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Persuasion by the Pint

Jonathan Taylor
Copywriting
Artificial Intelligence
Marketing
Persuasion
Email Marketing
Writing
Direct Mail
Storytelling
Advertising
Persuasion By the Pint
Brain Science
Hand Gestures
Sports Betting
Public Speaking
Robert Collier Letter Book
Personality Branding
Marketing Psyops
Puppet Masters Bible
Blindspots Handbook
Cognitive Sovereignty

This weekly podcast was born out of two things we enjoy – talking about influence & persuasion and drinking really good beer (sorry, we don't consider Budweiser & Miller Lite good beer).

PublishesWeeklyEpisodes214Founded8 years ago
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HobbiesMarketingLeisureBusiness

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Artwork for Persuasion by the Pint

Latest Episodes

On this episode, Barna Donovan, Ph.D. joins us to discuss "UFOs, Psyops, and Persuasion". UFOs, Barna is a professor of communication and media studies at Saint Peter's University in Jersey City, New Jersey. He teaches a course on the history of the ... more

On this episode, Dr. John Mayer joins the show. He is the co-host of the popular podcast, PodCandy: Cults, Crime and Killers. John is an internationally known forensic psychologist and expert on violent behavior and crime prevention.

He is an award... more

On this episode, we improvise on the fly after a guest had to cancel at the last minute. We'll be discussing the power of analog marketing and how to wow your prospects and customers with a "big box".

We'll share some examples of things that have w... more

On this episode, Lucy Broadbent joins us. She is the author of "What Would Ted Lasso Do?: How Ted's Positive Approach Can Help You". Lucy is a journalist, author, and contributor to The Los Angeles Times, The London Times, The Sunday Times, The Teleg... more

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Recent Guests

Dr. John Mayer
Award-winning screenwriter, internationally known forensic psychologist, PodCandy host
PodCandy, DrJohnMayer.com
Episode: Truth, Story, and Influence: The Persuasive Power of Documentaries
Lucy Broadbent
Author of What Would Ted Lasso Do?
Author and journalist
Episode: The Unlikely Marketing Lessons Hidden Inside Ted Lasso
Dr. Frank Niles
PhD from University of Houston; rock climber; public speaking expert
Independent researcher/ speaker
Episode: What Neuroscience Reveals About the Most Persuasive Messages
Carlos Tribino
CEO of The Machine, branding expert advised on major campaigns
The Machine
Episode: He Turned Juan Valdez Into One of the Most Iconic Brand Characters: Interview with Carlos Tribino
Clay Stafford
Writer, filmmaker, founder/CEO Killer Nashville, university founder
Killer Nashville/Killer Nashville University
Episode: The 7 Truths Every Writer Needs to Hear - Interview with Writer and Filmmaker Clay Stafford
Daniel Murphy
Entrepreneur, consultant, high ticket sales mentor; owner of Tradeshow Secrets (Alcove Media)
Tradeshow Secrets / Alcove Media
Episode: The Art of Selling at Trade Shows - Interview with Daniel Murphy of Tradeshow Secrets
Lisa Cron
Author of Wired for Story, Story Genius, Story or Die
Author and writing/story consultant
Episode: How to Use Brain Science to Hook Readers from the Very First Sentence
Kevin Halbert
Gary Halbert Letters publisher, Gary Halbert's son
The Gary Halbert Letters
Episode: What Would Gary Halbert Say About AI Today? A Conversation with Kevin Halbert
Steve Raju
Author, cognitive AI advisor; Chief AI Officer at Hello Tree Technologies
Hello Tree Technologies
Episode: What is AI Doing to Our Cognitive Sovereignty? Interview with Author Steve Raju

Hosts

Jonathan Taylor
Co-host of Persuasion by the Pint; experienced in marketing discussions and beer banter
Sean McCool
Co-host of Persuasion by the Pint; brings practical marketing insights and conversational energy

Reviews

4.7 out of 5 stars from 17 ratings
  • A Must-Listen for Entrepreneurs & Marketers!

    Had a fantastic time on Persuasion by the Pint! Insightful, engaging, and full of valuable takeaways for business, marketing, and ecommerce. Jonathan and Sean ask great questions and make every conversation compelling.

    Apple Podcasts
    5
    MatthewStafford
    United Statesa year ago
  • An easy podcast to digest and learn from

    The title of the podcast is super catchy, but what really gives it substance is how informative but entertaining each episodes are!

    The hosts do such a good job at making the conversation flow with ease and smoothness... very crafty!

    Apple Podcasts
    5
    awesome5990
    Canada6 years ago
  • 2 of my favorite things

    I had a great time talking with Jonathan and Sean about my two favorite things - beer and purpose-driven brand storytelling. Their easy-going nature and smart insights make their episodes a joy.

    Apple Podcasts
    5
    Dpsalva
    United States7 years ago
  • If... then...

    If you like to talk Persuasion, influence, and marketing... and if you like craft brews... then you’ll love Persuasion by the Pint.

    Apple Podcasts
    5
    SeanMcCool
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the approachable, beer-flavored take on serious marketing topics.
The show blends practical tips with engaging storytelling and anecdotes.
Guests bring varied expertise from branding to AI and copywriting, creating a broad learning spectrum.

Talking Points

Recent interactions between the hosts and their guests.

Truth, Story, and Influence: The Persuasive Power of Documentaries
Q: Have you seen patterns in the types of documentaries that tend to mislead audiences, and how can creators improve?
Yes, several patterns include overemphasizing sensational aspects, neglecting backstory, and presenting theories as facts. Creators can improve by foregrounding background context, disclosing uncertain conclusions, and including expert cross-checks and diverse perspectives.
Truth, Story, and Influence: The Persuasive Power of Documentaries
Q: Why do you think crime content is so popular, and what should audiences keep in mind when watching documentaries?
People are curious and love solving puzzles, but documentaries can bias the viewer by design. Viewers should recognize that documentaries are opinions curated for narrative impact, and they should seek multiple sources to form a well-rounded view.
The Unlikely Marketing Lessons Hidden Inside Ted Lasso
Q: What marketing lessons can listeners take from Ted Lasso's popularity and Apple's strategy?
Leverage positive storytelling and authentic interviews rather than heavy-handed advertising, integrate existing fan communities, and consider opportunistic tie-ins with current events or trends to maximize reach without compromising integrity.
The Unlikely Marketing Lessons Hidden Inside Ted Lasso
Q: How did publishing the book align with the show's seasons and a shifting media landscape?
The timing mattered: publishing between seasons allowed the book to ride the wave of interest, but the author emphasized the importance of not only riding trends but building a lasting platform through marketing and self-publishing considerations when necessary.
The Unlikely Marketing Lessons Hidden Inside Ted Lasso
Q: What drew you to Ted Lasso as a subject for a book?
A combination of the show's water-cooler impact during the pandemic and the psychology behind its optimism—believing in yourself, choosing your reaction, and the science of positive psychology—made it a rich, evergreen topic worth exploring through leadership and marketing lenses.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Persuasion by the Pint

What is Persuasion by the Pint about and what kind of topics does it cover?

A weekly show that blends marketing, branding, and persuasion with conversations that lean into practical tactics and real-world case studies. Episodes span copywriting, storytelling, AI's impact on marketing, trade shows, scent marketing, and bold brand stunts, often illustrated with beer-fueled banter and behind-the-scenes anecdotes. Noteworthy are guests who bring hands-on experience in branding, copywriting, and media strategy, plus thoughtful takes on authenticity, audience psychology, and the evolving landscape of advertising and PR. Listeners likely include marketers, founders, copywriters, and branding pros seeking actionable insights, frameworks, and opportunities to apply proven ideas to their own campaigns or agencies.

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How many listeners does Persuasion by the Pint get?

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How many subscribers and views does Persuasion by the Pint have?

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Which podcasts are similar to Persuasion by the Pint?

These podcasts share a similar audience with Persuasion by the Pint:

1. Copywriters Podcast

How many episodes of Persuasion by the Pint are there?

Persuasion by the Pint launched 8 years ago and published 214 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Persuasion by the Pint?

Recent guests on Persuasion by the Pint include:

1. Dr. John Mayer
2. Lucy Broadbent
3. Dr. Frank Niles
4. Carlos Tribino
5. Clay Stafford
6. Daniel Murphy
7. Lisa Cron
8. Kevin Halbert

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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