
The MADness Podcast brings you the top stories, insights, and best practice from leaders across the world of school marketing and admissions. It’s hosted by education and marketing bods (and brothers), Nik and James Higgins. Expect brilliant anecdotes, the lowdown on the latest tech, and the inside track on what really works when it comes to effectively engaging today's families. The MADness Podca... more
| Publishes | Weekly | Episodes | 31 | Founded | 2 years ago |
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| Categories | EducationMarketingBusinessHow To | ||||

Julian Keith, Director of Admissions and School Communications at XCL World Academy (and previously Director of Admissions and Marketing at GESS), chats with James & Nik about personalising admissions comms via Hubspot automations, the competitive la... more
The uniquely competitive international school scene on the South Korean island of Jeju is the focus of this episode with Adriana Mourgelas, the Director of Enrollment Management at Branksome Hall Asia.
Adriana breaks down the challenges she faces in... more
Nik chats to Nicola Lutz from No Fluff about how schools can implement more rigorous and effective sales techniques, and how her No Fluff Fest is the event she wished she'd been able to attend earlier in her career.
Navneet Kaur, Head of Communications at The British School in New Delhi, explains how she created a comms team from scratch, discusses brand positioning, and explains why her school is 'media shy by design'.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #75 |
Listeners, social reach, demographics and more for this podcast.
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The MADness Podcast launched 2 years ago and published 31 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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