
Die Funky Flywheels Show ist der Sales- & GTM-Podcast für B2B-SaaS- & AI-Startups im DACH-Raum zwischen 1–10 Mio. ARR.
Im Fokus stehen die vier teuersten Phasen beim Skalieren:
1. Fake Sales Teams Du hast 2–3 Seller eingestellt – aber schließt immer noch den Großteil der Deals selbst. Kein Sales-Team. Nur teures Umsatz-Theater.
2. Symbolic Sales Leadership Head of Sales mit starkem CV, schwachem I... more
| Publishes | Weekly | Episodes | 130 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | EntrepreneurshipBusiness |

Startups test dozens of AI tools, but most teams end up overwhelmed and go back to square one. Stacked tools, no adoption, no real impact. One founder told me: “AI was supposed to make sales easier. It only added complexity.”
Theresa Engl (VP Sales)... more
60 Attribute nur für das SPICED Framework – und niemand nutzt sie.
Erst letzte Woche saß ich mit einem Post-Seed-Gründer zusammen. Sein Team? Sechs Sales Reps. Das CRM? HubSpot, vollgepackt mit Dutzenden Feldern. Von außen: strukturiert und profess... more
Erst letzte Woche saß ich mit einem Gründer zusammen. Sein Startup? 1,2 Millionen ARR. Awards gewonnen. Erfolgreich Geld eingesammelt. Von außen: ein Erfolg.
Aber dann schaue ich genauer hin: Das Team kämpft. Jeder Kunde ist ein Einzelkampf. Die Chu... more
9,2 Millionen Euro. Series A. Im September 2025. Angeführt von CommerzVentures, mit Participation von Capnamic, EnBW New Ventures, xdeck und WEPA Ventures.
In einem der härtesten Finanzierungsumfelder der letzten Jahre hat Lukas Vogt, Co-Founder und... more
Viele Deals sterben auf den letzten Metern. Nicht wegen eines schlechten Produkts oder hohen Preisen. Sondern, weil deine Sales Reps "needy" sind. Sie klammern sich an jedes "Klingt gut", haben Angst vor kritischen Fragen, disqualifizieren nicht – un... more
Sales pitcht Feature X. Marketing bewirbt Benefit Y. Customer Success erklärt Use Case Z. Und der Kunde versteht nur Bahnhof.
Willkommen im GTM-Chaos, das viele B2B-SaaS & AI-Startups durchleben – nicht, weil die Teams schlecht sind, sondern weil da... more
When Lars Thalmann and Theresa Engl joined Holycode, they found no CRM, and growth was driven purely by the founders and their networks. What they built in just 1.5 years:
• 5x more leads
• 3x more opportunities
• 3x more new clients
• 2x revenue gr... more
In dieser Classics-Episode der Funky Flywheels Show spricht Björn W. Schäfer mit Cara Benecke, Leiterin Customer Success bei WorkFlex, über den strukturierten Aufbau von Customer Success in frühen B2B-SaaS-Startups.
Was du lernst:
• Warum Cara erst... more










Recent interactions between the hosts and their guests.
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This podcast focuses on the intricate journey of scaling B2B startups, specifically navigating the transition from 1 million to 10 million in Annual Recurring Revenue (ARR). With a strong emphasis on collaboration between Marketing, Sales, Customer Success, and Product teams, the discussions aim to provide actionable insights into fostering effective go-to-market strategies. Episodes feature interviews with successful tech founders and go-to-market experts, who share their experiences and strategies for sustainable growth. Notably, the show uniquely blends expertise with practical frameworks, creating a valuable resource for B2B SaaS founders, revenue leaders, and investors.
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this podcast launched 3 years ago and published 130 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Constantin Papadopoulos
2. Anastasia Albert
3. Leonie Althaus
4. Charlotte Rothert
5. Jiri Siklar
6. Steven Lewandowski
7. Michael Rapp
8. Gerald Zankl
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