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NEW TREND SOCIETY

NEW TREND SOCIETY
Content Creation
Personal Branding
Los Angeles
Entrepreneurship
Germany
Social Media Strategy
D2C Fashion
Pottburri
Gen Z
Marketing Trends
Olympics 2028
Public Relations
Mastermind Experience
Influencer Marketing
Gold's Gym
Trucking
Branding Strategies
DJ Leisan
Marketing
Sustainable Plant Pots

NEW TREND SOCIETY ist der Podcast über Marketing, spannende Persönlichkeiten und die Trends von Morgen. Podcast Host und BDX Founder Benjamin Diedering lädt Kreative, Gründer*innen und Marketing Executives ein, um sie nach ihren Tipps und Tricks, nach ihren Beobachtungen und Learnings zu fragen.

PublishesTwice monthlyEpisodes166Founded4 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for NEW TREND SOCIETY

Latest Episodes

In this episode of NEW TREND SOCIETY, we are talking with Hannah Perez, co-founder of SEEQ Clear Protein, about building a new product category, going viral on TikTok, and turning cultural hacks into explosive brand growth.

Hannah shares how SEEQ so... more

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In this episode, Benjamin talks with Robert Schönholz, founder of laria.ai, about how tools like Sora are revolutionizing video creation.

Robert explains why structured prompts are the secret to cinematic AI videos and how brands can turn simple ide... more

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For nearly a century, Jägermeister has been more than a drink, it’s a cultural icon.

In this episode, Benjamin Diedering sits down with Sven Schindler, Global Head of Digital & Experiential Marketing at Jägermeister, to explore how a heritage brand ... more

YouTube

What happens when art, motorsport, and streetwear collide?In this episode, Benjamin Diedering sits down with Max Vandenberg, Creative Director at Race Service in Los Angeles, the creative powerhouse redefining what car culture looks like in 2025.

Fr... more

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Recent Guests

Moritz Lindner
Founder of Reisetopia and Sweetspot
Reisetopia and Sweetspot
Episode: #162 The Future of Luxury Travel Marketing – Moritz Lindner (Reisetopia)
Angelica Conraths
Founder of FemBytes, specializing in women's hormonal health.
FemBytes
Episode: #161 Angelica Conraths – fembites: Wie Hormone zur Business-Idee wurden
Austin La Roche
B2B-marketing expert and founder of ATAK Interactive
ATAK Interactive
Episode: #158 Why Playing It Safe is Killing Your Marketing - B2B-Marketing Expert Austin La Roche
Diana Zimmerman
The world's foremost lady magician and a marketing genius who has worked with some of the biggest brands in the world.
Episode: #157 The Magic of Personal Branding - World’s #1 Female Magician Diana Zimmerman
Masha Schubach
A leading figure in the fashion industry who transitioned to manage her family's kitchen business.
Küchenpartner Schubach
Episode: #156 Masha Schubbach - Sie bringt High Fashion in die Küchenindustrie
Alexander Mühl
Director for Marketing and Digitalization at Borussia Dortmund
Borussia Dortmund
Episode: #155 Purpose Over Profit: Why BVB Keeps Beer Prices Low - Alexander Mühl (Borussia Dortmund)
Calli Cholodenko
Social media manager for some of the biggest brands in the United States
Episode: #152 Calli Cholodenko - Why You should NOT aim for virality
Danielle Sabrina
Celebrity publicist and award-winning entrepreneur.
Society22 PR
Episode: #150 Danielle Sabrina - From High school dropout to Hollywoods celebrity publicist
Jesse Rodriguez
Los Angeles photographer and community creator
Episode: #148 Jesse Shoots – Finding Los Angeles' Secret Photo Spots

Host

Benjamin Diedering
Host of discussions on marketing trends, interviewing creatives and marketing executives about their insights, strategies, and experiences.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

#164 - 90 Years of Bold Branding: How Jägermeister Reinvents the Party with Sven Schindler
Q: How's the development in the US?
Jägermeister's business in the US is not developing as desired, partly due to decreased popularity of Jägerbombs, but they are working on strategies to improve this.
#161 Angelica Conraths – fembites: Wie Hormone zur Business-Idee wurden
Q: Was hast du denn dort gelernt, was dir später beim Gründen geholfen hat?
Tatsächlich Kundenservice, weil man sagt ja immer, im Hotel ist es ja immer so, der Kunde ist König, egal wo du bist.
#160 Community and Content Trends w/ Cole Walliser & Benjamin Diedering at Lighthouse Los Angeles
Q: How do you develop your unique personality as a brand?
For a personal brand, you need to communicate authentically and allow your thoughts and feelings to come out, which will resonate with your audience.
#160 Community and Content Trends w/ Cole Walliser & Benjamin Diedering at Lighthouse Los Angeles
Q: What specific impact would you love to have on younger generations or your audience?
If anyone sees my content and goes, 'That's cool, I want to create something,' that would be a fulfilling impact for me.
#160 Community and Content Trends w/ Cole Walliser & Benjamin Diedering at Lighthouse Los Angeles
Q: If a creator goes viral for one specific type of content, does that success become a trap, locking them in to repeating the same thing over and over again, or is there a way to reinvent yourself while still keeping your audience engaged and loyal?
You're only trapped if you value only views and engagement. If you make content that you're proud of and resonates with you, some portion of your audience will follow along, even if it's less views.

Audience Metrics

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Frequently Asked Questions About NEW TREND SOCIETY

What is NEW TREND SOCIETY about and what kind of topics does it cover?

The content revolves around marketing, business insights, and trends, featuring a range of guests, including entrepreneurs, marketers, and creative professionals. The discussions cover practical advice, personal journeys, and deep dives into various strategies that are shaping the future of marketing. Episodes explore a wealth of topics like personal branding, community engagement, and the intersection of creativity and marketing, which may appeal to listeners looking to understand how to effectively promote their ventures or enhance their marketing strategies. The podcast distinguishes itself by blending expert interviews with real-world applications, making it a valuable resource for anyone interested in the evolving marketing landscape.

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Which podcasts are similar to NEW TREND SOCIETY?

These podcasts share a similar audience with NEW TREND SOCIETY:

1. E-Commerce, Why Not?! Tipps für dein Business von Johannes Kliesch und Romy Riffel
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3. AWFNR
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5. Was jetzt?

How many episodes of NEW TREND SOCIETY are there?

NEW TREND SOCIETY launched 4 years ago and published 166 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact NEW TREND SOCIETY?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on NEW TREND SOCIETY?

Recent guests on NEW TREND SOCIETY include:

1. Moritz Lindner
2. Angelica Conraths
3. Austin La Roche
4. Diana Zimmerman
5. Masha Schubach
6. Alexander Mühl
7. Calli Cholodenko
8. Danielle Sabrina

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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