Quarto Ato
Cassio PolitiO Quarto Ato é um podcast que conta histórias e cases de marketing. Em cada episódio, um gestor conta a sua vivência em quatro atos: o desafio, as ações, os resultados e o aprendizado. Apresentação: Cassio Politi. Realização: Tracto.
| Publishes | Weekly | Episodes | 172 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  Portuguese | Number of Listeners | Categories | BusinessMarketing |
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Latest Episodes
A Zendesk, reconhecida por sua comunicação multicanal, enfrentou um desafio com a pandemia, que forçou a suspensão de eventos presenciais, um meio crucial de engajamento. Durante esse período, o foco se voltou para o digital, com alternativas criativ... more
Uma empresa B2B precisava aumentar a demanda. Decidiu então adotar uma ferramenta de inteligência artificial para geração e qualificação de leads. more
A Melissa precisava se reposicionar, deixando de ser apenas uma sandália para ser um item de conexão emocional com as pessoas. Munido de todos os conceitos centrais de marketing, um diretor entrou em ação para fazer acontecer. more
Um fundo de investimento buscava a empresa ideal — e foi encontrá-la no interior do Rio Grande do Sul. A turma que chegou para colocar a bola para rolar ganhou então o desafio de fazer uma empresa familiar sonhar grande. more
Diante do cenário desafiador imposto pela pandemia, o CNA teve que acelerar sua transformação digital, convertendo suas aulas presenciais em um formato 100% online em apenas 15 dias. Esta mudança radical não apenas respondeu à necessidade imediata, m... more
A Ploomes investia bastante em anúncios para atrair novos clientes. Veio a pandemia e, com ela, o corte de gastos. Foi aí que o content marketing se apresentou como uma solução perene. more
A Datum, consultoria de outsourcing de tecnologia, precisava expandir sua presença em um grande cliente, um banco. A empresa já tinha vendido para o líder de uma área, mas queria alcançar outras áreas do banco. Para isso, ela implementou o ABM, uma m... more
A gente usa o computador do mesmo jeito desde sempre. Será que não havia um jeito diferente de usar, por exemplo, sistemas operacionais e softwares? Uma empresa entendeu que sim. more
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Chart Rankings
Apple Podcasts | #27 |  Brazil/Business/Marketing |
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Audience
Listeners, engagement and demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Engagement Score | |||
|---|---|---|---|---|---|
| Primary Location | Social Media Reach | ||||
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How many episodes of Quarto Ato are there?
Quarto Ato launched 3 years ago and published 172 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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