
The idea behind Swim Against The Tide podcast is to meet founders and leaders of businesses who have launched and operate in competitive markets, taking the bigger, more established players head on. It is about exploring what drove them, how their brand stood out, what they had to do to win and what lessons they have learned that they can share with the listeners to hopefully inspire them to take ... more
| Publishes | Weekly | Episodes | 95 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipCareersBusiness | |||

In this episode, Josh Sargent, CEO of UK for CLARK, the business behind the Tom and Polly life assurance brands joins Steve Henry on Swim Against The Tide.
Josh shares his remarkable journey from a working-class upbringing in Gloucestershire and cho... more
Nick Rawlings has spent his career helping ambitious challenger brands compete against some of the biggest names in technology and communications. From taking on BT and Sky during the early days of cable to helping scale Plusnet, Nick has learned wha... more
In this episode of Swim Against The Tide, Steve Henry talks to Heather Matthews, Managing Director of Little’s Chauffeur Drive – a 60-year-old Scottish family business built on trust, service and an obsessive attention to detail.
From its humble beg... more
In this episode of Swim Against The Tide, Steve talks to Mairead Quigley, Head of Product Marketing at Phlo — the digital pharmacy scaling fast in one of healthcare’s most competitive and talked-about spaces.
Mairead shares how Phlo moved from NHS p... more
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A great listen! Inspiring to hear real stories from entrepreneurs and leaders happy to share their stories
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Apple Podcasts | #228 |
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This show spotlights founders and leaders who tackle crowded, competitive markets, revealing how they differentiated their brands, scaled sustainably, and navigated the challenges of growth. Episodes center on founder journeys, product development, brand storytelling, partnerships, fundraising, and practical lessons for building a challenger brand. A recurring thread is culture and leadership as the business scales, with guests spanning pet care, fitness, health, fashion, technology, and food. The format focusing on candid, experience-driven conversations tends to attract listeners who want actionable insights and inspiration from real-world entrepreneurship. A notable strength is the host's emphasis on prioritizing customer trust, bold go-... more
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Swim Against The Tide launched 2 years ago and published 95 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Swim Against The Tide include:
1. Heather Matthews
2. Mairead Quigley
3. Sam Venning
4. Ben Alderton
5. Humphrey Bodington
6. Gillian Ridley Whittle
7. Jay Worthy
8. Sahil Verma
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