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The Ad Watchers

BBB National Programs

Join National Advertising Division attorneys on this podcast as they explore advertising claims and what it means to put them to the truthfulness test.

PublishesMonthlyEpisodes10Founded3 years ago
Number of ListenersCategories
Non-ProfitNewsBusinessTech News

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Artwork for The Ad Watchers

Latest Episodes

It is common for advertisers to engage in a little healthy competition, directly comparing their products to a competitor’s to inform consumers about the differences between them. But what happens when things get mean? It crosses the line when denigr... more

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In 2024, 82% of U.S. marketers used influencer partnerships in ad campaigns at a value of a whopping $24 billion. Influencer marketing is a key cornerstone of marketing campaigns, but how much do consumers trust influencers and influencer marketing? more

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Health-related advertising claims are held to a higher standard of proof than other claims. For health-related claims, a “reasonable basis” requires advertisers to provide competent and reliable scientific evidence (CARSE). In this episode, your host... more

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The U.S. advertising industry founded the National Advertising Division (NAD) to build consumer trust in advertising and support fair competition in the marketplace. Through this soft law model, responsible brands voluntarily discontinue or modify ch... more

YouTube

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Reviews

5.0 out of 5 stars from 2 ratings
  • Ad Attorneys Listen in!

    Informative, succinct, and entertaining. Thanks!

    Apple Podcasts
    5
    Kcvols
    United Statesa year ago

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Which podcasts are similar to The Ad Watchers?

These podcasts share a similar audience with The Ad Watchers:

1. Strict Scrutiny
2. The Watch
3. The Ezra Klein Show
4. Pod Save America
5. Mike Birbiglia's Working It Out

How many episodes of The Ad Watchers are there?

The Ad Watchers launched 3 years ago and published 10 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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