Rephonic
Artwork for Traffic to Leads

Traffic to Leads

Ted DeBettencourt
Law Firms
Artificial Intelligence
Personal Injury Law
Search Engine Optimization
SEO
Intake
Google Business Profile
Personal Injury
Hubspot
Linkedin
Referral Marketing
Lawpro.ai
Speed AI
The Probate Pro
Branding
Estate Planning
Legalflare
Google Ads
Quintessa Marketing
PPC

Converting website traffic into leads is hard. Join Ted DeBettencourt, as he interviews the top marketers in the world to discover and share their secrets for how they convert their traffic into leads. If you want to get more leads for your business this is the podcast for you.

PublishesWeeklyEpisodes127Founded3 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for Traffic to Leads

Latest Episodes

When COVID wiped out 40% of his agency’s revenue overnight, Robert Cooper didn’t downsize—he doubled down on sales, analytics, and PPC. In this episode, he breaks down exactly how data-driven marketing, smart positioning, and disciplined follow-up tu... more

When your “ideal client” is anyone who can be injured or drive a car, your marketing can’t be one-dimensional. In this episode, Al Ludwig breaks down how top personal injury firms dominate their markets with brand, media, and operations working toget... more

AI has quietly rewritten the personal injury client journey—leaving even top-ranking firms virtually invisible when prospects turn to ChatGPT, Claude, and Google’s AI Overviews. In this episode, you’ll hear how Nick Kringas is using Answer Engine Opt... more

Law firms are pouring money into Google Ads and still wondering why the phones aren’t ringing. In this episode, Brian Hansen breaks down the “Attorney Growth Engine” he uses to help ambitious firms dominate markets with multi-location SEO and Local S... more

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Recent Guests

Brian Hansen
Founder of Rocket Pilots, a digital marketing agency focused on law firms
Rocket Pilots
Episode: Brian Hansen: Building an Attorney Growth Engine with Multi‑Location SEO & Local Service Ads
David Haskins
Founder of DRIVE Law Firm Marketing and Speed AI
DRIVE Law Firm Marketing; Speed AI
Episode: David Haskins: Using AI to Plug “Lead Leaks” and Double Law Firm Intakes
Austin Hunt
CEO and founder of Legal Guardian Digital
Legal Guardian Digital
Episode: Austin Hunt: Human-Centered SEO, AI Visibility, and Storytelling That Wins Legal Clients
Graham Griffin
Leads Web, Video and Social Media Strategy at Angel Reyes & Associates
Angel Reyes & Associates
Episode: Graham Griffin: How AI-Powered Content Systems 3x’d Organic Growth at Angel Reyes & Associates
Rafi Arbel
President and Founder of Market JD, Inc.
Market JD, Inc.
Episode: Rafi Arbel: How Data-Driven Marketing and Insights JD Turn Law Firm Traffic into Signed Cases
Jake Soffer
Founder and CEO of FirmPilot
FirmPilot
Episode: Jake Soffer: Using AI and Competitive Intelligence to Transform Law Firm Marketing
Josh Schmerling
Partner at Zirkin & Schmerling Law; Strategy Officer at lawpro.ai
Zirkin & Schmerling Law; lawpro.ai
Episode: Joshua Schmerling: How Law Pro.ai Turns Weeks of Medical Record Review into Minutes for Personal Injury Firms
Charles Hatley Esquire
CEO of Melone Hatley PC
Melone Hatley PC
Episode: Charles Hatley: Scaling an Ego-Free Family Law Firm from Solo to 110+ Team Members
Steve Fretzin
Internationally recognized coach, skills trainer and roundtable facilitator for attorneys
Be That Lawyer / Future Rainmakers
Episode: Steve Fretzin: How “Sales-Free Selling” Turns Lawyers into Rainmakers

Host

Ted DeBettencourt
Host of Traffic to Leads

Reviews

5.0 out of 5 stars from 4 ratings
  • Yahooooo…excited for this podcast

    Congratulations Ted and Nick, this is going to be a great show. An early fan, I have got your show locked and loaded. Bring on the great guests and the great learning.

    Apple Podcasts
    5
    Nice Guys on Business
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host is appreciated for curating sharp, actionable insights rather than theoretical fluff.
Listeners repeatedly note the show's guests are both high-caliber and practically helpful for immediate action.
Sponsorship aligns with a professional audience seeking proven tactics and ROI-focused discussions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Chris Rose: Finding Gold in Every Declined Case
Q: So how do they work with you to get value out of the other 85 declined leads?
Declined leads are captured, classified by jurisdiction and practice area, then redistributed to vetted partner firms who review and can pursue wheeled cases; if signed, a fee split is agreed.
Peter Geisheker: Why “Ugly Ads” Outperform and How to Win the Digital Marketing Game
Q: What was your most surprising turn in SEO over the years?
From ranking number one for competitive terms to getting crushed after Panda Penguin, the key was following Google's guidelines and focusing on fresh, original content rather than manipulating links.
Peter Geisheker: Why “Ugly Ads” Outperform and How to Win the Digital Marketing Game
Q: What is your current service focus and who do you help most?
I'm helping law firms with lead-generation campaigns across Facebook, TikTok, Instagram, and Google, and I do the content creation myself to ensure results.
Danny Decker: Why Law Firms Don’t Need More Leads — They Need Better Ones
Q: Weird fact about you that maybe you shouldn't share.
Danny reveals he dropped out of college to start a rock band in Miami before returning to school; they weren't a huge success but he kept at it.
Danny Decker: Why Law Firms Don’t Need More Leads — They Need Better Ones
Q: You're on death row for a crime you didn't commit. What's your last meal?
Danny says he'd choose a New York strip steak with grilled asparagus and a great chocolate cake.

Audience Metrics

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Frequently Asked Questions About Traffic to Leads

What is Traffic to Leads about and what kind of topics does it cover?

This show focuses on turning website traffic into qualified leads through practical, data-driven marketing strategies. Episodes typically explore AI-enabled content, data-backed marketing systems, and practical processes (from SEO and PPC to intake and CRM) used by professional services firms, especially law firms. Guests tend to be founders, marketers, and coaches who emphasize measurable outcomes, ROI, and scalable systems. A standout throughline is the emphasis on transforming marketing into repeatable, low-friction pipelines, with real-world anecdotes about growth, tooling, and leadership culture. Listeners likely include agency professionals and in-house marketers seeking actionable tactics to boost lead generation and conversion for c... more

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How many listeners does Traffic to Leads get?

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To see how many followers or subscribers Traffic to Leads has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Traffic to Leads?

These podcasts share a similar audience with Traffic to Leads:

1. Personal Injury Mastermind w/ Chris Dreyer

How many episodes of Traffic to Leads are there?

Traffic to Leads launched 3 years ago and published 127 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Traffic to Leads?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Traffic to Leads?

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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

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Rephonic provides full transcripts for episodes of Traffic to Leads. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Traffic to Leads?

Recent guests on Traffic to Leads include:

1. Brian Hansen
2. David Haskins
3. Austin Hunt
4. Graham Griffin
5. Rafi Arbel
6. Jake Soffer
7. Josh Schmerling
8. Charles Hatley Esquire

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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