
Smart Beauty is a podcast for beauty business owners (particularly female founders) who are looking for tips on how to hone their brand voice and the story behind it – or anyone who's just curious about business and branding. It's hosted by Viola Levy, journalist and founder of copy-led branding agency Smart Beauty Creative. We also sit down with guests from some of the industry’s leading and disr... more
| Publishes | Weekly | Episodes | 62 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ArtsBusinessFashion & Beauty | |||

Dr Olivia Ahn is the co-founder of Fluus, the world's first flushable, microplastic-free period pad. A medical doctor turned entrepreneur, she built the company alongside her partner Aaron Koshy after they met at Imperial College London. What started... more
Holly Brooke and Joely Walker met in a Leeds nightclub at 16. Nearly two decades later, they've launched We Are Regular — a supplement brand on a mission to break the stigma around constipation.
In this episode, we talk about Holly's 17 years of chr... more
In this episode, Viola is joined by Roxie Nafousi – bestselling author, manifestation coach, and founder of fragrance brand Alia – to talk about her pivot from books to beauty, and why it's been so much harder than she expected. Roxie opens up about ... more
This episode is a live recording from British Beauty Week 2025, where we hosted a panel discussion at Tallulah Lingerie exploring the beauty archetypes of the princess and the witch, and what they reveal about women, aging, power, and self-expression... more
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I listen to a lot of podcasts and Viola is a brilliant host. She’s a thoughtful interviewer who gives the guest room to speak, and asks insightful questions. I love learning new stuff about the beauty industry from this podcast.
I’m a PR coach whose community is made up of majority beauty/wellness female founders, and I am always looking for resources to recommend them! I love the diversity of guests, the energy, the support, and feel so aligned with this community!!
@gloriachoupr
One for the beauty fans! Loved listening to the Smart Beauty Podcast. Particularly enjoyed your discussion on fragrance marketing with Olfiction!
I’ve recently decided to start my own brand and have been doing as much research on branding and copy as I can whenever I have time. Viola’s insights into happenings in the beauty industry are really interesting, and even though I’m not in the beauty space, it has been interesting to hear her perspective. I started with the episode on Huda Beauty’s brand revamp and found it really intriguing. I like that the episodes are short enough to listen while multitasking (my favorite) but long enough to ... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #175 | |
Apple Podcasts | #246 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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Smart Beauty launched 3 years ago and published 62 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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