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TEA Talks | Paid Media and Creative Insights

The Evergreen Agency

Welcome to T.E.A Talks by The Evergreen Agency—a podcast where our expert team dives into the latest in paid media and creative strategy. Each episode unpacks what’s working in paid media, and creative campaigns, delivering practical advice and a fresh perspective on the trends shaping the industry. Whether you’re a business owner, a marketer, or anything in between, T.E.A Talks is your go-to for ... more

PublishesWeeklyEpisodes79Foundeda year ago
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Latest Episodes

This episode of Tea Talks marks a brand new format, and a much greener couch. We're now bringing together our experts across creative, paid search, and paid social in one conversation to give you a more complete picture of what really drives performa... more

Since launching Tea Talks, we’ve had a lot of fun diving deep into the challenges and trends shaping the home, garden, and lifestyle marketing world.

After more than 75 episodes, hundreds of cups of tea, and over 500 hours of watch time across YouTu... more

In this episode of Tea Talks, Aaron and Matt tackle a common misconception in paid media: the expectation that your Return on Ad Spend (ROAS) should increase as you dial up your marketing budget.

The reality? It rarely works that way. The conversati... more

In this episode of Tea Talks, Lu breaks down the latest updates to Google’s Performance Max campaigns rolling out in summer 2025. The team discusses what’s new, why it matters, and what home and garden brands should do next.

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Grow with Evergreen... more

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In this Tea Talk episode, Aaron and Matt break down what Meta’s Advantage Plus audiences actually are, how they work, and what home and garden brands should be doing to get the best results from this new audience targeting system.

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Grow with Eve... more

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In this episode of Tea Talk, Aaron and Lou dive into Microsoft Clarity, a free user behaviour analytics tool that’s gaining popularity among marketers. They explore what it is, how it compares to alternatives like Hotjar, and why it can help any busi... more

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At the halfway point in 2025, the Evergreen creative team sat down to share a behind-the-scenes look at the six most effective creative campaigns produced so far this year. From motion graphics to brand films and video ads, these examples highlight w... more

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In this T.E.A Talks episode, Darren and Archie tackle the question: Should home, garden, and lifestyle brands jump on the latest social media trends, or avoid them? The discussion covers the speed of trends, the impact on reach, and whether joining i... more

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1. Grow with Evergreen | Paid Media and Marketing Podcast

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TEA Talks launched a year ago and published 79 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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