
專屬醫療人的數位轉型導航《山姆行銷人科技週報》 是資深行銷人Samuel Kuo發起,具前瞻性的 Podcast 頻道。 在醫療產業這個高度受限、資訊更迭卻極快的領域,我們深知從業人員常面臨「新科技看不懂、廣告法規跟不上、行銷手法難應用」的痛點。本頻道旨在成為醫療行銷人的「資訊濾鏡」,將複雜的全球科技趨勢轉化為可落地、具合規思維的行銷洞察。 -- Hosting provided by SoundOn
| Publishes | Weekly | Episodes | 5 | Founded | a month ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | BusinessMarketing |

本週 AI 科技圈精彩萬分!從 OpenAI 推出個人財務管理功能,讓 AI 從「工具」升級為「顧問」,啟發我們思考如何將 AI 應用於提供「患者顧問式服務」。接著,YouTube 推出臉部識別偵測以防止深偽影片,直接點出「真實性」將成為醫療等高信任度產業的核心競爭力。最戲劇化的案例是 Claude AI 成功協助用戶找回遺失 11 年、價值 40 萬美元的比特幣錢包,證明 AI 在「解決長期無解的困境」方面具有巨大價值。此外,Codex 支援隨時隨地工作 也預示著診所應建立「隨時隨地服務患者」... more
1. AI 不是來取代人的,是來增強人的:企業主別再想著裁員,要想著如何讓團隊戰力翻倍
2. 市場定位決定獲利能力:找到你的藍海市場,別跟巨頭硬碰硬
3. 供應鏈就是機會鏈:趨勢起來時,整個生態系都有商機
4. AI 降低試錯成本:但真正的競爭力在於策略洞察,不是執行速度
5. 超精準個人化行銷時代來臨:在精準與隱私之間找平衡,用信任建立長期關係
AI 浪潮已經不是未來式,而是現在進行式。每個企業、每個行銷人都必須思考:我要如何用 AI 創造更大價值?我的不可取代性在哪裡?
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本集節目將帶您快速掌握五大 AI 科技新聞,並從在醫療行銷領域深耕的專業角度,解析這些技術發展對行銷業務的實際影響,以及行銷人該如何把握機會。1
本週重點內容:
• GPT-5 多模態整合:實現文字、圖片、語音、影片的無縫整合,將影音內容生產效率從 3-5 天壓縮至 1-2 小時,特別能讓中小型診所負擔起專業的影音行銷。1
• Google Gemini Pro 深度整合 Google Ads:引入「動態創意優化」,系統能即時根據用戶行為調整廣告內容。這將使廣告投放進入「AI 之間的競爭... more
本週的AI圈風暴來襲,主持人 Samuel 將為醫療行銷人深度解讀六大關鍵新聞,告訴你如何將技術衝擊轉化為診所業績的成長策略:
• 設計民主化來臨: Anthropic 推出 Claude Design,用對話直接生成 App 原型、簡報、Landing Page,徹底顛覆設計流程,讓小型診所也能擁有大品牌的視覺質感。
• 成本與門檻雙降: 中國 DeepSeek-V4 開源,提升 AI 代理人(Agent)的執行能力,並結合「農電共生」技術,預示未來 AI 運算成本將持續大跳水。
• ... more
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Apple Podcasts | #209 |
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山姆行銷人科技週報 launched a month ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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