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Artwork for Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast

Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast

Heidi Thompson | Wedding Business Coach, Marketing Strategist, & Consultant
Wedding Business
Marketing Strategies
Wedding Professionals
Wedding Industry
Time Management
Wedding Business CEO Summit
Social Media Marketing
Client Booking Strategies
Social Media Engagement
Tiktok
Passive Income
AI In Wedding Business
Business Growth
Stress Management
90-Day Planning Method
Book More Wedding Summit
Lead Generation
Business Growth Strategies
Client Relationships
Book More Weddings Summit

As a wedding professional, you're incredible at what you do but when it comes to marketing for wedding pros, you're stuck playing the social media game and hoping the right clients find you.

Whether you love or hate the constant hustle, I've got news for you...there's a better, more sustainable way to get more wedding clients and book more weddings without burning out.

This show delivers actiona... more

PublishesWeeklyEpisodes355Founded12 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast

Latest Episodes

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.

Are you trying to do all the things in your wedding business and still feeling like nothing is really working?

If your to do li... more

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.

Why does running a wedding business feel so exhausting?

You didn’t start your wedding business to work nonstop, feel overwhelme... more

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.

When it feels like every wedding business is saying the same thing online, standing out can feel nearly impossible.

You are sho... more

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.

What actually moves the needle in wedding businesses and what quietly wastes your time and energy?

After another year of coachi... more

Key Facts

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Recent Guests

Nadine Bozeman
Bridal seamstress and host of Secrets of a Bridal Seamstress
Secrets of a Bridal Seamstress
Episode: How Wedding Businesses Can Stand Out (When Everyone Does The Same Thing) with Nadine Bozeman
Sara Dunn
Wedding SEO expert from Sara Does SEO
Sara Does SEO
Episode: Wedding SEO In 2026: What Wedding Pros Need To Know About Search and AI with Sara Dunn
Tirzah Caffee
30-year veteran of the wedding industry and host of the Venue Success Podcast.
Episode: Wedding Industry Burnout: How To Spot The Signs And Prevent It Before It’s Too Late With Tirzah Caffee
Oralia Aguirre
Wedding decorator since 2005, experienced networker
Episode: Wedding Industry Networking: How to Build Real Connections Without Burning Out with Oralia Aguirre
Jainé Kershner
A wedding photographer based out of New York City.
Tea with Jainé
Episode: Real Wedding Submissions That Editors Love: Tips to Get Featured with Jainé Kershner
Lianne M. Feliciano
Owner of a wedding stationery and signage business
lilyweds.com
Episode: Crafting Client Experiences That Turn Into Wedding Referrals With Lianne M. Feliciano
Nikisha King
Founder of NK Business Essentials with over 16 years of experience in the wedding industry
NK Business Essentials
Episode: Breaking Into the Luxury Wedding Market: How Nikisha King Raised Her Prices and Attracted Premium Clients
Nina Addeo
Owner of I Do Wedding Marketing, specializing in social media for the wedding industry
I Do Wedding Marketing
Episode: How To Book More Weddings With A Seasonal Social Media Strategy With Nina Addeo
Kaitlyn Blair
Owner of Virtually Vital, Systems and CRM expert for wedding professionals.
Virtually Vital
Episode: What Happens After the Wedding Inquiry? How to Book More Clients with Better Follow Up with Kaitlyn Blair

Host

Heidi Thompson
Host of a show dedicated to helping wedding professionals enhance their marketing strategies and improve client engagement.

Reviews

4.9 out of 5 stars from 73 ratings
  • So Helpful!

    Heidi does such a great job breaking down hard subjects. Her episodes are incredibly insightful for wedding pros. I’d highly recommend this podcast for any wedding vendor wanting to take their business to the next level!

    Apple Podcasts
    5
    Klowther24
    United States8 months ago
  • My favorite pod for building my wedding biz

    Heidi’s podcast has been so, so helpful to me in building my business. Her guests are top-notch quality speakers who all have unique perspectives and insights on their specialties and how they run a business. Heidi asks really good questions too, and I love her personality. I highly recommend giving this podcast a listen if you’re trying to build a successful wedding business!

    Apple Podcasts
    5
    Katiekat Sautter
    United Statesa year ago
  • Helpful, Relevant and Insightful

    Heidi’s podcast is genuinely helpful and always relevant. You can tell she is passionate about helping wedding business owners, and she’s good at it too! She asks her guests the questions we all want answers to. I highly recommend this podcast.

    Apple Podcasts
    5
    Chapmark
    United States2 years ago
  • Targeted topics for wedding pros

    There’s something so refreshing about a podcast that’s just for one industry — guest experts are able to be so much more specific with their advice and examples. Highly recommend over any generic “marketing” or “business” podcast!

    Apple Podcasts
    5
    Krista Walsh
    United States2 years ago
  • Best podcast for wedding pro

    I can't say how amazing this podcast is. Heidi is a powerhouse and give marketing tips that no one is talking about.

    I takeaway something new each and every episode.

    Apple Podcasts
    5
    Cwoo001
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many reviewers appreciate the focus on specific marketing strategies rather than generic advice.
The host is recognized for her engaging style and depth of industry knowledge, making complex topics accessible.
Feedback highlights the supportive community feel the podcast fosters among wedding vendors.
Listeners praise the show for its practical and actionable advice tailored for wedding professionals.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How Wedding Businesses Can Stand Out (When Everyone Does The Same Thing) with Nadine Bozeman
Q: Why is over-communication important in client relationships?
It helps assuage fears and clarifies expectations, keeping clients informed and engaged throughout the process.
How Wedding Businesses Can Stand Out (When Everyone Does The Same Thing) with Nadine Bozeman
Q: How can one communicate their unique offers effectively?
Identify what sets you apart and showcase that through your website and social media to convey the experience clients can expect.
How Wedding Businesses Can Stand Out (When Everyone Does The Same Thing) with Nadine Bozeman
Q: What are some strategies for wedding professionals to differentiate themselves in a crowded market?
Nadine suggests focusing on hospitality and personal touches during client interactions, and emphasizing the unique experience you can offer.
Wedding Industry Burnout: How To Spot The Signs And Prevent It Before It’s Too Late With Tirzah Caffee
Q: How do you manage your workload and capacity?
Hiring someone who can perform tasks at 70% of your capability is advisable to help manage workload and allow you to focus on higher-level business activities.
Wedding Industry Burnout: How To Spot The Signs And Prevent It Before It’s Too Late With Tirzah Caffee
Q: What are the early signs of burnout?
The early signs of burnout include avoidance or procrastination, lack of energy, reduced creativity, and increased frustration.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
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Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This podcast provides actionable marketing strategies designed specifically for professionals in the wedding industry. The host, an experienced business coach, shares insights on attracting ideal clients without relying heavily on social media, emphasizing sustainable growth and effective marketing channels. Episodes explore a range of topics, including how to convert inquiries into bookings, the impact of advertising on platforms like The Knot and WeddingWire, and strategies for marketing on a budget. Unique for its industry-specific focus, the show empowers listeners to navigate the challenges of the wedding business while maintaining a manageable workload, making it a valuable resource for anyone looking to enhance their wedding services... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Wedding Pro CEO | Building Profitable Wedding Businesses
2. The Power in Purpose: A Podcast for Wedding Pros
3. The Rachel Hollis Podcast
4. The Rachel Cruze Show
5. Own Your Business

How many episodes of this podcast are there?

this podcast launched 12 years ago and published 355 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Nadine Bozeman
2. Sara Dunn
3. Tirzah Caffee
4. Oralia Aguirre
5. Jainé Kershner
6. Lianne M. Feliciano
7. Nikisha King
8. Nina Addeo

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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