The Unofficial TikTok Shop Podcast with Jordan West

Jordan West

E-Commerce

Tiktok Shop

Social Commerce

Influencer Marketing

Email Marketing

Cash Flow

Paid Advertising

Social Commerce Club

Repeat Purchases

Customer Retention Strategies

AI Tools

Profitability

Apparel Industry

Video Marketing

Customer Lifetime Value

Product Development

Cannabis Cigars

Amazon

Marketing Strategy

E-Commerce Growth

The Unofficial TikTok Shop Podcast with Jordan West is the go-to show for brands and marketers who want to understand TikTok Shop and use it to drive real revenue. I’m Jordan West, founder of Social Commerce Club, one of the largest TikTok Shop agencies in North America. My team works with some of the biggest brands on TikTok Shop, and on this podcast I break down what’s working right now: TikTok ... more

Publishes	Daily	Episodes	701	Founded	6 months ago
Number of Listeners		Categories	MarketingBusiness

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Latest Episodes

Your Creators Aren’t Lazy — Your Incentives Are Broken

🚀 Join my TikTok Shop OS MastermindClick here: bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newslette... more

27 Feb 2026 • 55 min

YouTube

Why TikTok Shop Brands Can’t See Their Real Profit

25 Feb 2026 • 25 min

YouTube

TikTok Shop “Funded Promos” Explained: Get Lift Without Cutting Price

20 Feb 2026 • 8 min

How To Pay TikTok Shop Creators The Right Way In 2026

19 Feb 2026 • 10 min

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Number of Listeners

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TikTok Shop - Affiliate AcademyAAHQ

Recent Guests

Fernando Campos

E-commerce veteran with over 11 years of experience and founder of Hive HQ

Hive HQ

Episode: Why TikTok Shop Brands Can’t See Their Real Profit

Joe Putnam

Founder of Conversion Engine, an agency that helps e-commerce brands with their meta ads

Conversion Engine

Episode: The Emotional Mistake Killing Modern Advertising

Mehmet Can Ilker

Co-founder of Ethnic Living, an e-commerce brand specializing in high-ticket furniture and home decor.

Ethnic Living

Episode: This Is Why Trends Kill Businesses

Zohaib Ratu

Expert in affiliate and TikTok shop growth

Refundle

Episode: AI Content Is Dying & Creators Are Taking Over

Yash Chavan

Founder and CEO of Saral, an influencer marketing platform

Saral

Episode: Influencer Marketing Is Broken — Here’s the Fix

Jay Myers

Co-founder of Bold Commerce and e-commerce veteran since 1998

Bold Commerce

Episode: Why Your DTC Subscription Model is Broken (and How to Fix It)

Caleb Alvarez

Founder and CEO of Shadowlight Studios

Shadowlight Studios

Episode: The Organic Marketing Expert For DTC Brands - Stop Wasting Money On Testing Ads

Bora Mutluoğlu

Co-founder at Reacher, previously grew up around Apple and Steve Jobs.

Reacher

Episode: How To Build A Creator Army Completely Automated New AI Tool

Scott Desgrosseilliers

Founder and CEO of Wicked Reports, a marketing attribution platform specializing in e-commerce.

Wicked Reports

Episode: The Top 5 AI Tools For Ecommerce And How To Use Them

Host

Jordan West

Host of the show and founder of Social Commerce Club, Jordan West focuses on actionable insights for brands and marketers looking to leverage TikTok Shop effectively. With extensive experience in the field and a deep understanding of social commerce dynamics, he guides listeners through strategies for maximizing revenue on platforms like TikTok.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts	#108	South Korea/Business/Marketing
Apple Podcasts	#212	United Arab Emirates/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

This Is Why Trends Kill Businesses

Q: What is your secret to scaling?

Focus on what we love in Ethnic Living, genuinely enjoy selling the products, and obsess over quality.

The Emotional Mistake Killing Modern Advertising

Q: What is your advice to brands right now to get through this?

Investing more in creative production is essential for brands struggling in the current market.

You’re Losing 40% of Sales (And Don’t Even Know It)

Q: How many creators do you recommend each month generating content for your brand to be able to scale?

We recommend at least sampling 100 to 200 creators, expecting 3 to 5 videos per creator.

You’re Losing 40% of Sales (And Don’t Even Know It)

Q: What does it take to be approved for subscription orders through TikTok Shop?

You'll need to go through certain hoops, including achieving a minimum level of orders before unlocking subscription features.

How to Find High GMV Affiliates for Your Brand (On Autopilot)

Q: What qualifications for creators do you recommend regarding engagement and GMV?

For experienced shops, focusing on GMB (Gross Merchandise Value) is essential over engagement rates.

Audience Metrics

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Listeners per Episode
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Frequently Asked Questions About The Unofficial TikTok Shop Podcast

What is The Unofficial TikTok Shop Podcast about and what kind of topics does it cover?

Offering a rich exploration of the dynamic world of social commerce, this show focuses on TikTok Shop as a pivotal channel for brands looking to enhance their revenue streams. With a primary emphasis on creator-led strategies, it delves into various topics including affiliate programs, storefront optimization, and live shopping tactics, providing brands with actionable insights tailored for a changing landscape. Unique elements include detailed discussions on proven strategies employed by notable brands and the integration of innovative marketing techniques that can drive visibility and engagement effectively. The content is particularly useful for marketers and business owners eager to capitalize on TikTok's influence in e-commerce.

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How many listeners does The Unofficial TikTok Shop Podcast get?

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What are the audience demographics for The Unofficial TikTok Shop Podcast?

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How many subscribers and views does The Unofficial TikTok Shop Podcast have?

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Which podcasts are similar to The Unofficial TikTok Shop Podcast?

These podcasts share a similar audience with The Unofficial TikTok Shop Podcast:

1. TikTok Shop - Affiliate Academy

How many episodes of The Unofficial TikTok Shop Podcast are there?

The Unofficial TikTok Shop Podcast launched 6 months ago and published 701 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Unofficial TikTok Shop Podcast?

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What guests have appeared on The Unofficial TikTok Shop Podcast?

Recent guests on The Unofficial TikTok Shop Podcast include:

1. Fernando Campos
2. Joe Putnam
3. Mehmet Can Ilker
4. Zohaib Ratu
5. Yash Chavan
6. Jay Myers
7. Caleb Alvarez
8. Bora Mutluoğlu

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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