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Artwork for Retail Edit

Retail Edit | Actionable Advice to Grow and Scale Your DTC Retail Business

Kristin Engen
Retail Strategy
Retail
DTC Brands
Entrepreneurship
Direct-To-Consumer
SMS Marketing
Retail Buyers
Marketing
DTC Strategy
Ecommerce
DTC Strategies
Negotiation
Buyer Psychology
Community Building
Target
Consumer Intelligence
Email Marketing
Perspective Taking
Retail Industry
Sales Data

Most "retail experts" got lucky once and turned it into a course.I spent 15 years as a Fortune 50 buyer managing a $4 billion portfolio—saying yes or no to Disney, Microsoft, P&G, and hundreds of scrappy startups.Now I'm actively helping brands close 7-figure retail deals using the exact frameworks I used as the gatekeeper.I don't guess what buyers want. I WAS the buyer for 15 years. Now I'm the s... more

PublishesWeeklyEpisodes25Founded9 months ago
Categories
EntrepreneurshipBusinessMarketing

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Artwork for Retail Edit

Latest Episodes

You've seen it.

The Ulta launch party. The Target end cap. The Costco pallet photo.

And something inside you lit up.

That's the seduction working exactly as intended.

But here's what nobody in your founder community is going to say:

The launch m... more

There are founders who chase retail.

And there are founders who architect it.

If you’re saying “prestige” — but your first big anchor is a convenience play—yeah, we need to talk.

In this episode, I break down the real difference between Costco and... more

You landed the retail deal. Your product made it to shelves—or the site. You celebrated, exhaled, and then... nothing.

Here's the truth most brands miss, babe: Placement gets you a seat at the table. Performance determines whether you're still there... more

If you’re walking into buyer meetings armed with a beautiful brand story and still not getting the “yes,” this episode is your wake-up call. Because retail buyers aren’t looking for the best product — they’re looking for the safest bet.

In today’s e... more

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Host

Kristin Engen
A former Fortune 50 retail buyer with 15 years of experience managing a $4 billion portfolio. Now serves as Chief Commercial Officer, providing actionable insights for brands aiming to enter retail.

Reviews

5.0 out of 5 stars from 12 ratings
  • This….This is what the world needs! I cannot wait!

    I have know Kristin for some time and followed her career. Let me tell you…. She knows her stuff! She is absolutely the real deal and will teach you the game! If you are new to retail (I’m talking…you aren’t Target, Nordstroms, or Whole Foods), you need this podcast.

    She has seen it all, done it all, and understands how to successfully navigate the retail world! There is a reason why people call her to get ready for approaching the big boys in the industry!

    Cannot wait to listen to the podcast ... more

    Apple Podcasts
    5
    KyraMVS
    United States8 months ago
  • So pumped for this!!!!

    Beyond the fact that Kristin has the most buttery soft voice that’s just a joy to listen to on a podcast, she also has the juiciest insider tips when it comes to getting a piece of the retail pie. So grab a spoon and tune in.

    Apple Podcasts
    5
    NadineHanafi
    United States8 months ago
  • Obsessed with everything this woman touches 🤩

    Been following Kristin now for a while and am so thankful our paths crossed. She just “gets” it when it comes to retail business. I’ve had 2 calls with her and furiously take notes because she is full of secrets and insights that have helped me in the marketing / strategy realm. If you’re trying to make a splash with your DTC retail brand, Kristin is your girl!

    Apple Podcasts
    5
    HannahCSzabo
    United States8 months ago
  • The Podcast We’ve Been Waiting For!

    So excited for this podcast. As someone who’s only been in online sales, Kristin’s guidance has been instrumental in taking us from e-commerce to retail. She’s got a lifetime of experience and it’s amazing to have someone with this type of knowledge to tap into!

    Apple Podcasts
    5
    ena.vee
    United States8 months ago
  • She is finally telling all her Secrets!

    I’ve been waiting for this to drop for so long! I know this is going to be a great series. Anyone looking to get into retail… this lady knows all the secrets and she’s spilling it! Listen up!

    Apple Podcasts
    5
    Lisa's work iPhone
    United States8 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host's engaging storytelling and relatable anecdotes resonate well with audiences, making complex topics more accessible.
Many acclaim the unfiltered nature of the content, feeling that it delivers genuine strategies rather than theoretical concepts.
Listeners appreciate the actionable advice and practical insights shared by the host, emphasizing her expertise and real-world experience in retail.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Retail Edit

What is Retail Edit about and what kind of topics does it cover?

This podcast serves as an indispensable resource for founders aiming to navigate the complexities of retail. It highlights actionable insights drawn from the host's extensive experience as a former Fortune 50 retail buyer, offering a unique perspective that blends branding with buyer psychology. Episodes address crucial topics such as retail strategy, brand positioning, consumer needs, negotiation skills, and the operational realities often overlooked in the retail space. The focus is on providing unfiltered advice that equips brands with the knowledge to succeed in retail partnerships, making it particularly valuable for entrepreneurs within the direct-to-consumer segment. Overall, the content is likely to resonate with listeners who are l... more

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How many listeners does Retail Edit get?

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What are the audience demographics for Retail Edit?

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How many subscribers and views does Retail Edit have?

To see how many followers or subscribers Retail Edit has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Retail Edit?

These podcasts share a similar audience with Retail Edit:

1. Retail Remix

How many episodes of Retail Edit are there?

Retail Edit launched 9 months ago and published 25 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Retail Edit?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Retail Edit?

Rephonic pulls ratings and reviews for Retail Edit from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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