Rephonic
Artwork for Traffic to Leads

Traffic to Leads

Ted DeBettencourt
Law Firms
Artificial Intelligence
Search Engine Optimization
Google
SEO
Personal Injury Law
Google Ads
Intake
Chatgpt
Google Business Profile
Personal Injury
Hubspot
Linkedin
Referral Marketing
Lawpro.ai
Speed AI
Content Marketing
The Probate Pro
Branding
Estate Planning

Converting website traffic into leads is hard. Join Ted DeBettencourt, as he interviews the top marketers in the world to discover and share their secrets for how they convert their traffic into leads. If you want to get more leads for your business this is the podcast for you.

PublishesWeeklyEpisodes134Founded3 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Traffic to Leads

Latest Episodes

Video isn’t just another piece of content—it’s fast becoming the backbone of how people search, learn, and buy. In this episode, Robert Weiss breaks down how to build a video-first marketing strategy that wins in a world of SEO, GEO, and AEO.

In thi... more

Most law firms are bleeding money on marketing they don’t understand. In this episode, legal marketing strategist Deborah Dodson shows you how to take back control, cut wasted spend, and thrive in the era of AI without falling for “magic bullet” vend... more

Digital pioneer Jay Berkowitz went from selling Big Macs to building one of the world’s largest online advertisers—and now he’s helping law firms win in a world of Google AI, YouTube, and ChatGPT. In this episode, he breaks down exactly how lawyers c... more

Most agencies talk about SEO, backlinks, and AI; Sean Garner actually shows how to use them to dominate a local market. In this episode, he breaks down the real strategy behind “marketing domination” for local service businesses—from plumbing compani... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Robert Weiss
Executive producer and director at MultiVision Digital
MultiVision Digital
Episode: Robert Weiss: Building a Video-First Marketing Strategy for the Age of GEO and AEO
Deborah Dodson
Founder of Strategic Alliance Marketing Group (SAM)
Strategic Alliance Marketing Group
Episode: Deborah Dodson: The Independent CMO Law Firms Need to Navigate AI, Vendors, and Real ROI
Jay Berkowitz
Founder of Ten Golden Rules; expert in online marketing for legal brands
Ten Golden Rules / JuvoLeads
Episode: Jay Berkowitz: 10 Golden Rules for Law Firms Competing in the Age of Google AI and ChatGPT
Sean Garner
Entrepreneur, marketing strategist, founder of Sean Garner Consulting
Sean Garner Consulting
Episode: Sean Garner: Building an AI-Powered Marketing System to Dominate Local Service Niches
Lori Karpman
Founder of The Copy Lab; expert in legal/professional services copywriting
The Copy Lab; Lori Karpman Company
Episode: Lori Karpman: Turning Legal Expertise into High-Converting Copy for Professionals
Daniel Steinberg
Founder and CEO of Lawbroker
Lawbroker
Episode: Daniel Steinberg: How Law Broker Turns Legal Intake into a Conversion Intelligence Engine
April Atwater
President of Dashing Digital Marketing, an SEO and AI visibility strategist specializing in legal and highly regulated industries
Dashing Digital Marketing
Episode: April Atwater: How AI Visibility and AEO Will Rewrite the Rules of Legal Marketing
Robert Cooper
Founder of PlusROI Online Marketing and What Works Marketing
What Works Marketing / PlusROI Online Marketing
Episode: Robert Cooper: Data-Driven PPC, Legal Marketing, and Doubling an Agency After a 40% COVID Hit
Al Ludwig
CEO of Practice Made Perfect (PMP Marketing Group)
PMP Marketing Group
Episode: Al Ludwig: Building High-Performing Marketing Ecosystems for Personal Injury Law Firms

Host

Ted DeBettencourt
Host of Traffic to Leads

Reviews

5.0 out of 5 stars from 5 ratings
  • Yahooooo…excited for this podcast

    Congratulations Ted and Nick, this is going to be a great show. An early fan, I have got your show locked and loaded. Bring on the great guests and the great learning.

    Apple Podcasts
    5
    Nice Guys on Business
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Chatter about ROI, attribution, and practical implementations makes it useful for sponsors and guests alike.
The guest lineup offers a blend of AI-driven and traditional marketing insights tailored to professional services.
Listeners appreciate practical, action-oriented marketing tactics that they can apply quickly.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Jay Berkowitz: 10 Golden Rules for Law Firms Competing in the Age of Google AI and ChatGPT
Q: How should a firm adapt their content strategy for AI-powered searches?
Create content that directly answers common questions, publish proprietary data for credibility, leverage video on YouTube for transcriptions and deeper engagement, and ensure everything is structured with schema so search engines can understand location, industry, and services.
Jay Berkowitz: 10 Golden Rules for Law Firms Competing in the Age of Google AI and ChatGPT
Q: What's new in digital marketing for law firms with respect to AI and search?
The biggest shifts are around AI-driven search results, the importance of answering top-of-funnel questions through Q&A SEO, building authority via credible coverage and data, and using schema to help search engines index and surface relevant information.
Sean Garner: Building an AI-Powered Marketing System to Dominate Local Service Niches
Q: Where do you hail from and what got you into marketing?
Sean discusses growing up in Tulsa, Oklahoma, a stint in Miami, and how personal business failures and wife's medical practice pushed him into hands-on marketing. He emphasizes learning by doing, self-education, and ultimately building a consultancy that manages real client work rather than just theory.
Lori Karpman: Turning Legal Expertise into High-Converting Copy for Professionals
Q: Awesome. Do you still practice law right now or are you dedicated to the Copy Lab? And you said you had a consultancy as well. What's the name of that company?
I run The Lori Karpman Company, and I also have The Copy Lab; both have allowed me to leverage my legal-writing background into broader professional services copy and consulting.
April Atwater: How AI Visibility and AEO Will Rewrite the Rules of Legal Marketing
Q: How did you get started in legal marketing and what drew you to AI visibility for high-regulation industries?
April explains she began in digital marketing in the early 2000s, evolved from real estate map listings to blogging and influencing, and eventually focused on niches like law firms where precision and compliance matter; AI visibility became central as discovery engines and generative AI began shaping how clients find firms.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Traffic to Leads

What is Traffic to Leads about and what kind of topics does it cover?

The show features conversations with marketing leaders who specialize in turning traffic into qualified leads, with a strong emphasis on AI-enabled marketing, data-driven strategies, and how to scale growth for professional services, especially law firms. Across episodes, listeners learn practical tactics for SEO, content, conversion optimization, and technology-enabled intake, plus real-world case studies and benchmarks from agencies and in-house teams. Noteworthy is the mix of traditional marketing wisdom with cutting-edge AI tools, practical experimentation, and a clear focus on measurable results and ROI for professional services firms. The format tends to blend tactical playbooks with insights drawn from long-form interviews, making it... more

Where can I find podcast stats for Traffic to Leads?

Rephonic provides a wide range of podcast stats for Traffic to Leads. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Traffic to Leads and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Traffic to Leads get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for Traffic to Leads, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Traffic to Leads?

Rephonic provides comprehensive predictive audience data for Traffic to Leads, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Traffic to Leads have?

To see how many followers or subscribers Traffic to Leads has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Traffic to Leads?

These podcasts share a similar audience with Traffic to Leads:

1. Personal Injury Mastermind w/ Chris Dreyer

How many episodes of Traffic to Leads are there?

Traffic to Leads launched 3 years ago and published 134 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Traffic to Leads?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Traffic to Leads?

Rephonic pulls ratings and reviews for Traffic to Leads from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Traffic to Leads?

Rephonic provides full transcripts for episodes of Traffic to Leads. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Traffic to Leads?

Recent guests on Traffic to Leads include:

1. Robert Weiss
2. Deborah Dodson
3. Jay Berkowitz
4. Sean Garner
5. Lori Karpman
6. Daniel Steinberg
7. April Atwater
8. Robert Cooper

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days