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Responsive Lab Podcast

Virtuous Software
Fundraising
Nonprofit Technology
Nonprofit Sector
Generosity
Artificial Intelligence
Technology In Nonprofits
Donor Engagement
Digital Transformation
Microsoft Philanthropies
Philanthropy
Donor Communication
Donor Retention
Fundraising Technology
Marketing Automation
Monthly Giving
Benchmarking
Giving Experience Research Study
Hackathons
Nonprofit Growth
Homelessness

Welcome to The Responsive Lab, presented by Virtuous. In this podcast, we're exploring how nonprofits leverage technology to deepen donor engagement. Join us in the lab as we mix innovation with impact, tackling challenges and discovering new possibilities for the nonprofit sector.

PublishesTwice weeklyEpisodes158Founded8 years ago
Number of ListenersCategories
Non-ProfitBusinessEducation

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Artwork for Responsive Lab Podcast

Latest Episodes

In this special episode of The Responsive Lab, Carly and Scott bring you the closing keynote from the 2025 Responsive Nonprofit Summit. Victoria Harrison, co-founder of Charity: Water, shares how they created an in-person, immersive storytelling expe... more

In this episode of The Responsive Lab, co-hosts Carly Berna and Scott Holthaus sit down with fundraising powerhouse Tammy Zonker to talk about her new book, Calling All Heroes. Tammy brings 25+ years of experience and over $1B raised to the conversat... more

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In this special episode of The Responsive Lab, Brady Josephson (Charity:Water), Chris Barlow (Beeline Marketing), and Matt Scott (CauseMic) tackle the three most common mistakes nonprofits make in marketing and engagement and how to avoid them.   ... more

In this special episode of The Responsive Lab, John and Becky, co-founders of We Are For Good, talk movement-building from the stage at the Responsive Nonprofit Summit 2025.   John and Becky share their deeply practical framework for moving from ... more

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Recent Guests

Victoria Harrison
Co-founder of Charity Water and leader in nonprofit storytelling and engagement.
Charity Water
Episode: EP 60: The charity: water Experience Lab: Our Bet on In-Person, Immersive Storytelling with Viktoria Harrison
Tammy Zonker
Nonprofit fundraising expert, author of "Calling All Heroes," passionate about human-centered fundraising practices.
Fundraising Transformed
Episode: EP 59: Calling All Heroes: Bridging the Divide in Modern Fundraising with Tammy Zonker
Chris Barlow
Founder and Customer Happiness Director at Beeline
Beeline
Episode: EP 58: Top 3 Digital Marketing Mistakes You’re Probably Making and How to Fix Them with Chris Barlow, Brady Josephson, and Matt Scott
Matt Scott
CEO of CauseMic
CauseMic
Episode: EP 58: Top 3 Digital Marketing Mistakes You’re Probably Making and How to Fix Them with Chris Barlow, Brady Josephson, and Matt Scott
Russell James
Professor and expert in charitable giving
Texas Tech University
Episode: EP 56: Starting a Planned Giving Program That Lasts with Russell James
Missy Gale
Owner of M. Gale, a consulting firm based in Fort Worth, Texas.
M. Gale
Episode: EP 55: How to Manage your Mid-Major/Major Donor Portfolios for Real Results with Gail Perry, Missy Gale, and Andrew Olsen
Andrew Olsen
Executive Vice President of Fundraising Solutions at DickersonBakker, a consulting firm providing capital campaign and major gift services.
DickersonBakker
Episode: EP 55: How to Manage your Mid-Major/Major Donor Portfolios for Real Results with Gail Perry, Missy Gale, and Andrew Olsen
Javan Van Gronigen
Creative director and founder of Fifty & Fifty and Donately
Fifty & Fifty, Donately
Episode: EP 54: Breaking Down the 2025 Nonprofit Peer Report: Strategy, Systems, and Storytelling with Javan Van Gronigen
Brynne Krispin
Founder of Cause Focus, an agency focusing on social media and content strategy for nonprofits
Cause Focus
Episode: EP 46: Empathy-Driven Social Strategy for Nonprofits with Brynne Krispin

Hosts

Scott
One of your hosts, actively engaged in discussions surrounding nonprofit strategies and donor engagement.
Carly
Your other host, focused on enhancing nonprofit communication and engagement strategies.

Reviews

4.8 out of 5 stars from 20 ratings
  • The right content and the right time!

    The first episode of this podcast did a great job addressing the current trends we’re seeing in the nonprofit sector. The discussion was both relevant and practical, offering valuable insights into how organizations can approach these shifts strategically. It’s refreshing to hear content that’s so in tune with the evolving landscape. I’m excited to see how future episodes dive deeper into these topics and help us continue navigating the path forward.

    Apple Podcasts
    5
    ColoradoRock
    United Statesa year ago
  • Best in the Fundraising Field

    I just found this and I’m binge-listening. It’s a tremendous resource for executives as well as fundraisers. Thoughtful people, helpful information. Highly recommend!

    Apple Podcasts
    5
    Hisclayjar
    United States6 years ago
  • Game changing tips for nonprofits

    Just found your podcast and listened to the first episode with Hope International. So many great examples and ways to do things right in the nonprofit space and encourage staff to do more good. Can’t wait to listen to more episodes.

    Apple Podcasts
    5
    Charity.M
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Feedback highlights excitement for actionable insights that can enhance donor engagement strategies.
The podcast is considered a tremendous resource for professionals in fundraising and nonprofit management.
Listeners find the content relevant and practical, particularly in addressing current trends in the nonprofit sector.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

EP 59: Calling All Heroes: Bridging the Divide in Modern Fundraising with Tammy Zonker
Q: What are you seeing as success in some different acquisition strategies in today's fundraising world?
Successful donor acquisition strategies should be multi-channel, relationship-driven, and values-aligned, leading with storytelling and ensuring a simple, clear call to action.
EP 59: Calling All Heroes: Bridging the Divide in Modern Fundraising with Tammy Zonker
Q: What does it look like when an organization, when a fundraising team truly embraces those principles?
Organizations truly embracing those principles engage donors as partners, listen actively, and invite them into honest conversations about community needs.
EP 59: Calling All Heroes: Bridging the Divide in Modern Fundraising with Tammy Zonker
Q: Can you just start by defining what the difference is there and what's driving the tension between those two methodologies?
Zonker explains the tension arises from a preference for either donor-centered or community-centered approaches and emphasizes the need to combine both for greater impact.
EP 58: Top 3 Digital Marketing Mistakes You’re Probably Making and How to Fix Them with Chris Barlow, Brady Josephson, and Matt Scott
Q: What are some strategies? What are some tips regarding balancing brand building and direct response?
Invest in brand building to ensure donor engagement and improved fundraising outcomes.
EP 58: Top 3 Digital Marketing Mistakes You’re Probably Making and How to Fix Them with Chris Barlow, Brady Josephson, and Matt Scott
Q: How do you think about how much of your media budget or effort should be to try it in true?
20% of the media budget is often set aside as a 'free for all' for experimentation.

Audience Metrics

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Frequently Asked Questions About Responsive Lab Podcast

What is Responsive Lab Podcast about and what kind of topics does it cover?

A variety of insightful conversations focus on how nonprofits can effectively leverage technology to enhance donor engagement and transform their fundraising strategies. Topics addressed include managing donor portfolios, the role of artificial intelligence in fundraising, storytelling, and community building, with an emphasis on practical strategies that organizations can implement to adapt to a rapidly changing landscape. Unique insights are shared by industry experts, making this resource invaluable for nonprofit leaders looking to innovate and engage donors more effectively.

Listeners can expect a mix of expert interviews and actionable advice that address pressing challenges within the nonprofit realm, with discussions often centered ... more

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Which podcasts are similar to Responsive Lab Podcast?

These podcasts share a similar audience with Responsive Lab Podcast:

1. Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications
2. Up First from NPR
3. The Daily
4. Fresh Air
5. SmartLess

How many episodes of Responsive Lab Podcast are there?

Responsive Lab Podcast launched 8 years ago and published 158 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Responsive Lab Podcast?

Recent guests on Responsive Lab Podcast include:

1. Victoria Harrison
2. Tammy Zonker
3. Chris Barlow
4. Matt Scott
5. Russell James
6. Missy Gale
7. Andrew Olsen
8. Javan Van Gronigen

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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