The Upper Brand
Mayer BrownWelcome to The Upper Brand, the podcast dedicated to providing you with the knowledge and tools to gain the upper hand in the competitive world of trademarks and branding. Hosted by industry leaders, this podcast delves into the intricacies of trademark law, brand strategy, intellectual property management, and licensing, offering invaluable insights and practical advice to help you protect and el... more
| Publishes | Monthly | Episodes | 7 | Founded | 6 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | Business NewsNews | |||
Listen to this Podcast
Latest Episodes
In this episode, Rich Assmus and Kristine Young explore the Federal Circuit's landmark decision in In re Brunetti, famously known as the “F word case” round two. Discover why the court vacated the US Trademark Trial and Appeals Board’s refusal, highl... more
Brand enforcement goes far beyond cease-and-desist letters; it’s about intelligence, timing, and strategy. In this episode, we’re joined by Jeremy Hurewitz of Interfor International, author of Sell Like a Spy, who reveals how principles of espionage ... more
In this episode of The Upper Brand, hosts Kristine Young and Rich Assmus delve into the Penn State v. Vintage Brands case, exploring the complexities of trademark use in collegiate merchandise. They discuss the legal implications of trademark infring... more
In this episode of The Upper Brand, Richard Assmus, Kristine Young, and Christa Cole delve into key court decisions that have shaped trademark law. They explore the intricacies of functional and generic trademarks, with insights into cases like Park ... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #154 |  United Kingdom/News/Business News |
Apple Podcasts | #245 |  Germany/News/Business News |
Apple Podcasts | #67 |  Ukraine/News/Business News |
Apple Podcasts | #206 |  Hong Kong/News/Business News |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of The Upper Brand are there?
The Upper Brand launched 6 months ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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