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Artwork for The Systems and Workflow Magic Podcast

The Systems and Workflow Magic Podcast

Dolly DeLong
Email Marketing
Family Photography
SEO
Black Friday
Search Engine Optimization
Content Marketing
Marketing Strategies
Blogging
Small Business
Social Media Marketing
Trello
Copywriting
Marketing
Dubsado
Instagram
Small Business Strategies
Automation
Entrepreneurship
Marketing Strategy
Keyword Research

The Systems & Workflow Magic Podcast is hosted by Dolly DeLong, a Nashville-based family photographer and systems-driven marketing educator for family photographers.

Are you a family photographer who wants to stay consistent with marketing, simplify your backend systems, and run your business with more structure and peace? This is the podcast for you.

The show shares:

Marketing systems for Instag... more

PublishesWeeklyEpisodes223Founded5 years ago
Number of ListenersCategories
MarketingBusinessEducationHow To

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Artwork for The Systems and Workflow Magic Podcast

Latest Episodes

It is December 22nd. You have three last-minute sessions on the calendar because a family messaged you begging for updated photos before the grandparents arrive, and you said yes. It is 11:30pm, you are culling one gallery with five more stacked behi... more

Check your inbox. I bet there is a Black Friday email sitting in there right now from a course creator, a template shop, or a digital product seller, and I bet you skimmed it and archived it and thought "well, that's nice for them." Then you closed t... more

YouTube

If a quiet January makes your stomach drop, pull up a chair. I am giving you a behind-the-scenes peek at the session I recorded for the 2026 Black Friday Summit, which runs August 25 through August 27, and my session takes a different angle than most... more

Guess what percentage of a recent course launch came straight from a waitlist? 78 percent. In this episode, I'm sitting down with email strategist Allison Hardy to spill the tea on exactly how she built that number, and why your email list might be s... more

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Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

Recent Guests

Megan Moore
Marketing strategist and founder of Megan Moore Marketing
Megan Moore Marketing
Episode: STOP Copying Everyone Else's Black Friday Strategy
Samantha Haycraft
Project manager at the KS Agency
KS Agency
Episode: Black Friday Priming Secrets From The KS Agency
Megan Lanford
Travel Points expert who teaches travel hacking with credit card points
Points Paradise / Travel Points Academy
Episode: A Travel Points System for Family Photographers w/ Megan Lanford
Santa Scott
Professional Santa with 51 years of experience working with family photographers
Self-employed Santa performer in Middle Tennessee
Episode: Your Santa Mini Sessions Need These 3 Things
Jenny Macy
Fellow family photographer and member of The Family Photographer's Marketing Society
Scalable Photography Co.
Episode: Family Photographer Marketing Case Study | How One Family Photographer Used SEO, Systems, and Batching to improve her business
Alayna Grace
Family photographer, member of The Family Photographers Marketing Society
The Family Photographers Marketing Society
Episode: Case Study: How a Busy Mom Family Photographer Booked Sessions With Email Marketing
Amy Hanneke
Owner of Hello & Co. Creator, a copywriting studio focusing on website copywriting and messaging strategies.
Hello & Co. Creator
Episode: The Simple Way to Fix Your Sales Page Before Black Friday w/ Amy Hanneke
Kate Doster
Founder of katedoster.com, helping ADHD-ish online course creators and digital product makers
katedoster.com
Episode: How to Use a Private Audio Course to Warm Up Your Black Friday Audience w/ Kate Doster
Joyce Hamilton
Founder of Only Boldly and creator of Little Spark AI, focusing on integrating AI into business for coaches and course creators.
Only Boldly
Episode: How to Use AI as Your Secret Weapon for Black Friday (and Beyond!) w/ Joyce Hamilton of OnlyBoldly

Reviews

5.0 out of 5 stars from 72 ratings
  • Amazing podcast!

    Such a great podcast with so much useful information for any entrepreneur!

    Apple Podcasts
    5
    Megan Lanford
    United States4 months ago
  • Dolly is the real deal!

    One of my favorite podcasts. I love how she makes everything feel easy and doesn’t hold back the real value!

    Apple Podcasts
    5
    Kara - Love at First Travel
    Canada2 years ago
  • Awesome Podcast, Dolly!

    I have learned so much about launching and ALL the elements of funnels by listening to Dolly’s podcast. In addition to working with her privately, I also listened to a ton of her podcasts to ensure I was hitting all the marks.

    From sales emails, to thrive cart, to automations, to hitting buyers needs, to how to present during a webinar, to pre-launch- I felt so prepared when the time came to launch. I had a fabulous and very successful, 5 figure launch and it’s been an amazing experience for... more

    Apple Podcasts
    5
    Kelly Biltz
    United States2 years ago
  • So much good info!

    I found Dolly’s podcast when I first became an entrepreneur and it has become a must-listen for me. She is a wealth of wisdom and I look forward to learning more from her and her guests!

    Apple Podcasts
    5
    Biz Bestie 8
    United States2 years ago
  • So much juicy system goodness in each episode!

    Dolly doesn’t hold back when chatting about systems and workflows. She knows how to get all the juicy wisdom into each episode so you’ll leave feeling inspired to try something new

    Apple Podcasts
    5
    J3SS1C4_S2
    Australia2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise Dolly's clarity and real-world workflows.
Audience finds the show highly actionable and easy to implement.
Fans appreciate honest, transparent discussions and guest diversity.

Talking Points

Recent interactions between the hosts and their guests.

A Travel Points System for Family Photographers w/ Megan Lanford
Q: How can a solo business owner apply this system without a partner's buy-in, and what about managing many cards?
A solo owner can implement the same strategy by focusing on cards with strong sign-up bonuses and clear spend requirements, starting with one or two cards and expanding as needed. The key is organization, debt-free use, and leveraging a membership that provides ongoing guidance to reduce decision fatigue and handle multiple cards efficiently.
A Travel Points System for Family Photographers w/ Megan Lanford
Q: What is the actual system behind Megan's travel points approach, and how can a busy family photographer start implementing it today?
Start with a beginner card like the Chase Sapphire Preferred, use it consistently and pay it off monthly to accumulate points, then gradually add more cards as you're ready. Use a tool like Travel Freely to stay organized, and book your first trip to prove the concept before expanding. This builds momentum and shows that the system really works, even with a busy schedule.
Black Friday Email Marketing for Family Photographers w/ Allison Hardy
Q: What is the biggest misconception about email marketing for Black Friday, especially for online service businesses?
The misconception is that Black Friday requires huge, elaborate prep; instead, it's about clarifying what you're offering, the timeline, the discount, and building pre-launch momentum through a waitlist and clear messaging so people know what to expect and can buy quickly when doors open.
Black Friday Priming Secrets From The KS Agency
Q: What's your number one organizational tip for keeping track of all moving pieces during a Black Friday launch?
Maintain one central hub for all details, using a project management system like Trello or Asana to house assets, deadlines, and links so nothing gets scattered.
Black Friday Priming Secrets From The KS Agency
Q: What does a well-built funnel look like for Black Friday compared to a regular launch?
A Black Friday funnel emphasizes urgency and clear dates, but still relies on the same core funnel elements—warming, nurturing, and guiding the audience through to purchase, with a strong post-purchase follow-up.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Gender Skew
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Age Range
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Frequently Asked Questions About The Systems and Workflow Magic Podcast

What is The Systems and Workflow Magic Podcast about and what kind of topics does it cover?

A practical show for family photographers aiming to market consistently while running a tight backend. Central themes include building repeatable marketing systems (Instagram, email, SEO), crafting and documenting workflows, and leveraging automation to keep clients engaged and bookings steady. Episodes emphasize clarity, structure, and a professor-like approach from a host who shares real-world experiences and behind-the-scenes lessons. A standout angle is the emphasis on treating marketing as a core business function — like a personal CMO — rather than chasing trends, making it valuable for solo photographers and small teams who need sustainable, scalable processes.

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How many listeners does The Systems and Workflow Magic Podcast get?

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What are the audience demographics for The Systems and Workflow Magic Podcast?

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Which podcasts are similar to The Systems and Workflow Magic Podcast?

These podcasts share a similar audience with The Systems and Workflow Magic Podcast:

1. Get Booked: A Photography Marketing Podcast
2. Luxe & Legacy Podcast
3. Shoot It Straight
4. Business-First Creatives: Client Experience & Systems for Service Providers
5. Photo Fuel | The Vision, Art, and Business of Family Photography

How many episodes of The Systems and Workflow Magic Podcast are there?

The Systems and Workflow Magic Podcast launched 5 years ago and published 223 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Systems and Workflow Magic Podcast?

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What guests have appeared on The Systems and Workflow Magic Podcast?

Recent guests on The Systems and Workflow Magic Podcast include:

1. Megan Moore
2. Samantha Haycraft
3. Megan Lanford
4. Santa Scott
5. Jenny Macy
6. Alayna Grace
7. Amy Hanneke
8. Kate Doster

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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