Rephonic
Artwork for Product Marketing Adventures

Product Marketing Adventures

Elle Grossenbacher
Product Marketing
Twilio
Win-Loss Metrics
Positioning
Market Category Creation
Competitive Intelligence
ROI Calculators
Customer Engagement
ABM (account-Based Marketing)
Sales Enablement
Customer Identity and Access Management
Trust
Gusto
Splunk
Okta
Atlassian
Customer Insights
Customer Experience
Ideal Customer Profile
Postman

Product Marketing Adventures is the only PMM show that goes beyond theory and into the real execution of product marketing. In each episode, experienced product marketers co-host two segments of the show: first a case study example of their work, followed by a messaging critique of companies we admire. Listeners enjoy a fun conversation packed with practical guidance to leverage in your product ma... more

PublishesTwice monthlyEpisodes36Foundeda year ago
Number of ListenersCategories
MarketingBusiness

Listen to this Podcast

Artwork for Product Marketing Adventures

Latest Episodes

Landing your first enterprise deal feels like you cracked the code. Then leadership wants ten more, and suddenly “going upmarket” becomes the plan, even if your motion still looks mid market. This episode is about what actually changes when you move ... more

YouTube

Product marketing is split into two camps. One group relies on safe templates, stock imagery, and generic descriptors that blend right into the background. The other group treats creative storytelling as a strategic muscle, pushing past surface-level... more

YouTube

Product marketing is splitting into two groups right now. One group uses AI to move faster and crank out deliverables. The other uses AI to operationalize deep thinking, pressure test positioning, synthesize customer patterns, and build systems that ... more

YouTube

If you are a startup PMM staring down a category leader, this episode is for you. We use the David and Goliath story as the setup, not to be dramatic, but because it is real. You are not going to outspend the incumbent, and you probably cannot out mu... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

The Daily
The DailyThe New York Times

Recent Guests

Quintin Smith
Two-time founding PMM; Product Marketing Lead at Unifi
Unifi
Episode: Master Your Up-Market Strategy Like A Unify PMM
Stefan Gladbach
Product marketer at Pushpay
Pushpay
Episode: Tell Engaging Stories Like a PushPay PMM
Ryan Radcliffe
Head of Product Marketing at Vivun
Vivun
Episode: Claude Code Your Next Launch Like A Vivun PMM
Collin Mayjack
Head of Product Marketing at Sybill
Sybill
Episode: Go Bold with Competition Like a Sybill PMM
Doug Kimball
PMM leader, author of So What, Why, Who Cares
Author; Pragmatic Institute alumnus
Episode: Know the "So What" Like a Digital Science PMM
Wade Burrell
Product marketing leader at Zapier, previously led SMS initiative at Mailchimp
Zapier
Episode: Write Your Product Narrative Like a Zapier PMM
Keith Blazek
Product marketing leader and former GoFundMe Pro customer marketing lead
GoFundMe Pro
Episode: Boost Product Adoption Like A GoFundMe Pro PMM
Cara Gravett
Dynamic product marketing leader who shaped Expedia's Travel Agent Affiliate Program; founder of Between Launches
Between Launches / Expedia
Episode: Leverage Your Community Like An Expedia PMM
Jack Cully
Founding marketer at Granola, responsible for Granola Crunched campaign
Granola
Episode: Go Viral with Customers Like a Granola PMM

Host

Elle Grossenbacher
Host of Product Marketing Adventures; leading PMM expert focused on practical PMM execution and storytelling.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Tell Engaging Stories Like a PushPay PMM
Q: What is Pushpay exactly?
Pushpay is in the church tech industry, a CRM combined with payment processing for donations, tailored for churches and nonprofits to manage communities and operations.
Claude Code Your Next Launch Like A Vivun PMM
Q: What is Vivun, and how does the new Hero product fit into the story?
Vivun is the company; Hero is the new AI-assisted sales teammate designed to join live calls, prep before the call, answer questions during the call, and handle post-call follow-up, thereby keeping selling skills in the field and ensuring the right insights are captured everywhere in the process.
Go Bold with Competition Like a Sybill PMM
Q: Why use a personal founder-led voice for publishing?
A founder-led or face-driven approach can attract attention and humanize bold messaging, though it comes with risks; it can work if there is conviction, alignment with culture, and a clear strategy for converting engaged audiences into pipeline.
Go Bold with Competition Like a Sybill PMM
Q: How do you approach creating content?
The approach leaned ad hoc due to the small team, seizing opportunities when they arise, but with intentional top-of-funnel content that drives interest into deeper, educational bottom-funnel assets like webinars and product explainers.
Go Bold with Competition Like a Sybill PMM
Q: What would step one of the competitive playbook be?
Step one is to be crystal clear on your differentiator—identify what you have that the incumbent does not and ensure the whole team centers every asset around that truth.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Product Marketing Adventures

What is Product Marketing Adventures about and what kind of topics does it cover?

This show centers on practical product marketing execution, featuring case-study style explorations of real campaigns and hands-on messaging critiques of notable companies. Episodes commonly cover topics like building platform and product storytelling, go-to-market strategies, stakeholder management, change management, and leveraging customer insights to drive adoption and revenue. A notable strength is the mix of in-depth PMM discipline with actionable guidance, including workshops, messaging frameworks, and lessons learned from high-growth tech environments.

A standout aspect is the guest roster, which tends to include senior product marketers, PMM leaders, and practitioners from major tech brands and specialized consultancies. The show ... more

Where can I find podcast stats for Product Marketing Adventures?

Rephonic provides a wide range of podcast stats for Product Marketing Adventures. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Product Marketing Adventures and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Product Marketing Adventures get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Product Marketing Adventures, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Product Marketing Adventures?

Rephonic provides comprehensive predictive audience data for Product Marketing Adventures, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Product Marketing Adventures have?

To see how many followers or subscribers Product Marketing Adventures has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Product Marketing Adventures?

These podcasts share a similar audience with Product Marketing Adventures:

1. The Daily
2. The Bill Simmons Podcast

How many episodes of Product Marketing Adventures are there?

Product Marketing Adventures launched a year ago and published 36 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Product Marketing Adventures?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Product Marketing Adventures?

Rephonic pulls ratings and reviews for Product Marketing Adventures from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Product Marketing Adventures?

Rephonic provides full transcripts for episodes of Product Marketing Adventures. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Product Marketing Adventures?

Recent guests on Product Marketing Adventures include:

1. Quintin Smith
2. Stefan Gladbach
3. Ryan Radcliffe
4. Collin Mayjack
5. Doug Kimball
6. Wade Burrell
7. Keith Blazek
8. Cara Gravett

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days