The Irresistible Factor
Kristi BridgesThe Irresistible Factor Podcast focuses on brands in the health and wellness space that want to become irresistible to consumers, investors and retailers. Kristi Bridges is the President and CEO of The Sawtooth Group where she has worked for over 20 years to create innovative, relevant strategies to bring brands and their consumers closer together. She is one of the creators of I-Factor®, the firs... more
| Publishes | Twice monthly | Episodes | 186 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
Listen to this Podcast
Latest Episodes
There are some categories where it feels like the world does not need one more brand.
Fitness is one of them, especially Pilates.
So when I sat down with Michael Ramsey, Co-founder and Co-CEO of Strong Pilates, I wanted to understand how they’re br... more
Most wearables track one thing at a time: steps, sleep, heart rate. Nanowear is building something entirely new: a single piece of fabric that acts like a full physical exam whenever you wear it.
CEO and co-founder Venk Varadan started the company n... more
When Arisa Katayama had her daughter in LA during COVID, she did what most first-time moms do: focused on the birth and the baby, not herself. Then the fourth trimester hit. Sleep-deprived, still breastfeeding late into the night, she kept opening a ... more
Reinventing Practitioner Commerce with Jon Armstrong
When tech entrepreneur Jon Armstrong set out to simplify his own supplement routine, he uncovered a much bigger problem: practitioners were losing patients, and profits, to Amazon. His answer was ... more
Reviews
- Amazing podcast
It refreshing to hear stories from Kristi’s guests and the insight they provide to listeners. I always enjoy listening to her podcast, highly recommend for those wanting to see beyond just the brand itself and get to know the people behind it and how their businesses came to be!
Apple Podcasts5helenLV1985
United States9 months ago - Always great guests
Kristi is such a good interviewer. Her guests are super interesting. I love her show!!
Apple Podcasts5Kitten Michelle BUnited States9 months ago - Excellent!
I love this podcast! Kristi has lots of great conversations with a variety of knowledgable guests. A must listen if you are interested in startups, innovative marketing, and the health and wellness world.
Apple Podcasts5avray131United States4 years ago - Love it!
Amazing podcast! Great insights!
Apple Podcasts5SARAH#421United States5 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #67 |  Canada/Business/Marketing |
Apple Podcasts | #97 |  Italy/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
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These podcasts share a similar audience with The Irresistible Factor:
1. The Daily
How many episodes of The Irresistible Factor are there?
The Irresistible Factor launched 5 years ago and published 186 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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