Selling in the Paddock
Georgia StormontSelling in the Paddock is a podcast about real sales in agriculture. Hosted by Georgia Stormont, The Ag Sales Coach, it cuts through the noise and gets to the point—how to sell better, lead stronger, and get results. Guests include Paul Roos, AFL premiership coach turned leadership consultant, and Troy Williams, CEO of the National Farmers’ Federation, plus top ag reps, buyers, and business owners... more
| Publishes | Weekly | Episodes | 76 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
Selling in Agriculture Starts with Authenticity, Empathy and the Long Game
In this episode of Selling in the Paddock, Georgia sits down with Ged Sippel, Head of Vegetable Seeds at Syngenta, responsible for Australia, New Zealand, Japan, Korea and Ta... more
What separates a good agricultural salesperson from a great one?
According to Danny Thornton from Agreva, it starts with understanding the value you bring.
In this episode of Selling in the Paddock, Georgia Stormont sits down with Danny at Hort Con... more
Recorded live from Hort Connections 2026, Georgia sits down with Paul Crack from Yara Australia to discuss the challenges and opportunities facing Australian growers and the critical role nutrition plays in producing high-quality crops.
With rising ... more
In this episode of Selling in the Paddock, recorded live at Hort Connections 2026, Georgia catches up with Jo Van Niekerk and Adrian Hart from Boomaroo Nurseries to discuss what it takes to support Australian growers in an increasingly complex enviro... more
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- Awesome Podcast
Being a guest on Selling in the Paddock was an absolute pleasure. Georgia Stormont brings incredible energy, genuine passion and a deep commitment to elevating sales in agriculture. She asks sharp, thoughtful questions that spark real conversations—not surface-level soundbites—and creates an environment where guests can truly add value.
If you care about practical sales insights, authenticity and learning from people who live and breathe the Ag sector, this podcast is a must-listen.
Apple Podcasts5Darren Mitchell ESL
Australia6 months ago
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Apple Podcasts | #37 | Australia/Business/Marketing |
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Frequently Asked Questions About Selling in the Paddock
What is Selling in the Paddock about and what kind of topics does it cover?
A practical, no-nonsense show focused on real-world sales and leadership in agriculture. Episodes consistently center on how reps build trust with farmers, navigate seasonal dynamics, and apply data or technology to improve decisions in the paddock. Guests range from growers and farm operators to sales leaders and agribusiness innovators, often discussing relationship-driven selling, practical ROI, and team development. The host's emphasis on authenticity, actionable takeaways, and the human side of ag sales helps listeners translate insights into better conversations, stronger partnerships, and measurable farm outcomes. The format often blends field anecdotes with tactical advice—ideal for professionals seeking concrete strategies and a gr... more
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How many listeners does Selling in the Paddock get?
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Which podcasts are similar to Selling in the Paddock?
These podcasts share a similar audience with Selling in the Paddock:
1. Straight Talk with Mark Bouris
2. Triple M Rocks Footy AFL
3. Regenerative Agriculture Podcast
4. The Diary Of A CEO with Steven Bartlett
5. Hamish & Andy
How many episodes of Selling in the Paddock are there?
Selling in the Paddock launched a year ago and published 76 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Selling in the Paddock?
Recent guests on Selling in the Paddock include:
1. Jono Davey
2. James Turtle
3. Jared Clarke
4. Jess Weiss
5. Debbie Feyh
6. Nathan Hrnicek
7. Isabella Thrupp
8. Pat Owens
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.