Rephonic
Artwork for Sports Marketing Machine Podcast

Sports Marketing Machine Podcast

Jeremy Neisser
Group Sales
Ticket Sales
Sports Marketing
Meta
Personalization
Cognitive Load
Theme Nights
Fan Experience
Revelocity Sports
Customer Service
Email Outreach
Lead Generation
Outsourcing
Renewal Rate
Email Marketing
Lifecycle Email
Trade (marketing Practice)
Amazon
Brand Awareness
Experience Economy

If you're a sports executive or digital marketer working to fill seats, drive ticket sales, and grow your fan base, the Sports Marketing Machine Show is for you! Award-winning sports marketing veteran host, Jeremy Neisser brings with him over 21 years of experience in sports marketing and shares We'll cover all aspects of marketing including digital advertising, social media strategy, branding, cu... more

PublishesWeeklyEpisodes174Founded3 years ago
Number of ListenersCategories
MarketingBusiness

Listen to this Podcast

Artwork for Sports Marketing Machine Podcast

Latest Episodes

Send us Fan Mail

Most teams push mini plans hard from October through March, then go silent the moment the season starts — right when they're creating new fans at every home game. In Episode 174, Jeremy Neisser makes the case that your warmest mini ... more

Send us Fan Mail

Most sports teams know exactly who their fans are — the fireworks families, the premium buyers, the last-minute deal seekers — and still send every one of them the same email blast. In Episode 173, Jeremy Neisser uses a simple ice c... more

YouTube

Send us Fan Mail

Your promotions page is live, but half your nights are just names — "Taylor Swift Night," "Oil Field Appreciation Weekend" — with no details. A promotion with no details doesn't sell tickets, even when the night itself is great. 

I... more

YouTube

Send us Fan Mail

Email is the channel sports teams use the most and get the least out of. In Episode 171, Jeremy Neisser breaks down why batch-and-blast sending leaves money on the table — 70 to 75% cart abandonment, 80 to 85% of single-game fans ne... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Recent Guests

Steve Robinson
Chief Marketing Officer, Chick-fil-A
Chick-fil-A
Episode: 165 - You’re Behind Pace — Now What?
Brian Coe
Executive involved in ticket sales and marketing for the Wilkes-Barre/Scranton Penguins
Wilkes-Barre/Scranton Penguins
Episode: 162 - How the Wilkes-Barre/Scranton Penguins Increased Ticket Sales by 22% by Making It Easier to Buy
Tom Rupp
Co-founder of Revelocity Sports
Revelocity Sports
Episode: 161 - Connected Marketing: What It Actually Looks Like with Tom Rupp

Host

Jeremy Neisser
Host of the show; veteran sports marketer with extensive experience in driving ticket sales and fan engagement.

Reviews

5.0 out of 5 stars from 22 ratings
  • Jeremy knows his stuff!

    If this podcast was a baseball player, it would be a 5 tool player. Each episode is packed with such great information, I suggest listening while taking notes. It’s that helpful.

    Apple Podcasts
    5
    Viking1869
    United Statesa year ago
  • Simply the best!

    You can tell this guy knows his stuff! Sports isn’t even my field but his marketing tips are so relatable and relevant I feel like anyone can use them. Can’t wait to see what tricks of the trade he shares next!

    Apple Podcasts
    5
    CJNeis
    United States3 years ago
  • Great content

    Love this podcast. Jeremy does a great job of presenting smart digital marketing strategies specifically for the sports industry. In my experience, he’s sharing info that you can only get from years of experience in the front office.

    Apple Podcasts
    5
    ChaseSchlachter
    United States3 years ago
  • Great Instant Value- Implement Right Away

    Good information for sports teams trying to sell more tickets - highly recommend

    Apple Podcasts
    5
    Jeepin'Jen
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Hosts consistently focus on revenue impact over vanity metrics.
Guests provide practical insights and case studies that teams can replicate.
Makes complex ideas actionable with clear frameworks.
Shows a deep command of sports marketing tactics and real-world application.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

162 - How the Wilkes-Barre/Scranton Penguins Increased Ticket Sales by 22% by Making It Easier to Buy
Q: What's next after adopting FEVO—what other improvements are you exploring?
We're looking at adding more payment options like Apple Pay and Google Pay, exploring AI chat and automation to support front-office staff, and expanding personalized, data-driven marketing—while preserving the personal touch.
162 - How the Wilkes-Barre/Scranton Penguins Increased Ticket Sales by 22% by Making It Easier to Buy
Q: What measurable results did you see after implementing FEVO alongside Ticketmaster?
We saw a shift from a 60/40 split to 67/33 in FEVO share for direct website sales, a 22% overall increase in individual website sales, and FEVO growing 111% in sales year over year.
162 - How the Wilkes-Barre/Scranton Penguins Increased Ticket Sales by 22% by Making It Easier to Buy
Q: Brian, what led you to rethink the traditional buying process and pursue a simpler checkout?
There were personal experiences as a buyer and observations about the friction across multiple screens; FEVO offered a streamlined, on-site solution that kept buyers on the Penguins' site and could scale from group to individual sales.
161 - Connected Marketing: What It Actually Looks Like with Tom Rupp
Q: What should be the first thing a marketing director checks after listening to this episode?
Ensure the ticketing platform has a pixel and that ticketing, shop, and website share consistent Meta pixels, then pursue a basic digital audit to locate gaps.
161 - Connected Marketing: What It Actually Looks Like with Tom Rupp
Q: What does crawl look like when teams start to connect their data and platforms?
Crawl means basic data syncing and pixel placement on key properties; build a foundation so data can flow, with gradual steps toward automation.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Sports Marketing Machine Podcast

What is Sports Marketing Machine Podcast about and what kind of topics does it cover?

A practical, battle-tested look at selling sports tickets and growing fan engagement, with a focus on group sales, checkout optimization, theme nights, and fan experience. Episodes blend real-world case studies with repeatable playbooks—from reducing friction in the purchase path and personalizing outreach to designing memorable event experiences and effective outsourcing. The host consistently emphasizes revenue impact, measurable outcomes, and long-term fan relationships, often illustrating concepts with concrete team examples and step-by-step frameworks. A standout trait is the emphasis on actionable clarity over hype, making it valuable for teams, venues, and marketers aiming to move ticket sales and loyalty forward in a measurable way.... more

Where can I find podcast stats for Sports Marketing Machine Podcast?

Rephonic provides a wide range of podcast stats for Sports Marketing Machine Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Sports Marketing Machine Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Sports Marketing Machine Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Sports Marketing Machine Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Sports Marketing Machine Podcast?

Rephonic provides comprehensive predictive audience data for Sports Marketing Machine Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Sports Marketing Machine Podcast have?

To see how many followers or subscribers Sports Marketing Machine Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Sports Marketing Machine Podcast?

These podcasts share a similar audience with Sports Marketing Machine Podcast:

1. The Weekly Show with Jon Stewart
2. Buying Sandlot: The Business of Youth Sports

How many episodes of Sports Marketing Machine Podcast are there?

Sports Marketing Machine Podcast launched 3 years ago and published 174 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Sports Marketing Machine Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Sports Marketing Machine Podcast?

Rephonic pulls ratings and reviews for Sports Marketing Machine Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Sports Marketing Machine Podcast?

Rephonic provides full transcripts for episodes of Sports Marketing Machine Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Sports Marketing Machine Podcast?

Recent guests on Sports Marketing Machine Podcast include:

1. Steve Robinson
2. Brian Coe
3. Tom Rupp

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days