
We are living through times of rapid change. New technology has affected almost every area of our lives — so why should the way we do business stay the same?
Can new technology take the guesswork out of knowing what your customer really wants? What can neuroscience teach us about how consumers make decisions? And what does the ‘age of the customer’ really mean for your business?
Real people, pr... more
| Publishes | Weekly | Episodes | 6 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Categories | CareersMarketingBusiness | ||||

When we think of a public, government institution — ‘branding’ or ‘innovation’ aren’t usually the first two words that come to mind. But when Simon McKee realised that he needed to introduce cutting edge new technology into the State Treasury, the in... more
Thinking of implementing a new digital sales system, or simply changing the look of your website? Investing thousands of dollars, only to hear
back from your customers that they preferred it the old way... can be devastating. So how can new technolog... more
Last year, over 1 million Australians decided to change their jobs. This
rate of employee churn is actually on the rise. So why are we changing jobs more frequently than ever? And what is it costing business? On this episode of The Experience Effect ... more
Chobani yogurt launched in 2005 and within three years it was the top
selling brand in the country. On this episode we talk to Maria Voronina, the marketing manager, innovation and new platforms at Chobani Australia, about their success embedding exp... more
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Apple Podcasts | #202 |
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The Experience Effect Podcast launched 6 years ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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