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Artwork for Road To A Million: Building A Million Dollar Home Cleaning Business

Road To A Million: Building A Million Dollar Home Cleaning Business

Logan Manzanares
Cleaning Business
Marketing Strategies
Client Acquisition
Marketing
Residential Cleaning Business
Revenue Growth
Residential Cleaning
Home Cleaning Business
Business Growth
Employee Management
Cleaning Industry
Business Growth Strategies
Client Retention
Entrepreneurship
Recurring Clients
Team Management
Facebook Ads
Financial Freedom
Mesa, United States
Sales

Most residential cleaning business owners aren't failing because they're lazy.

They're failing because nobody ever showed them how to build an autonomous scaling framework.

Founders Logan and Katie Manzanares were stuck in that exact same loop—until they engineered the Playbook that scaled their own home cleaning operations to over $250K/month across three states.

They didn't build a digital "g... more

PublishesWeeklyEpisodes589Founded6 years ago
Number of ListenersCategories
InvestingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Road To A Million: Building A Million Dollar Home Cleaning Business

Latest Episodes

Check out the 30 Day Install Challenge---- homecleaningcoaching.com/30dayprogram

Do you know how much it costs every time a prospect says no?

 

I asked 

@Katie Manzanares

 this recently.

 

She said: "Nothing?"

"$1,700." I replied.

 

Between ... more

Check out the 30 Day Install Challenge---- homecleaningcoaching.com/30dayprogram

Last month our cleaning business did $294,000. 🤯

But within the last 12 days — 3 of our 6 office staff quit.

Our GM of 3 years. Gone.

1,800 Google reviews. ... more

Check out the 30 Day Install Challenge homecleaningcoaching.com/30dayprogram

3 months into starting our Mesa location we were doing $20,000/month.

We had 5 cleaners.

I was doing everything in the office: scheduling, selling & hiring.

One ... more

YouTube

Check out the 30 Day Install Challenge homecleaningcoaching.com/30dayprogram

@Jessica Van Hoffen

 is co-hosting the Road To A Million call with me.

 

Some of you might know Jessicas story...

 

10 years into her cleaning business, she was sti... more

YouTube

Key Facts

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People also subscribe to these shows.

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Recent Guests

Jessica Van Hoffen
Guest on the show, co-hosting during this episode
Cleaning business owner, partner in the Road To A Million journey
Episode: 10 Years to 20k/Month. 3 Years to 100k/Month. Here's What Changed | Ep 114

Hosts

Logan Manzanares
Host of Road To A Million: Building A Million Dollar Cleaning Business; co-founder of Road To A Million and related ventures.
Katie Manzanares
Co-host and partner in growth journey; co-founder of Road To A Million projects and related brands.

Reviews

4.9 out of 5 stars from 127 ratings
  • The most insightful and valuable cleaning business podcast

    I’ve listened to probably ever cleaning business podcast that exists, and from the first episode I listened to this podcast hit right in the heart. It has been so valuable at giving me actionable steps to take but also has given me things to really think about and ponder on.

    Apple Podcasts
    5
    Alexawiley
    United States2 months ago
  • Good content but

    Why does he talk so fast and directly into the mike?

    Apple Podcasts
    3
    xtinefed
    United States6 months ago
  • 13K/month to over 90k/month

    Logan and Katie have helped us grow our cleaning business from 13k a month to over 90k a month!

    The difference between Logan and Katie vs other coaches…. They are actively growing their own cleaning business!

    The most amazing humans I have met 🙏🏻

    Apple Podcasts
    5
    L&j vh
    Canada8 months ago
  • Road To A Million

    Anyone expanding their cleaning business would benefit greatly from listening to the Road to a Million Call podcast. In addition to revealing the actual challenges faced by business owners, such as retaining clients and hiring cleaners, Katie and the crew are quite open about their own journey from having no clients to generating steady income.

    Their emphasis on motion is what I adore most about them. You truly learn by doing, putting the ideas they discuss into practice, and making adjustments... more

    Apple Podcasts
    5
    JasperNoel
    Philippines9 months ago
  • Great podcast

    Great content whether it’s sales, real estate or business. There’s something here for everyone

    Apple Podcasts
    5
    MatteoBadass
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Clear, practical guidance that listeners can implement quickly.
The hosts share real-world results and transparent coaching value.
Consistency and actionable insights keep me coming back week after week.
Great mix of mindset and hard metrics for scaling a service business.

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Talking Points

Recent interactions between the hosts and their guests.

Our Second Home Cleaning Business Hit A Million | Ep 87
Q: What was the turning point that caused the Montana location to accelerate growth?
Shifting full attention to the cleaning business, committing to the market, letting go of other ventures, and rebuilding the team with a standards-first approach rather than chasing revenue alone.
The Hire(s) That Create Freedom In Your Cleaning Business | Ep 77
Q: What should I pay my office person?
Start with a base hourly rate around $17-$20, then offer performance bonuses for revenue growth.
The Hire(s) That Create Freedom In Your Cleaning Business | Ep 77
Q: When do I hire an office person?
When it financially makes sense and when you have grown the business enough to teach others.
$5,600 in 30 days ✔️ | Ep 4
Q: How are you able to sell an average of 227?
We always present the deep clean price as the first option and provide a budget-friendly option as well.
$5,600 in 30 days ✔️ | Ep 4
Q: How do I make these calls? Do you use Google?
I go down my pipeline and call people, then go back to the top and start again.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show centers on hands-on strategies for turning a small home-cleaning operation into a scalable, multi-location business. Episodes consistently cover hiring, systems, leadership, and marketing, often with real revenue milestones and behind-the-scenes coaching wins. Listeners get practical playbooks—from interview and onboarding frameworks to marketing funnels and KPI tracking—along with candid stories about growth, culture, and maintaining quality as teams scale. A standout element is the emphasis on mentoring and proven frameworks that promise to reduce founder-driven day-to-day work while increasing profitability and expansion potential.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Filthy Rich Cleaners: The Cleaning Business Podcast
2. Confessions of a Cleaning Business Owner
3. Cleaning Business Life
4. Grow My Cleaning Company's Podcast
5. The Game with Alex Hormozi

How many episodes of this podcast are there?

this podcast launched 6 years ago and published 589 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Recent guests on this podcast include:

1. Jessica Van Hoffen

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