普拉瑞斯是深耕塑橡膠產業的整合行銷公司,旗下的普拉抱報是台灣最大的塑膠與橡膠機械製造產業B2B 媒體。 《塑塑聽普拉》是由 普拉瑞斯 製作的專業 Podcast 節目,結合產業深度與故事溫度,延續《普拉抱報》的媒體角色,鎖定台灣製造業與 B2B 行銷主力,打造最具影響力的產業音頻平台。 🔹 每週三更新,累積錄製 168 集以上 🔹 訪問超過 50 家企業、55 位產業領袖 ----------- 普拉智匯快報📖:快速掌握品牌行銷與貿易要點 PRM環球聚焦🌎:每年親自參加六場國際展覽,第一手掌握全球市場脈動 普拉之星專訪⭐:聚焦企業精英的成長故事與實戰經驗 領袖之聲論壇💡:與產業領袖對談,探索策略與未來趨勢 ------------ 📖訂閱普拉抱報 長知識>>polaris.pse.is/453dbl 👀逛逛粉絲專頁 樂暢談>>polaris... more
Publishes | Weekly | Episodes | 189 | Founded | 3 years ago |
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Language | Number of Listeners | Categories | BusinessMarketing |
延續上集的討論,當排名不再是唯一指標,品牌要如何讓內容被引用、被傳播、被買家記住?
從建立案例資料庫,到運用AI將文章升級為多平台、多語系資產。本集揭開 SEO進化為內容策略核心 的關鍵思維,助品牌在AI時代持續脫穎而出!
🤖 AI助力:用AI把60分的文章提升到80分,讓結構更清晰、條列更具體、更容易被引用。
📊 成效調整:不只看流量和排名,更要觀察AI搜尋中的引用率與轉換。
📝 一文多用:同一份內容可轉換成社群貼文、影片、電子書,甚至多語系,效益最大化。
🗂️ 建立機制... more
SEO真的過時了嗎?🤔
在AI搜尋崛起的時代,品牌該怎麼做才能保有競爭力?本集就讓我們由內容策略師 Amy來告訴你:其實沒有那麼複雜!只要基礎做好、制定策略、善用科技,就能在AI新時代,讓品牌持續被看見 !
🤖 科技輔助:AI是助力,不是替代
💡 明確的計畫:盤點資源,依據人力與預算,制定可行方案
🗺️ 提前卡位:AI搜尋勢必超越傳統搜尋,提前佈局才能搶先曝光
👉 SEO沒有終點,而是內容專業的全新起點!
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本集《塑塑聽普拉》邀請sIS 形象顧問 施宜榛(施施),出身台南在地蔬食品牌【天心岩蔬食餐廳】的餐廳二代她分享如何在走向個人事業的過程中,以目標對齊與機制運作為先,取代情緒拉扯。最終將個人天賦轉譯為可規模的專業服務。
🧠 心態校準:不接班不是叛逆,是策略升級的起點
🗣️ 天賦變資產:把天賦做成產品,二代的商業邏輯
🧭 邊界 SOP:「員工+子女」邊界 SOP,親情修復
🧩決定目標:穩住自己 → 以成果說服 → 給予明確肯定 →相信自己
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LINE@|https://... more
助理一直離職、行銷做不完?2025 年,你可以靠 AI 新員工 來解決!這集邀請普拉瑞斯綠色飛行員 Jason,分享如何用 AI 打造「永不離職的行銷部」:不只幫你整理知識庫、天天自動發文,還能在 SEO 與 AEO 的新時代,讓品牌持續被看見。
🧑💻 AI 當新員工:不是工具,而是 24 小時待命的行銷助理
📂 資料變資產:AI 幫你整理雲端知識庫,記憶交給它、人專注思考
📱 AI 小編上線:每天自動產出社群貼文,品牌經營不再斷線
🔍 SEO 還夠力嗎? AEO 時代來... more
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把專業艱深的SEO、行銷知識,轉化爲簡單易懂,真有你們的!
謝謝你們提供的內容! 很有趣,期待下一集喔!
相當體貼,用聽的感受很好,深入淺出的介紹塑橡膠的產業新聞和行銷知識,很是喜歡!
生動有趣的解說數據,真期待下一集。
專業又創新 電子報結合影音 讓讀者更方便取得資訊
期待下一期
非常棒的節目讓我們「塑塑」了解橡塑膠產業
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塑塑聽普拉 launched 3 years ago and published 189 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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