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Artwork for The Indian Music Charts Podcast

The Indian Music Charts Podcast

Amit Gurbaxani and Akhila Shankar
Bollywood Music
Spotify
Independent Music
Ipop
K-Pop
Indian Music Industry
Taylor Swift
Savare
Desi Hip Hop
Marathi Independent Music Industry
Music Industry Business Models
Anuv Jain
Top 50 Tracks Of 2023
Streaming Trends
Guna
Remixes
Apple Music
Bollywood
Streaming Services
Hip-Hop

The Indian Music Charts Podcast is hosted by music journalist/charts geek Amit Gurbaxani and content marketeer/data nerd Akhila Shankar. On the show, Amit and Akhila use India's music charts as a springboard for a larger discussion on the Indian music business, listener trends and where the industry is heading next. New episodes drop every Tuesday.

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Artwork for The Indian Music Charts Podcast

Latest Episodes

These days, several artists shift between genres and enjoy parallel careers both within and without the film music industry. Some enjoy an equal amount of success in multiple fields, while for others, their pop careers don’t quite match the numbers g... more

As societal norms evolve and the realms of acceptable behaviour are consistently being redefined, it’s not uncommon for artists to falter. But how should they react when they’re called out? On this week’s episode, we discuss the controversy around Pu... more

We’re back after a month-long break to discuss the soundtrack of the summer…err, monsoon – Saiyaara, which has broken a number of chart records. We talk about why it’s taken off the way it has, the good and bad aspects of its success, and what it mig... more

If it’s July, then it’s time for our half-year special in which we look back at the last six months on the charts, and discuss the top genres, languages and labels. We talk about why there have been fewer hits so far in 2025, what got an English-lang... more

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Recent Guests

Nikhil Dwivedi
Founder of EYP Creations, an artist management and content marketing company
EYP Creations
Episode: How Does A New Artist Land A No.1 These Days? ft.Nikhil Dwivedi
Shilpa Sharda
Director, Artists Services and Development at Believe India and South Asia
Believe India and South Asia
Episode: How An OTT Show Generated A No.1 Hit ft. Shilpa Sharda
Riddhi Chakraborty
Leading K-pop journalist and founder of media agency, Bridge Asia
Bridge Asia
Episode: How Did K-Pop Become India’s Fastest-Growing International Genre? Ft. Riddhi Chakraborty
Neha Malhotra
AGM of Marketing and Audio Monetization at Saregama, involved in music marketing across languages and relationships with streaming platforms.
Saregama
Episode: How Did Stree 2 Achieve A 100% Strike Rate? ft. Neha Malhotra
Rohan Venkatesh
Manager of Hanumankind, runs a talent management agency called Imaginary Frnds
Imaginary Frnds
Episode: How Did "Big Dawgs" Become India's Big Crossover Hit? ft. Rohan Venkatesh
Anand Srinivasan
Vice President and Business Head of International Reprova at Universal Music India
Universal Music India
Episode: What does it take for an international track to crack the Indian charts? ft. Anand Srinivasan
Rohit Sokdi
Founder of Artiste First, a music label.
Artiste First
Episode: How do I-Pop labels devise their music streaming strategies?
Vishnu Iyer
A&R manager at Believe, involved in artist services and development.
Believe
Episode: How can an artist leverage a big hit to land another? ft. Vishnu Iyer
Sanju Rathod
Popular Marathi independent artist known for tracks that resonate with contemporary culture.
Independent Artist
Episode: How can an artist leverage a big hit to land another? ft. Vishnu Iyer

Hosts

Amit Gurbaxani
Music journalist and charts geek
Akhila Shankar
Content marketeer and data nerd

Reviews

4.2 out of 5 stars from 83 ratings
  • Great podcast but Audio could improve!

    I discovered this podcast by chance when I was looking for podcasts by Indians and I’m glad I did! The episodes bring in a healthy mix of data and opinion, and I love tuning in for the chart movers and the occasional guest speakers. The only point of concern is the audio quality - the volume continues to remain low (I have to listen to it at the highest volume level) and there are dips & disturbances in between making it difficult to listen to them clearly.

    Apple Podcasts
    4
    Cosmo620
    India6 months ago
  • India needed this podcast

    Akhila and Amit do a spectacular job breaking down the Indian music scene. The topics they broach are so unique and relevant to the the state of the music industry in India. I’ve been a follower from episode one and it’s fast becoming a show that I look forward to every week. Kudos on creating an excellent show peeps.

    Apple Podcasts
    5
    sinc1993
    New Zealand2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the podcast for its insightful discussions about the Indian music industry, with many highlighting its unique analysis and the hosts' engaging presentation style.
Some feedback mentions concerns about audio quality, particularly regarding volume levels and occasional disturbances, but overall, the content is well-received.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What should artists do when they misstep?
Q: What should artists do when they create controversial content?
Artists should acknowledge their mistakes, issue an apology, and think about the legacy they are creating.
How Does A New Artist Land A No.1 These Days? ft.Nikhil Dwivedi
Q: Can you tell us about the marketing strategies used to promote the song?
The team identified the audience and tailored the marketing strategies to social media platforms like YouTube and Instagram, focusing on organic content to drive streams.
How Does A New Artist Land A No.1 These Days? ft.Nikhil Dwivedi
Q: What do you think contributed to the popularity of 'Finding Her'?
The unique structure of the song, its catchy melody, and the relatability of the lyrics contributed significantly to its popularity.
Are label deals really that bad?
Q: What can labels do to improve their reputation and be truly artist first?
Labels need to hire people who understand music and empathy for artists, ensuring that key roles are filled by experienced personnel from the music industry.
Are label deals really that bad?
Q: Why do you think labels get such a bad rep in the first place?
Labels have historically been exploitative, giving bad deals and taking a significant portion of revenue from artists before they can earn royalties.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Indian Music Charts Podcast

What is The Indian Music Charts Podcast about and what kind of topics does it cover?

The podcast features an engaging exploration of the Indian music industry, using music charts as a platform to discuss broader trends and issues affecting artists and listeners alike. Episodes frequently delve into pressing topics such as artist accountability, marketing strategies in music, and shifts in listener preferences. The hosts bring a mix of insights combining data analysis and personal commentary, making complex industry topics accessible and relevant to their audience. Unique discussions about regional music, cross-border collaborations, and the impact of streaming platforms add a distinctive layer to the content, making it a valuable resource for music enthusiasts and industry professionals.

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How many listeners does The Indian Music Charts Podcast get?

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Which podcasts are similar to The Indian Music Charts Podcast?

These podcasts share a similar audience with The Indian Music Charts Podcast:

1. World of Secrets
2. Learning English Conversations
3. Empire
4. Switched on Pop

How many episodes of The Indian Music Charts Podcast are there?

The Indian Music Charts Podcast launched 2 years ago and published 86 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Indian Music Charts Podcast?

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What guests have appeared on The Indian Music Charts Podcast?

Recent guests on The Indian Music Charts Podcast include:

1. Nikhil Dwivedi
2. Shilpa Sharda
3. Riddhi Chakraborty
4. Neha Malhotra
5. Rohan Venkatesh
6. Anand Srinivasan
7. Rohit Sokdi
8. Vishnu Iyer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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