The Business of Apparel
Rachel EricksonRachel Erickson brings her 20 years of expertise in the apparel manufacturing industry to this show to inspire you to build your best brand yet. Each week, you'll hear from Rachel along with other industry experts who are shedding light on what is needed to build your own apparel line from scratch or to take your existing apparel brand to the next level and create sustainable and unstoppable growt... more
| Publishes | Weekly | Episodes | 152 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ArtsCareersBusinessFashion & Beauty | |||
Listen to this Podcast
Latest Episodes
Your Apparel Brand Is NOT For Everyone! Niche Down to Grow and Build Customer Loyalty In this episode of The Business of Apparel podcast, Rachel discusses why your apparel brand cannot be for everyone. Learn the critical strategy of niching down to a... more
How to Instantly Upgrade Your Apparel Tech Sketches Using Adobe Illustrator If you want manufacturers to take you seriously from the very first sketch, your tech drawings have to speak their language. In this episode of the Business of Apparel Podcas... more
Why Pop-Ups and Trunk Shows Will Dominate Fashion in 2026 (and How to Use Them to Grow Your Brand) Pop-ups, trunk shows, and IRL brand experiences are back in a big way and 2026 is already shaping up to be the year they dominate the fashion and appar... more
2026 Planning, Profit vs. Growth, and the 6 Segments Every Apparel Brand Must Understand 2025 taught us some hard lessons. 2026 is about consistency, focus, and finally doing what works.
In this New Year's Day episode of The Business of Apparel Pod... more
Reviews
- Very Helpful, Thank You
I am a young designer that is building my own apparel brand, and it is very hard to find mentors and information. So far I have really enjoyed every episode and have been taking notes so I can hopefully minimize the mistakes I will inevitable make. Thank you!
Apple Podcasts5GTBullock
United States3 years ago - Exciting new show!
As a fashion industry fan, I’m so excited for this new show and look forward to learning more from Rachel about launching and growing an apparel business. She has a lot of experience with big brands which small brands can greatly benefit from.
Apple Podcasts5Petite FastinistaUnited States3 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #136 | United States/Arts/Fashion & Beauty |
Apple Podcasts | #53 |  New Zealand/Arts/Fashion & Beauty |
Apple Podcasts | #80 |  Indonesia/Arts/Fashion & Beauty |
Apple Podcasts | #140 |  Taiwan/Arts/Fashion & Beauty |
Apple Podcasts | #248 |  India/Arts/Fashion & Beauty |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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The Business of Apparel launched 3 years ago and published 152 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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