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Persuasion by the Pint

Jonathan Taylor
Artificial Intelligence
Copywriting
Marketing
Persuasion
Email Marketing
Writing
Direct Mail
AI In Marketing
Storytelling
Advertising
Sports Betting
Persuasion By the Pint
Brain Science
Hand Gestures
Public Speaking
Personality Branding
Marketing Psyops
Robert Collier Letter Book
Puppet Masters Bible
Blindspots Handbook

This weekly podcast was born out of two things we enjoy – talking about influence & persuasion and drinking really good beer (sorry, we don't consider Budweiser & Miller Lite good beer).

PublishesWeeklyEpisodes224Founded8 years ago
Number of ListenersCategories
MarketingBusinessHobbiesLeisure

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Artwork for Persuasion by the Pint

Latest Episodes

On this episode, Chris Hadnagy joins us to discuss how psychic and fortune-telling scams really work. Chris is the CEO of Social-Engineer, LLC, and the author of five books on social engineering and human communication.

His most recent book is Hum... more

On this episode, Clive Cable joins us. Clive is a veteran direct-response copywriter, persuasion expert, and someone who has spent decades studying what actually causes people to say yes.

His career in persuasion didn't begin behind a keyboard. He ... more

On this episode, Frank Ahearn joins the podcast to discuss how to deal with online blackmail. For more than three decades, he's helped clients facing blackmail, privacy threats, reputation attacks, stalking, and situations where exposure could destro... more

On this episode, Kristii Krugel joins the show. She is an experienced international negotiator, specializing in high-stakes facilitation and conflict management. Her adage when coaching others is: "You can be right, or you can get what you came for. ... more

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Recent Guests

Frank Ahearn
New York Times bestselling author and privacy/reputation expert
Self-employed / Privacy expert
Episode: Interview with a Blackmail Fixer: Frank Ahearn on Outsmarting Online Extortion
Kristii Krugel
International negotiator specializing in conflict management
KSK Coaching / KSK Crote Coaching
Episode: What Great Negotiators Know That You Don't - Interview with Kristii Krugel
Jared Braverman
Marketing Director for Vida Management; founder of AgencyFix
Vida Management; AgencyFix
Episode: He Built an AI Marketing Team for 7,000 Apartments—Then Turned It Into a Business
Pierce Kafka
CEO and creative director of Kafka Media Group
Kafka Media Group
Episode: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget
Jackson Wightman
Author of Tech PR Playbook; founder of Proper Propaganda
Proper Propaganda
Episode: How to Optimize Your Content for AI Search - Interview with Jackson Wightman
Barna Donovan
Professor of Communication and Media Studies, St. Peter's University, author on conspiracy films
St. Peter's University
Episode: UFOs, Psyops, and Persuasion - Interview with Barna Donovan, Ph.D.
Dr. John Mayer
Award-winning screenwriter, internationally known forensic psychologist, PodCandy host
PodCandy, DrJohnMayer.com
Episode: Truth, Story, and Influence: The Persuasive Power of Documentaries
Lucy Broadbent
Author of What Would Ted Lasso Do?
Author and journalist
Episode: The Unlikely Marketing Lessons Hidden Inside Ted Lasso
Dr. Frank Niles
PhD from University of Houston; rock climber; public speaking expert
Independent researcher/ speaker
Episode: What Neuroscience Reveals About the Most Persuasive Messages

Hosts

Jonathan Taylor
Host with a focus on persuasion, storytelling, and marketing strategy
Sean McCool
Co‑host with an emphasis on practical marketing and AI‑driven experimentation

Reviews

4.7 out of 5 stars from 17 ratings
  • A Must-Listen for Entrepreneurs & Marketers!

    Had a fantastic time on Persuasion by the Pint! Insightful, engaging, and full of valuable takeaways for business, marketing, and ecommerce. Jonathan and Sean ask great questions and make every conversation compelling.

    Apple Podcasts
    5
    MatthewStafford
    United States2 years ago
  • An easy podcast to digest and learn from

    The title of the podcast is super catchy, but what really gives it substance is how informative but entertaining each episodes are!

    The hosts do such a good job at making the conversation flow with ease and smoothness... very crafty!

    Apple Podcasts
    5
    awesome5990
    Canada6 years ago
  • 2 of my favorite things

    I had a great time talking with Jonathan and Sean about my two favorite things - beer and purpose-driven brand storytelling. Their easy-going nature and smart insights make their episodes a joy.

    Apple Podcasts
    5
    Dpsalva
    United States7 years ago
  • If... then...

    If you like to talk Persuasion, influence, and marketing... and if you like craft brews... then you’ll love Persuasion by the Pint.

    Apple Podcasts
    5
    SeanMcCool
    United States8 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The episodes cover timely topics like AI's impact on persuasion with thoughtful nuance.
The beer banter adds a relatable, human touch without diluting the content.
Guests are well‑chosen, offering diverse expertise from branding to psychology.
Listeners appreciate the practical takeaways that can be implemented in real campaigns.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What Great Negotiators Know That You Don't - Interview with Kristii Krugel
Q: How do you balance the need for a long-term relationship with moving the business forward?
Understand your non-negotiables and bottom line, then structure the conversation to protect profitability while framing options that preserve the relationship for future opportunities.
How to Optimize Your Content for AI Search - Interview with Jackson Wightman
Q: Give us a little background on how you got to where you are and how you landed in Proper Propaganda.
Jackson shares a path from political issue management to launching an agency after a firing incident, emphasizing how early client relationships and a focus on influencing media helped shape Proper Propaganda over 15 years, with a pivot toward AI-enabled PR and brand positioning.
Truth, Story, and Influence: The Persuasive Power of Documentaries
Q: Have you seen patterns in the types of documentaries that tend to mislead audiences, and how can creators improve?
Yes, several patterns include overemphasizing sensational aspects, neglecting backstory, and presenting theories as facts. Creators can improve by foregrounding background context, disclosing uncertain conclusions, and including expert cross-checks and diverse perspectives.
Truth, Story, and Influence: The Persuasive Power of Documentaries
Q: Why do you think crime content is so popular, and what should audiences keep in mind when watching documentaries?
People are curious and love solving puzzles, but documentaries can bias the viewer by design. Viewers should recognize that documentaries are opinions curated for narrative impact, and they should seek multiple sources to form a well-rounded view.
The Unlikely Marketing Lessons Hidden Inside Ted Lasso
Q: What marketing lessons can listeners take from Ted Lasso's popularity and Apple's strategy?
Leverage positive storytelling and authentic interviews rather than heavy-handed advertising, integrate existing fan communities, and consider opportunistic tie-ins with current events or trends to maximize reach without compromising integrity.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
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Social Media Reach

Frequently Asked Questions About Persuasion by the Pint

What is Persuasion by the Pint about and what kind of topics does it cover?

A weekly show that blends practical discussions of influence, persuasion, and storytelling with craft beer banter. Recent episodes highlight high‑stakes negotiation, the impact of AI on soft skills and human-to-human communication, ethical questions around data-driven persuasion, and creative, hands‑on marketing tactics for brands and independent projects. A notable pattern is a focus on actionable tactics—from authentic storytelling and analog outreach to AI-enabled marketing—and a penchant for real‑world examples, diverse guests, and candid reflections on how psychology and culture shape business outcomes. The format often pairs guests with seasoned hosts for practical takeaways, beer slants, and timely dives into current marketing, media... more

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1. The Tucker Carlson Show

How many episodes of Persuasion by the Pint are there?

Persuasion by the Pint launched 8 years ago and published 224 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Persuasion by the Pint?

Recent guests on Persuasion by the Pint include:

1. Frank Ahearn
2. Kristii Krugel
3. Jared Braverman
4. Pierce Kafka
5. Jackson Wightman
6. Barna Donovan
7. Dr. John Mayer
8. Lucy Broadbent

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