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The Drum Podcast

The Drum
Marketing
Artificial Intelligence
Consumer Experience
Agency Differentiation
Machine Learning
Creative Effectiveness
Cannes Lions Festival
Digital Out Of Home
Technology Investment
Electrification
Programmatic Advertising
Consumer Engagement
Dynamic Advertising
Wearable Technology
Sustainability
Client Demand
Budget Retail
Personalization In Marketing
Campaign Effectiveness Measurement
Advertising Technology

A weekly podcast exploring creativity in marketing, advertising, media, and the ever-changing world of brand building.

Hosted on Acast. See acast.com/privacy for more information.

PublishesWeeklyEpisodes137Founded6 years ago
Number of ListenersCategories
MarketingTechnologyBusiness

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Artwork for The Drum Podcast

Latest Episodes

The Drum's inaugural Commerce Media Awards will take place soon in Miami. As the gold rush moves into its second phase, we're joined by leading commentator Andrew Lipsman to chart how we got here, where there's still money to be made, and where Lipsm... more

Our guest this week, Pats McDonald, has reached the top of the strategy discipline, having worked for almost all of the world's biggest advertising groups. Now, those groups find themselves looking at a time of considerable upheaval as AI, consolidat... more

We hear a lot about reactive, always-on social strategies - but what do they look like in practice? We're joined by Uncovered's strategy head Nina Landale to look at this year's Winter Olympics as a case study in the new world of influence.

Hosted ... more

Following the publication of WARC's Future of Media report - which predicts another blockbuster growth year for the marketing industry (with receipts rising by 9.1% to $1.3th) - we sit down with WARC managing editor Paul Stringer to ask where the mon... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Paddy Smith
Chief Creative Officer at Bourne Social
Bourne Social
Episode: Has social killed craft - or reinvigorated it?
Andrew Tindall
Senior Vice President of Global Partnerships at System One and columnist at The Drum
System One
Episode: Has social killed craft - or reinvigorated it?
Tusar Barik
Senior Vice President of Marketing at New York Times Advertising
New York Times
Episode: How subs and ads are transforming the New York Times
Charlie Smith
Composer known for creating music for various Christmas advertisements
Episode: What makes a holiday ad sound Christmassy?
Emma Harris
Chief of Glow London and Founder of the Slow the Fuck Down Movement
Glow London
Episode: Introducing Slow The F*ck Down with Emma Harris
Sophie Devonshire
CEO of the Marketing Society and serial entrepreneur
Marketing Society
Episode: Introducing Slow The F*ck Down with Emma Harris
Victoria Fox
Powerhouse CEO transforming AAR
AAR
Episode: Introducing Slow The F*ck Down with Emma Harris
Matt McNeany
President for WPP Open Pro
WPP
Episode: WPP's Matt McNeany on Open Pro and advertising's AI future?
Hannah Walley
Head of Media, UK and Ireland at Kantar
Kantar
Episode: For the first time in history, most people are 'generally receptive' to ads

Host

Sam Anderson
Host and industry expert focusing on the intersection of creativity and marketing.

Reviews

4.8 out of 5 stars from 8 ratings
  • Great podcast

    Very insightful podcast and unique as well.

    Fits my morning commute perfectly.

    Apple Podcasts
    5
    N12Media
    United Kingdom5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners find the content insightful and unique, often highlighting how it perfectly fits into their schedules, such as during commutes.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#199
Canada/Business/Marketing
Apple Podcasts
#74
Japan/Business/Marketing
Apple Podcasts
#171
Ukraine/Business/Marketing
Apple Podcasts
#233
Ireland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

What makes a holiday ad sound Christmassy?
Q: What does the perfect engagement for a composer look like?
It works best when there's a really clear vision from the outset and everyone is on the same page.
What makes a holiday ad sound Christmassy?
Q: Do you have an agent?
Not now. The music supervision companies I work through kind of act as agents on each job.
What makes a holiday ad sound Christmassy?
Q: How early do you get involved in the process, and what does your involvement look like?
It varies hugely; sometimes I'm brought in before anything is filmed, but more typically after the first edit, usually around late August or September.
WPP's Matt McNeany on Open Pro and advertising's AI future?
Q: How is the pricing model for Open Pro working?
There is a pricing model based on user licenses and usage of the platform.
WPP's Matt McNeany on Open Pro and advertising's AI future?
Q: Were you brought in to create WPP Open Pro?
It was a commitment that WPP had made internally based on client feedback.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Drum Podcast

What is The Drum Podcast about and what kind of topics does it cover?

A weekly podcast dedicated to exploring the dynamic landscapes of marketing, advertising, and media, featuring discussions on creativity and brand building. Regularly showcasing insights from industry experts, the content addresses hot-button topics including the impact of social media on traditional advertising, emerging technologies, and the evolving demands of consumers. Unique in its approach, this podcast emphasizes the importance of adaptability in marketing strategies, making it an engaging resource for both professionals and those interested in the innovative aspects of brand storytelling. With a diverse lineup of guests sharing their expertise, listeners can expect thought-provoking conversations that not only highlight current tre... more

Where can I find podcast stats for The Drum Podcast?

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Which podcasts are similar to The Drum Podcast?

These podcasts share a similar audience with The Drum Podcast:

1. The Journal.

How many episodes of The Drum Podcast are there?

The Drum Podcast launched 6 years ago and published 137 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Drum Podcast?

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What guests have appeared on The Drum Podcast?

Recent guests on The Drum Podcast include:

1. Paddy Smith
2. Andrew Tindall
3. Tusar Barik
4. Charlie Smith
5. Emma Harris
6. Sophie Devonshire
7. Victoria Fox
8. Matt McNeany

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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