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The Business of You with Rachel Gogos

Rachel Gogos
Brand ID
Personal Branding
Branding
Entrepreneurship
Storytelling
Artificial Intelligence
Franchising
Los Angeles
Book Publishing
Amazon
Leadership
French Florist
Pricing
Ion
Blue Duck Agency
Authors Unite
Neuro-Linguistic Programming
Jewelry Industry
Operators Guild
Supply Chain

Welcome to The Business of You Podcast, where we explore how to build a brand that truly reflects who you are and amplifies your influence in the digital world. Hosted by Rachel Gogos, this podcast brings you insightful conversations with humble entrepreneurs, thought leaders, and industry experts who have built highly profitable businesses. Each episode delves into their journeys, sharing the str... more

PublishesWeeklyEpisodes240Founded5 years ago
Number of ListenersCategories
EntrepreneurshipBusinessCareers

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Artwork for The Business of You

Latest Episodes

We're running one of our favorite episodes from The Business of You archives. If you missed it the first time, or just want to listen again, check this one out!

Are you thinking of starting a podcast? Or maybe you already have a show and are wonder... more

We're re-running one of our favorite episodes from The Business of You archives. If you missed it the first time, or just want to listen again, check this one out!

Ever envisioned leading your team effortlessly while sporting cozy slippers? Rachel ... more

What if the thing you've been chasing isn't actually what you're looking for?

Many entrepreneurs build successful businesses or hit major milestones, but they still feel disconnected, burned out, or unsatisfied. The challenge isn't a lack of achiev... more

What makes people buy? Most businesses assume it's visibility. In reality, trust often matters far more than reach.

In this episode, Rachel sits down with Chelsea Clark, founder and CEO of Momfluence, a leading influencer marketing agency that help... more

Key Facts

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The Daily
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Recent Guests

Mike Brcic
Founder of Wayfinders, entrepreneur and adventurer
Wayfinders
Episode: 277 | When Your Business No Longer Feels Aligned with Mike Brcic
Chelsea Clark
Founder and CEO of Momfluence
Momfluence
Episode: 276 | What Brands Get Wrong About Influence with Chelsea Clark
Peter Holtz
CPA, entrepreneur, founder of a growing accounting firm
Peter Holtz CPA / Tax Daddy
Episode: 275 | Why Most Business Owners Are Overpaying the IRS with Peter Holtz
Dr. Anna Cabeca
OB-GYN, hormone expert, author known as the Girlfriend Doctor
Self-employed / Brand owner (Keto Green / Mighty Maca)
Episode: 274 | What Burnout Is Really Costing Your Business with Dr. Anna Cabeca
Christian LeFer
Founder and CEO of Instant Nonprofit
Instant Nonprofit
Episode: 273 | The Simpler Way to Start a Nonprofit with Christian LeFer
Jon Bond
Advertising legend, co-founder of Kirshenbaum Bond & Partners and founder of Bond World
Bond World / Kirshenbaum Bond & Partners
Episode: 272 | Building an Iconic Business with Advertising Legend Jon Bond
Linda Hunt
Founder of SumSolutions and author of The Money Conversation
SumSolutions
Episode: 271 | How to Charge More Without Losing Clients with Linda Hunt
Deanna Dolecki
President of Blue Duck Agency
Blue Duck Agency
Episode: 270 | Why More Human Brands Are Winning Right Now with Deanna Dolecki and Ashley Ruggeri
Ashley Ruggeri
Senior marketing leader at Blue Duck Agency
Blue Duck Agency
Episode: 270 | Why More Human Brands Are Winning Right Now with Deanna Dolecki and Ashley Ruggeri

Host

Rachel Gogos
Host of The Business of You; branding and business growth expert.

Reviews

5.0 out of 5 stars from 88 ratings
  • Exceptional Stories for Founders

    Loving the story interviews of actual business founders with such pearls of wisdom. Good variety with a focus on the behind the scenes and human side of scaling. Highly recommend!

    Apple Podcasts
    5
    michelle@missinglogic
    United States3 months ago
  • Don’t miss this show!

    It’s refreshing to have an interviewer that clearly shows up prepared and doesn’t just ask surface level questions. I haven’t found an episode yet that didn’t have great takeaways I could implement right away into my life/business!

    Apple Podcasts
    5
    Roddy9000
    United States2 years ago
  • Empowering

    Each episode of The Business of You is packed with actionable steps and inspirational stories. Providing her audience with insights, guidance, strategies and so much more, Rachel takes an authentic approach that leaves you inspired after each episode.

    Apple Podcasts
    5
    K. Pap
    United States2 years ago
  • I thoroughly enjoyed my time as a guest on The Business of You podcast. If you are a business owner, I highly recommend this podcast. Rachel is a wealth of information about personal branding!

    Podchaser
    5
    erinmarcusspeaker
    2 years ago
  • Fun podcast with actionable insights…

    I love listening to Rachel..she has an easy way of making guests feel comfortable. This is a conversational podcast with insights you can use immediately. I was also delighted to be on this podcast. It was a lot of fun to chat with Rachel.

    Apple Podcasts
    5
    World-Citizen11
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the host for preparedness and depth in questioning.
Show is described as authentic, uplifting, and great for learning how to build a personal and business brand.
Guests highlight actionable insights they can apply immediately.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

277 | When Your Business No Longer Feels Aligned with Mike Brcic
Q: What's your thinking behind gatekeeping the community and the business model for Wayfinders?
The host asks about the selection process; Mike explains it's about ensuring participants are ready for deep questions, alignment work, and meaningful conversations, rather than mere adventure.
277 | When Your Business No Longer Feels Aligned with Mike Brcic
Q: Mike, welcome to the show. How did you found the company you're leading now, and what were your early days like?
Mike describes a transition from an earlier adventure-travel business to Wayfinders, driven by a desire to create meaningful, reflective experiences. He explains how early events combined outdoor activities with entrepreneurship talks, which evolved into a focus on community and personal development.
227 | Why Hiding Your Values Is Hurting Your Business
Q: What do you do vs. why you do it
The host highlights that the why behind actions shapes memorable conversations and authentic branding more than the specific job title, encouraging listeners to articulate purpose to connect with others.
227 | Why Hiding Your Values Is Hurting Your Business
Q: So share a little bit about you
Michael details his background from government and nonprofit work to journalism and branding, emphasizing how diverse experiences inform his approach to personal branding and helping clients articulate their 'why' and values.
228 | How to Build an Unforgettable Brand Even as an Introvert
Q: What exactly is a personal brand and how does it differ from corporate brands?
A personal brand is a blend of reputation, essence or DNA, and the feeling or energy you leave with others, going beyond logos to how you show up, behave, and connect—especially how you make your audience feel.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Business of You

What is The Business of You about and what kind of topics does it cover?

A practical, founder- and brand-focused show that pulls back the curtain on how people build profitable, human-centered businesses. Across episodes, guests range from advertising legends and agency leaders to product-centric founders and coaches, with a strong emphasis on branding, pricing, leadership, and modern marketing. Listeners can expect actionable frameworks, candid stories of growth and risk-taking, and thoughtful discussions about personal branding, AI, and customer experience. A standout aspect is the cadence of in-depth, real-world guidance from practitioners who blend creativity with disciplined business strategy, making it useful for listeners aiming to elevate their own brand or attract high-value partnerships and sponsorship... more

Where can I find podcast stats for The Business of You?

Rephonic provides a wide range of podcast stats for The Business of You. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Business of You and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Business of You get?

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To see how many followers or subscribers The Business of You has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Business of You?

These podcasts share a similar audience with The Business of You:

1. The Daily

How many episodes of The Business of You are there?

The Business of You launched 5 years ago and published 240 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Business of You?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Business of You?

Rephonic pulls ratings and reviews for The Business of You from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for The Business of You?

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What guests have appeared on The Business of You?

Recent guests on The Business of You include:

1. Mike Brcic
2. Chelsea Clark
3. Peter Holtz
4. Dr. Anna Cabeca
5. Christian LeFer
6. Jon Bond
7. Linda Hunt
8. Deanna Dolecki

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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