The Brief
McCannJoin the McCann creative community as we analyse and address the opportunities, challenges, and changes faced by marketers, and share stories and lessons from some of the biggest advertising and marketing campaigns.
| Publishes | Monthly | Episodes | 26 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusiness | ||||
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Latest Episodes
How do you keep a 70-year-old brand feeling fresh, relevant, and full of energy?
In this special live episode of The Brief, recorded at MAD//North, we share the story behind Jammie Dodgers and how embracing mischief as a cultural truth helped unloc... more
The non-alcoholic beverage sector isn’t just about ‘not drinking’ anymore - it’s about more and better choices, superior flavours, and a fundamental shift in social culture.
In this episode of The Brief, host Jo Jacques, Managing Director, Advertisi... more
In this special wrap-up episode, host Ellis Bird takes us on a journey through the highlights of 2025. From exploring the power of consistency with System1 to diving into the $9.7 trillion escape economy, redefining the cider category, and learning h... more
What if the key to unlocking brand growth was simply… having more fun? In this episode of The Brief, we share a live recording from our recent Effectiveness Well Told event, an incredible gathering of brilliant minds from System1, Effie UK, TikTok, T... more
Key Facts
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #128 |  Ireland/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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These podcasts share a similar audience with The Brief:
1. The Rest Is Entertainment
2. The Rest Is History
3. The Rest Is Money
How many episodes of The Brief are there?
The Brief launched 3 years ago and published 26 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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