Об этичном маркетинге от Наташи Козловой - Head of PMM Авиасейлс (ex-Okko, ФК Зенит, Carlsberg, Red Bull)
Об Авторе:
15 лет в маркетинге
Опыт работы: Авиасейлс, Okko, ФК Зенит, Carlsberg, Beeline, Red Bull
Индустрии: IT, Travel, Health, Media, FMCG, Sport
Рынки: РФ, СНГ, США
Образование: Экономический факультет СПбГУ
Консультант и ментор: провела 150+ часов сессий
Преподаватель: ВШЭ, Кейс клуб, ... more
Publishes | Twice monthly | Episodes | 18 | Founded | 10 months ago |
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Language | Number of Listeners | Categories | CareersMarketingBusiness |
Вы же наверняка следили за перезапуском Рокетбанка? Мне стало инетресно, как в таком глобальном процессе задействованы продуктовые маркетологи, за ответом на свой вопрос я пошла к Регине, лиду продуктового маркетинга банковских продуктов в Рокетбанке... more
Всегда интересно, как там у них, в топ корпорациях мира, в Лондоне и как туда попасть!
Поэтому сегодня говорим с Юлей Долженковой про взгляд изнутри на TikTok, AdTech и маркетинг мобильных приложений:
0:40 Кто такая Юля Долженкова4:50 Как получить ... more
16й выпуск, в котором мы с Олей (директор по продуктовому маркетингу Okko) разбираемся в том, как устроен продуктовый маркетинг в онлайн кинотеатре и как управлять акциями и офферами, чтобы влиять на поведение пользователей
В нем вы узнаете:
0:50 К... more
15й выпуск подкаста, в котором мы с Артемом разбираемся в том, как устроен маркетинг в Skillbox и что происходит с EdTech❤️
В нем вы узнаете:
0:40 Кто такой Артем Антоненко
1:40 Что происходит с эдтехом
8.20 Ключевые тренды
15:50 Как конкурирова... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #17 | |
Apple Podcasts | #101 |
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