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Artwork for The BeanCast™ Marketing Podcast

The BeanCast™ Marketing Podcast

The BeanCast
Google
Email Marketing
Brand Safety
Advertising
Consumer Engagement
Customer Needs
Elon Musk
Youtube
Reddit
Apple AI Integration
Performance Marketing
Tiktok
Meta
AI In Marketing
Artificial Intelligence
Digital Out Of Home Advertising
Social Media Marketing
Abu Dhabi
Gambling Advertisements
AI In Advertising

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!

PublishesWeeklyEpisodes23Founded18 years ago
Number of ListenersCategories
BusinessMarketing

Listen to this Podcast

Artwork for The BeanCast™ Marketing Podcast

Latest Episodes

This Week: Christopher Barger and Saul Colt join Bob to discuss Meta's new Vibes platform, branding vs. the idea, Tesla tries to sell Elon's incentive package, the Apple TV rebrand controversy, plus this week's #FairFailFoul.

This Week: Tedd Aurelius, Saul Colt, and Augie Ray join Bob to discuss Sora 2, whether social will face a "tobacco" moment, bots lying for likes, Instagram at 15, plus this week's #FairFailFoul.

This Week: Dan Goldgeier, Jason Lonsdale, and Cyndee Woolley join Bob to discuss whether the entire ad model is broken, why being too brand-safe may be hurting us, the new podcaster pitch, diversifying YouTube revenue, plus this week's #FairFailFoul.... more

This Week: Rose Cameron, Saul Colt, and Joseph Jaffe joins Bob to discuss how AI impacts the marketing funnel, why retail media is still floundering, creator stores, the dip in YouTube views, plus this week's #FairFailFoul.

Key Facts

Contact Information
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Number of Listeners
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Recent Guests

Ian Baer
Founder and president of marketing intelligence firm, Soothe
Soothe
Episode: 0789-The BeanCast: A House Of Mice
Jonathan Sackett
Vice President of Communications and Marketing at NEI
Mashburn Enterprises
Episode: 0786-The BeanCast: Go Figure, The Web Is For People
Colby Vogt
Founder and President of Covo Intelligence
Covo Intelligence
Episode: 0786-The BeanCast: Go Figure, The Web Is For People
Saul Colt
Founder and President of Experiential Agency, The Idea Integration Company, and word-of-mouth expert
The Idea Integration Company
Episode: 0750-The BeanCast: Saul Solves Your Problems
Sunir Shah
Chief Huckleberry at Huck AI and Huck Consulting
Huck AI and Huck Consulting
Episode: 0750-The BeanCast: Saul Solves Your Problems

Host

Bob Knorp
Host of marketing roundtable discussions with notable industry experts, providing insights into the latest trends and happenings in marketing, advertising, and public relations.

Reviews

4.8 out of 5 stars from 130 ratings
  • Perfectly balanced

    I really enjoy this podcast, it’s refreshingly low hype, and gathers smart people to discuss technology, business and marketing topics that they really care about. I started listening to it recently when Augie Ray referred to it, and I’ve subscribed and caught up on a number of back episodes. Really consistently presents some great perspectives and learning. Thanks Bob Knorpp!

    Apple Podcasts
    5
    dkenny
    Irelanda year ago
  • Awesome Podcast!!!

    Bob, host of The BeanCast™ Marketing Podcast, highlights all aspects of marketing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    Clarisse Gomez
    United States5 years ago
  • As good as it gets

    I would like to delve into the personas of people who rate this Podcast a one star, but I wouldn’t like to meet them.

    Apple Podcasts
    5
    Nochannnn
    Canada6 years ago
  • So much value

    Bob's podcast is really inspiring, keep up the good work!

    Apple Podcasts
    5
    Lucas_Lee_Tyson
    Philippines6 years ago
  • Best marketing podcast! Great topics, great guests.

    I'm a marketer and podcast lover. I've been listening to The BeanCast for eight years without fail. Every week Bob brings on smart guests from all walks of advertising, marketing, and public relations. The topics are timely and informative, the discussion is lively, and you will walk away having learned something every time. High quality podcast here, which is why it consistently appears on top marketing podcast lists. P.S. The sponsors are neat too, from healthy chocolate to video conferencing ... more

    Apple Podcasts
    5
    ebind
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is praised for its blend of humor and informative content, often cited as a must-listen for marketing professionals.
Many reviews highlight the quality of guests and the expertise they bring, contributing to the podcast's reputation for insightful commentary.
Listeners appreciate the engaging format and the depth of discussion surrounding current marketing trends and practices.
Some listeners express a desire for a wider variety of international perspectives, suggesting an opportunity for diversification in future episodes.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

0792-The BeanCast: The Bots Are Lying
Q: What are the ramifications of bots lying to get more likes for advertisers?
Advertisers may find it challenging to rely on bots as they create artificial engagement rather than authentic brand connections, potentially leading to misleading metrics.
0790-The BeanCast: More Lift On My Shorts
Q: So if retail media is so great, what's holding brands back?
Retail media efforts are often lackluster due to brands not investing in the technology needed for effective implementation.
0785-The BeanCast: Just Ignore It
Q: Can Amazon Prime Day indicators be relied upon for future market predictions?
Yes, but they must be viewed in light of the current economic uncertainties and tariff impacts.
0785-The BeanCast: Just Ignore It
Q: Do you think Nintendo's strategy of ignoring PR backlash works?
Yes, it seems to help manage demand and focus on product quality rather than controversy.
0781-The BeanCast: Being Less American
Q: Is this a sensible strategy? Is this something that is sustainable?
This is such an interesting question. I'm glad I'm doing this from another country. It does give another perspective.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The BeanCast™ Marketing Podcast

What is The BeanCast™ Marketing Podcast about and what kind of topics does it cover?

Focusing on the intersection of marketing, advertising, and public relations, this podcast features discussions with industry leaders and experts. Episodes cover current trends, challenges, and innovations in the marketing landscape, often highlighting topics like the influence of AI, advertising ethics, and evolving consumer behavior. The engaging format encourages lively debate and offers listeners practical insights that can be applied in their professional lives.

What sets this podcast apart is its blend of humor and depth, providing not just news but also diverse perspectives from seasoned professionals. It's ideal for marketing enthusiasts, professionals seeking to stay ahead of trends, or anyone interested in the dynamics of adverti... more

Where can I find podcast stats for The BeanCast™ Marketing Podcast?

Rephonic provides a wide range of podcast stats for The BeanCast™ Marketing Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The BeanCast™ Marketing Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The BeanCast™ Marketing Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The BeanCast™ Marketing Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The BeanCast™ Marketing Podcast?

Rephonic provides comprehensive predictive audience data for The BeanCast™ Marketing Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does The BeanCast™ Marketing Podcast have?

To see how many followers or subscribers The BeanCast™ Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The BeanCast™ Marketing Podcast?

These podcasts share a similar audience with The BeanCast™ Marketing Podcast:

1. Thinking With Mitch Joel
2. The WARC Podcast
3. Uncensored CMO
4. Pivot
5. Prof G Markets

How many episodes of The BeanCast™ Marketing Podcast are there?

The BeanCast™ Marketing Podcast launched 18 years ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The BeanCast™ Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The BeanCast™ Marketing Podcast?

Rephonic pulls ratings and reviews for The BeanCast™ Marketing Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The BeanCast™ Marketing Podcast?

Rephonic provides full transcripts for episodes of The BeanCast™ Marketing Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The BeanCast™ Marketing Podcast?

Recent guests on The BeanCast™ Marketing Podcast include:

1. Ian Baer
2. Jonathan Sackett
3. Colby Vogt
4. Saul Colt
5. Sunir Shah

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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