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Artwork for The BeanCast™ Marketing Podcast

The BeanCast™ Marketing Podcast

The BeanCast
Google
Email Marketing
Brand Safety
Advertising
Customer Needs
Elon Musk
Consumer Engagement
Youtube
Reddit
Apple AI Integration
Performance Marketing
Tiktok
Privacy Concerns
Meta
AI In Marketing
Artificial Intelligence
Digital Out Of Home Advertising
Social Media Marketing
Abu Dhabi
Gambling Advertisements

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!

PublishesWeeklyEpisodes23Founded18 years ago
Number of ListenersCategories
MarketingBusiness

Listen to this Podcast

Artwork for The BeanCast™ Marketing Podcast

Latest Episodes

This Week: Saul Colt, Adam Holden-Bache, and Cyndee Woolley join Bob to discuss WPP's latest restructure, the end of white-collar workers, using a competing brand in your ad, why the US loves F1 now, plus this week's #FairFailFoul.

This Week: Saul Colt, Rand Fishkin, and Mitch Joel join Bob to discuss why AI companies are worried about ads, social's lobbying effort on teen use, what "bot-on-bot" action means for you, consumer don't mind AI creative, plus this week's #FairFailFo... more

This Week: Ian Baer, Farrah Bostic, and Scott Monty join Bob for the show's annual look back at the Super Bowl ad news coverage, with winners and losers, and a ton of AI, plus this week's #FairFailFoul.

This Week: Christopher Barger, Jeff Cruz, and Jonathan Sackett join Bob to discuss how the Super Bowl fits into your plan, continuity vs prediction, LinkedIn's big earnings, Instagram's premier subscription pilot, plus this week's #FairFailFoul.

Key Facts

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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Ian Baer
Founder and president of marketing intelligence firm, Soothe
Soothe
Episode: 0789-The BeanCast: A House Of Mice
Jonathan Sackett
Vice President of Communications and Marketing at NEI
Mashburn Enterprises
Episode: 0786-The BeanCast: Go Figure, The Web Is For People
Colby Vogt
Founder and President of Covo Intelligence
Covo Intelligence
Episode: 0786-The BeanCast: Go Figure, The Web Is For People
Saul Colt
Founder and President of Experiential Agency, The Idea Integration Company, and word-of-mouth expert
The Idea Integration Company
Episode: 0750-The BeanCast: Saul Solves Your Problems
Sunir Shah
Chief Huckleberry at Huck AI and Huck Consulting
Huck AI and Huck Consulting
Episode: 0750-The BeanCast: Saul Solves Your Problems

Host

Bob Knorp
Host of The BeanCast, known for his engaging discussions and ability to bring insightful perspectives to the marketing and advertising landscape.

Reviews

4.8 out of 5 stars from 130 ratings
  • Perfectly balanced

    I really enjoy this podcast, it’s refreshingly low hype, and gathers smart people to discuss technology, business and marketing topics that they really care about. I started listening to it recently when Augie Ray referred to it, and I’ve subscribed and caught up on a number of back episodes. Really consistently presents some great perspectives and learning. Thanks Bob Knorpp!

    Apple Podcasts
    5
    dkenny
    Ireland2 years ago
  • Awesome Podcast!!!

    Bob, host of The BeanCast™ Marketing Podcast, highlights all aspects of marketing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    Clarisse Gomez
    United States5 years ago
  • As good as it gets

    I would like to delve into the personas of people who rate this Podcast a one star, but I wouldn’t like to meet them.

    Apple Podcasts
    5
    Nochannnn
    Canada6 years ago
  • So much value

    Bob's podcast is really inspiring, keep up the good work!

    Apple Podcasts
    5
    Lucas_Lee_Tyson
    Philippines7 years ago
  • Best marketing podcast! Great topics, great guests.

    I'm a marketer and podcast lover. I've been listening to The BeanCast for eight years without fail. Every week Bob brings on smart guests from all walks of advertising, marketing, and public relations. The topics are timely and informative, the discussion is lively, and you will walk away having learned something every time. High quality podcast here, which is why it consistently appears on top marketing podcast lists. P.S. The sponsors are neat too, from healthy chocolate to video conferencing ... more

    Apple Podcasts
    5
    ebind
    United States8 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The blend of humor and serious content is praised, making the show engaging and relatable to its audience.
Many find the podcast to be a 'must listen' for professionals seeking to stay updated in the marketing industry.
The quality of guests featured and the depth of discussions are often highlighted as standout elements of the show.
Listeners appreciate the expert insights and varied discussions that keep them informed on current marketing trends.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

0805-The BeanCast: The 2026 Analysis Of The Analysis Show
Q: What are your thoughts on the AI factor?
AI dominated this year's Super Bowl with many ads being AI adjacent or AI created, but the public seemed to struggle to understand the messages being conveyed.
0805-The BeanCast: The 2026 Analysis Of The Analysis Show
Q: Ian, what do you think about this year's game? I mean, not the game, but the ad game.
I thought it was weak, but as weak as it has been in recent years, I have to say I thought the use of celebrity was particularly dreadful this year.
0802-The BeanCast: I Was Shocked
Q: Is it necessary to get that emotional connection with somebody before you ask them to buy your product?
Yes, connecting emotionally is critical for resonating with consumers and driving long-term loyalty, rather than just direct persuasion.
0802-The BeanCast: I Was Shocked
Q: Can you guys explain why brands want to use social media so badly?
Brands are still seeking to connect with audiences where they are most active, despite the changes in how engagement is measured.
0796-The BeanCast: Scott Galloway's Nipples
Q: How should a brand or individual determine if the tactic is right for them?
It's about knowing your customer and understanding what they will accept.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The BeanCast™ Marketing Podcast

What is The BeanCast™ Marketing Podcast about and what kind of topics does it cover?

The content explores significant trends and issues within the marketing and advertising industry, often featuring insights from notable experts and thought leaders. Episodes cover a range of topics including the impact of big tech, innovative advertising strategies, consumer behavior, and the ethical implications of marketing practices in a rapidly evolving landscape. Particularly noteworthy is the podcast's emphasis on a blend of humor and serious discussion, creating an engaging format that encourages listeners to reflect on the industry's future while keeping the conversation lively and accessible. This combination likely appeals to marketing professionals, creative thinkers, and business strategists looking for a thoughtful yet entertai... more

Where can I find podcast stats for The BeanCast™ Marketing Podcast?

Rephonic provides a wide range of podcast stats for The BeanCast™ Marketing Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The BeanCast™ Marketing Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The BeanCast™ Marketing Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The BeanCast™ Marketing Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The BeanCast™ Marketing Podcast?

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How many subscribers and views does The BeanCast™ Marketing Podcast have?

To see how many followers or subscribers The BeanCast™ Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The BeanCast™ Marketing Podcast?

These podcasts share a similar audience with The BeanCast™ Marketing Podcast:

1. 99% Invisible
2. Radiolab
3. Pivot

How many episodes of The BeanCast™ Marketing Podcast are there?

The BeanCast™ Marketing Podcast launched 18 years ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The BeanCast™ Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The BeanCast™ Marketing Podcast?

Rephonic pulls ratings and reviews for The BeanCast™ Marketing Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The BeanCast™ Marketing Podcast?

Rephonic provides full transcripts for episodes of The BeanCast™ Marketing Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The BeanCast™ Marketing Podcast?

Recent guests on The BeanCast™ Marketing Podcast include:

1. Ian Baer
2. Jonathan Sackett
3. Colby Vogt
4. Saul Colt
5. Sunir Shah

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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