我們聊的,不只是養魚
更是開一間水族店,現實長什麼樣子
—
品範哥從小養魚,一路到就學、工作都在這個領域
開水族店對他來說不是衝動,而是很自然的選擇
但他也說得很直接——
水族產業,沒有大家想像中的浪漫
店家常面對的「專不專業」質疑
還有真正撐著一間店的,不只是賣魚
還有水電、人力、時間,甚至是魚隻的損耗
看起來簡單,其實每一環都在決定能不能走得下去
而在電商越來越方便的現在
實體水族店,靠的是什麼留下客人?
這一集,不只是水族
也是每個把興趣變工作的人,都會面對的現實
—
�... more
這一集,我們邀請到——木柵無毛幫的幫主 Morris
從單純的飼養興趣 到現在經營粉專、影響新手入坑的玩家
他也親眼看見,爬蟲圈這幾年的變化
—
資訊變多了,卻更分散與混亂
少了過去集中討論的氛圍
取而代之的是各說各話
社群與短影音讓更多人入坑
同時,也讓錯誤觀念快速擴散
展覽變多、節奏變快
新手更容易在還沒準備好時就進場
養爬蟲看似簡單,真正的成本卻在後面
時間、經驗、醫療都遠比想像中來得真實
「如果你現在還在問怎麼養,那就不要養」
這不是拒絕,而... more
曾有過那些哭笑不得的瞬間——
型錄不小心拿錯、貨架不能亂動,通路的眉眉角角,都是第一線慢慢學來的經驗。
業務組長小柯跑過國內,也走進海外市場,他看見台灣市場,與海外水族產業之間,截然不同的節奏與樣貌。
最令他印象深刻的,是香港金魚街,即使是平日,街上也依然人潮湧動。不只是一樓店面,二、三樓也坐落許多創新店家與工作室,水草、活體銷售與流通速度快,通路集中 是一個和台灣完全不同的市場型態。
現今市場不再追求「大而有氣勢」,而是逐漸走向精緻化、自動化、便利化。兩棲爬蟲的加入,也讓產業更... more
泰韋第一期podcast上線啦!
這集聊到泰韋歷史淵源,也聊到跑市場的人在想什麼、飼主跟通路在意的差異,還有那些讓人繼續撐下去的小瞬間 。
總經理 陳總的童年記憶不是玩具,而是屋頂上那一缸又一缸的活體,颱風天停電,全家第一件事,是先確認魚的狀況。
從父親那一代開始的水族路,到真正接手公司後,才發現「經營」跟想像差很多。
從研發導向到以團隊與消費者為核心,新舊世代的差異與磨合,慢慢形塑出現在的經營方向。
第一線業務組長 小柯從養魚的興趣出發,一路走到跑市場、面對通路與飼主。比起推銷... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #141 |









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泰韋水物語 launched 2 months ago and published 4 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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