Storydriven Marketing: The B2B brand storytelling podcast
Helena MerschdorfThis show helps B2B brands like yours understand how to use brand storytelling as a messaging strategy to earn your audience’s attention and build brand awareness, authority and trust. So you can: - Build a community - Drive revenue for your organisation - And become your customers obvious choice We dive deep into topics like brand storytelling, narrative positioning, story driven marketing, and b... more
| Publishes | Twice monthly | Episodes | 13 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
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Latest Episodes
In this episode, I break down the key differences between your brand story, your content, and your copy, and how they all need to work together to effectively build your brand.
Topics include:
* What your brand story should (and shouldn't) inc... more
In this episode, I chat about why vulnerability matters now more than ever in B2B marketing (hello, ChatGPT), and how to embrace vulnerability in your content without venturing into the awkward zone of oversharing.
Topics include:
* What does "... more
In this episode, I chat about how the internet and social media has impacted traditional advertising and brand reach in the last two decades, and how adopting a media company attitude for your businesses can help you come out on top in 2023.
Topics... more
In this episode, I discuss how to effectively scale your organisation (and build your personal profile) with thought leadership content
Topics include:
* How to give your audience a high ROI per unit of time they invest in consuming your conten... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #213 |  Finland/Business/Marketing |
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Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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| Professions | Age Range | Household Income | |||
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1. Crime Junkie
How many episodes of this podcast are there?
this podcast launched 4 years ago and published 13 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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