5 stars from 36 ratings
  • Should be required listening for those in the medaffairs space

    The third party platform episode literally answered so many of my questions in one go. I’ve been struggling to understand the positioning of each platform, but when they all are sitting together at the same table, it just makes so much sense. Please bring more content like this.

    Apple Podcasts
    5
    NinoSciComm
    Switzerlanda year ago
  • Med Comms Industry - this is THE podcast for you!

    I'm really impressed with the quality of this podcast. It's rare to find a show that is both in-depth and easy to follow. The topics are always relevant, and the expert guests share useful insights for improving medical communications. Five stars!

    Apple Podcasts
    5
    Cristiana Paulo
    United Kingdoma year ago
  • Inspiring and insightful

    I love listening to Wesley and his guests because it always gives me new ideas about how I can innovate and improve my upcoming tactics. I like how concrete the episodes are. Please keep these coming!

    Apple Podcasts
    5
    AngelaMD-1976
    United Statesa year ago
  • Amazing show

    Love the insights from Wesley and his guests, I always walk away having learned something

    Apple Podcasts
    5
    nina.2307
    United Kingdoma year ago
  • Must-listen for anyone in pharma

    Tangible and inspiring ideas. Great content.

    Apple Podcasts
    5
    ChrisY NYC
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise accessible, in-depth discussion and fresh perspectives on MedComms.
Guests bring depth from pharma and medical communications, with practical strategies.
The show is a must for medaffairs professionals, offering practical, actionable insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How to Build a Therapeutic Area Narrative That Works
Q: Can you tell me a little bit more about the three major steps you need to take to develop a therapeutic area narrative?
The first step is having a lot of internal discussions to find out who the stakeholders are. The second step is to engage with those stakeholders, presenting ideas for discussion. The third step involves creating a short narrative or visual representation that outlines the story of the pipeline.
How to Build a Therapeutic Area Narrative That Works
Q: Could you in very simple terms explain what a therapeutic area narrative means?
A therapeutic area narrative is creating a cohesive story that matches both the assets in the development pipeline with some of the approved products.
Insight Drop: Why Google Is Ignoring Your Medical Content and How to Fix It
Q: What's important when determining your SEO?
Three key components should be focused on: on-page SEO, off-page SEO, and technical performance.
Telling Better Science: What MedComms Can Learn from Journalism
Q: How do you blend your different skill sets together in medical communications?
The communication skills from my journalism background transfer well to my role in medical communications, especially in conveying complex information clearly.
Telling Better Science: What MedComms Can Learn from Journalism
Q: Can you tell us a little bit more about what you did in journalism?
I have an undergrad degree in communications with a focus in print journalism, I was a full-time print journalist for five years before getting my doctorate in pharmacy.

Audience Metrics

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Frequently Asked Questions About Transforming Medical Communications

What is Transforming Medical Communications about and what kind of topics does it cover?

The show centers on transforming medical communications, focusing on practical, future-forward strategies for medical affairs, digital engagement, and cross-functional alignment. Episodes probe congress design, Omnichannel tactics, audience-centric storytelling, and metrics that truly reflect impact beyond traditional booth traffic. Notable strengths include high-profile pharma and medical communications guests, a strong emphasis on actionable frameworks, and a willingness to explore new formats like field insights, immersive education, and search/digital strategies. This mix makes it especially valuable for listeners seeking tangible tactics to modernize medical education, engage healthcare professionals, and measure real-world influence a... more

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How many listeners does Transforming Medical Communications get?

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To see how many followers or subscribers Transforming Medical Communications has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Transforming Medical Communications?

These podcasts share a similar audience with Transforming Medical Communications:

1. Athletico Mince

How many episodes of Transforming Medical Communications are there?

Transforming Medical Communications launched 3 years ago and published 45 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Transforming Medical Communications?

Recent guests on Transforming Medical Communications include:

1. Lisa Sanders
2. Wesley Portugese
3. Catherine Graham
4. Adiola Davis
5. Becky Porter
6. Kevin McGeer
7. Michael Khan
8. Evan Reddick

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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