The State of CRM (en Français)
Benoit Bouteille - SplioBienvenue sur "The State of CRM", le podcast pour découvrir les stratégies, les techniques innovantes et les meilleurs conseils de marketeurs du monde entier. Interviews, débats, échanges... rencontrez les plus grands experts du marketing de demain !
| Publishes | Twice monthly | Episodes | 7 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Language |  French | Categories | BusinessMarketing | ||
Listen to this Podcast
Latest Episodes
Rejoignez Ben et Jorma dans une discussion animée sur les mystères du marketing par email.
Pourquoi les campagnes ciblées donnent-elles souvent des ventes inattendues ?
Des vitrines de magasins aux algorithmes de deep learning, cet épisode couv... more
Plongez au cœur d'une conversation stimulante avec Benjamin Billon, une figure clé du projet innovant sur les dates d'expiration dans les emails.
Dans cet épisode palpitant, nous démystifions la naissance de cette initiative, dévoilons son évoluti... more
Et si les emails commerciaux des annonceurs étaient supprimés auto-magiquement de nos boîtes mails ?
Des milliards d'emails commerciaux sont stockés inutilement dans nos boites emails. Prenant de la place sur des serveurs et génerant donc une polut... more
Dans ce nouvel épisode, j'ai le plaisir d'accueillir Cécilia Lunati, Head of CRM aux Galeries Lafayette.
Ensemble nous abordons l'évolution du rôle et l'importance du CRM en B2C.Du focus sur le PRM il y a presque 10 ans à l'évolution des visions et... more
Key Facts
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Chart Rankings
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Apple Podcasts | #141 | France/Business/Marketing |
Audience Metrics
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| Gender Skew | Location | Interests | |||
|---|---|---|---|---|---|
| Professions | Age Range | Household Income | |||
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How many episodes of The State of CRM are there?
The State of CRM launched 5 years ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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