The Upper Brand
Mayer BrownWelcome to The Upper Brand, the podcast dedicated to providing you with the knowledge and tools to gain the upper hand in the competitive world of trademarks and branding. Hosted by industry leaders, this podcast delves into the intricacies of trademark law, brand strategy, intellectual property management, and licensing, offering invaluable insights and practical advice to help you protect and el... more
| Publishes | Monthly | Episodes | 6 | Founded | 5 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | NewsBusiness News | |||
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Latest Episodes
Brand enforcement goes far beyond cease-and-desist letters; it’s about intelligence, timing, and strategy. In this episode, we’re joined by Jeremy Hurewitz of Interfor International, author of Sell Like a Spy, who reveals how principles of espionage ... more
In this episode of The Upper Brand, hosts Kristine Young and Rich Assmus delve into the Penn State v. Vintage Brands case, exploring the complexities of trademark use in collegiate merchandise. They discuss the legal implications of trademark infring... more
In this episode of The Upper Brand, Richard Assmus, Kristine Young, and Christa Cole delve into key court decisions that have shaped trademark law. They explore the intricacies of functional and generic trademarks, with insights into cases like Park ... more
In this episode of The Upper Brand, Richard Assmus, Kristine Young, and Christa Cole delve into landmark Supreme Court cases that have shaped trademark law. They explore the intricacies of functional and generic trademarks, with insights into cases l... more
Key Facts
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Chart Rankings
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Apple Podcasts | #130 |  Ukraine/News/Business News |
Audience Metrics
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| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of The Upper Brand are there?
The Upper Brand launched 5 months ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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